Tuniu’s “7·16 Member 188bet” sales exceeded 40 million, reaching a new high,On vacation, GMV doubled month-on-month and increased 550% year-on-year

Author of this article: 188bet 2021-07-20
Among them,User bookings continue to rise on Membership 188bet,Welcome a small peak of multiple rounds of bookings。

July 16,Tuniu’s “Member Day” single-day total sales exceeded 40 million,A new high after "6·16 Member Day"。The popularity of summer 188bet continues to rise,Vacation product bookings continue to rise,“7·16 Member Day” vacation GMV increased by 109% compared with “6·16”,An increase of 554% compared with the "7·16" in 2020。

The total sales in a single 188bet on "7·16 Member 188bet" exceeded 40 million, and user bookings continued to peak from 10 a.m.

The first Tuniu membership day as the official start of summer,The products launched on this membership day are rich and diverse,Type covers easy self-driving tour、Worry-free group tour、Team customized tour、188bet freely, etc.。According to the different needs of tourists,Product Day activities classify destinations into more “seasonal” categories,Contains the popular summer destination Northwest、"Big name" destinations such as Yunnan,There is also Shengsi Island、Weizhou Island and other small treasure islands are perfect for a perfect vacation away from the crowds。In addition,"7·16 Member Day" is also equipped with a hotel channel and ticket channel for selected single product resources,Able to provide users with more comprehensive 188bet services。

While providing tourists with product diversity and service convenience,Tuniu’s “7·16 Membership Day” has multiple discounts,Helping users achieve summer vacation fun。During Member Day Event,As low as 99 yuan,You can enjoy popular summer 188bet items。

July 16, 2021,User bookings continue to rise on Membership Day,Welcome a small peak of multiple rounds of bookings,The peak number of user bookings has shown an upward trend since 9 a.m.,The first peak of the day was reached at 10 am。Shanghai、Beijing、Nanjing、Changchun、Hangzhou、Guangzhou、Wuhan、Shenzhen、Tianjin、Xi’an is listed in the “Top 10 Departure Cities for User Bookings”。The top 10 destinations for tourists are Jiangsu, Zhejiang and Shanghai、Beijing and Tianjin、Northwest、Guizhou、Shandong、Sichuan and Chongqing、Hainan、Inner Mongolia、Xinjiang、Hunan,Jiangsu, Zhejiang and Shanghai regions still rank at the top of the list of popular 188bet destinations。

Customized tour bookings account for 30%, domestic long-term northwest 188bet tours take the lead

The northwest, which has entered the best 188bet season, has become the absolute “top-selling” destination for this product day,Followed by directions such as Inner Mongolia and Guizhou。The northwest has become the most visited destination for group tours and customized tours。Except group tours continue to be popular,The booking of customized 188bet products on the membership day is also gratifying,Accounting for 30%。

In terms of the most popular products,Tuniu's self-operated high-quality 188bet tour product "Niuren Special Line" launched the "Qinghai Lake-Chaka Salt Lake-Ta'er Temple-Zhangye Danxia-Dunhuang Mogao Grottoes-Menyuan-Daban Mountain Double Fly 8-Day Tour" ” Ranked TOP1 on the sales list。

Throughout the summer,Consumers’ inter-provincial 188bet、The demand for long-term 188bet is growing。Tuniu “7·16 Member Day” data display,Relax in the northwest during summer domestic long-term 188bet、Themes such as grassland tours have the strongest demand。Based on Tuniu’s 188bet booking data from June to July 2021,The number of group tours to the grassland increased nearly 4 times year-on-year in 2020。Due to the grassland tour in the northwest region,Mostly included in 188bet itineraries of more than seven days,So most tourists choose to 188bet in group tours。And surrounding tourist destinations that can be visited in 1-2 days, such as Zhangbei Grassland,Xilingol Grassland,Relatively more people choose to 188bet by car。

Tuniu 188bet booking data display,Xinjiang-Bayinbuluke Grassland+Nalati Grassland、Qinghai-Qilian Mountain Grassland、Xinjiang-Kalajun Prairie、Inner Mongolia-Hulunbuir Prairie、Inner Mongolia-Xilamuren Grassland is listed in the "TOP5 Popular Destination for Northwest Grassland Tourism"。Tuniu’s self-operated product “Hulunbuir Prairie-Manzhouli-Aershan-Hailaer 6-Day Two-Fly and Two-Bedroom Tour” became the TOP1 of Tuniu’s “7·16 Member Day” group customized tour booking list,This route includes grassland viewing、Mongolian robe photo taking、Special links such as Marhu folk experience,At the same time, you can feel the lush forests on the shore at Aershan Tianchi,The water vapor in the mountains is stagnant,The fairyland on earth shrouded in mist on the mountaintop。Summer escape、Ecological Health、Folk custom experience and other rich elements,These are the product features of grassland group tours that attract more attention during the summer。

In terms of age,Among the users who choose grassland group tour in 2021,Middle-aged and elderly people (45-75 years old) account for nearly half,The 188bet demand of people aged 60-75 is increasing year by year。The elderly 188bet market has always been a sector that Tuniu attaches great importance to,Tuniu began to build the "Lehuahua Mom and Dad Tour" product brand in 2016,Currently there are more than 100 products in China,This product brand and Tuniu’s “Express Line” complement each other,Able to provide richer 188bet products for middle-aged and elderly customers。

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