May 31, 2022，Immersive Metaverse丨The 6th China Cultural 188bet online live casino Big Consumption Annual Summit and“Dragon Bird Award”Series Digital Collection Awards Ceremony Successfully Held，Haichang Ocean Park won the ";2022 Best Themed Entertainment Operation Group Award”。Mr. Zhang Jianbin, CEO of Haichang Ocean Park, attended the summit，at“Dialogue Global——Top IPs gather in China，Localized competition and cooperation in the international market”Share opinions in roundtable forum，and received the digital trophy on behalf of Haichang Ocean Park at the Metaverse Summit。

This session“Dragon Bird Award”Selection，It lasted nearly a year，Gathering more than a hundred top review experts，The cumulative number of visits directly exceeded 20 million，The total number of votes exceeded 5 million，Over 1,000 institutions have registered for the election。“Dragon Bird Award”As a professional award with profound influence in the cultural 188bet online live casino industry，Also undertakes a strong mission to explore new development paths for the industry。

On the roundtable forum，Zhang Jianbin said: Under the situation of normalized epidemic prevention and control，Cultural 188bet online live casino companies should promptly capture new development opportunities based on consumer psychological changes，For its own business、Product、Renewed marketing model, etc.；Structural optimization of risk resistance，Balance risk，Avoid cash flow and profit depletion；Diversify your own sources of income，For example, to enhance derivative consumption capabilities；Strengthen the creation and upgrade of IP，Empower existing industries；Improve refined operation capabilities，Accelerate digital transformation at the same time，Accumulate digital assets，Satisfied now，Also facing the future。

Speaking of“China original IP”，Zhang Jianbin thinks，A successful IP should have five major characteristics，First of all, we must emphasize consumer insights，Scientific deconstruction and understanding of consumer needs；Secondly，Have universal values，The basis for adapting to global multiculturalism；Moreover，Use a distinct image、Characteristics，Adapt to the taste and pursuit of young people；Fourth，There must be good story packaging，And has continuous ductility，Can form a series；Last，It also needs the cooperation of immersive scenes，For example“188bet online live casino·Night Time”Product Ecosystem、Mermaid Restaurant，And the world’s first&ldquo which will be launched soon;Ocean Mecha Parade Series IP”etc.。

For the theme 188bet online live casino tomorrow，Zhang Jianbin is full of hope: I believe the spring of consumption will definitely come back，Future，Strong experience、Good immersion、Products blessed with a sense of technology，There will be more development prospects，Hope to join hands with partners，Embrace the new spring of consumption together。

188bet online live casino won the Dragon Bird Award“2022 Best Themed Entertainment Operation Group Award”，Haichang has actively embraced changes in recent years，Optimize strategic layout，Continuously improve the company’s asset structure，In-depth strengthening of the company’s core competitiveness，Efforts to optimize innovative products and services are inseparable。

Haichang utilizes refined operations，Promote immersive experience quality upgrade，Introducing privately customized products for high-end customer groups，Seize the market opportunities in segmented periods、Take the lead in creating theme parks“The first year of the night economy”，Actively explore hotel trends“Lifestyle”Direction transformation，Comprehensive promotion of OAAS (Operation as a Service) strategy，Digital technology means transforming park operations，Upgrade marine culture IP, etc.。Future，Haichang Ocean Park will superimpose the value of technology + culture + leisure and entertainment + vacation，Continuously strengthen Haichang in the scene、Content、Multi-level advantages of traffic and platform，The time value and space value of extended theme parks，Committed to building a lifestyle and entertainment platform group featuring marine culture，Make more contributions to the development of China’s cultural 188bet online live casino industry。