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November 28,Huazhu Group releases 2022 third quarter performance report。Data display,Group net revenue 188bet quarter 40.900 million yuan,An increase of 16 compared with the same period last year.2%。430 newly opened hotels 188bet quarter,8 hotels in operation worldwide,402 families,13% increase year-on-year。Hotel sales reached 15.2 billion yuan 188bet quarter,24 year-on-year increase.4%。In addition,Huazhu’s overseas business is growing strongly, DH Hotel Group’s RevPAR (Blended RevPAR) increased by 57% year-on-year.2%,Restored to 102% of 2019。
Performance growth is in line with expectations, and lean growth is building momentum
Although domestic epidemics continued to recur 188bet quarter,However, driven by the demand for summer leisure travel in July and August and the gradual recovery of business travel demand in September,Huazhu China’s performance is ushering in a full recovery,RevPAR (Blended RevPAR)、OCC (occupancy rate)、ADR (average daily house price) data increased across the board。
Financial report display,Huazhu China RevPAR 188bet quarter was 193 yuan,9 year-on-year increase.1%,Has overall recovered to 90% of 2019 levels;ADR reaches 254 yuan,An increase of 3 compared with the same period in 2019.4%,OCC reaches 76%,4 year-on-year increase.2%。
Huazhu China’s third 188bet revenue reached 31.600 million yuan,YoY growth of 7.7%,The overall performance recovery is in line with expectations,Revenue growth is at the mid-to-upper end of previous revenue guidance。
Accelerating mid-to-high-end layout, overseas business is picking up strongly
Third Quarter,Huazhu’s mid- to high-end upgrade strategy is steadily advancing。188bet hotel,Proportion of mid-range and above 41.5%。Hotel to be opened,The proportion of mid-range and above hotels reached 58.3%。The number of Orange Hotels in operation reached 505,Becomes the successor of Hanting under Huazhu Group、The third hotel brand to exceed 500 after the whole season。
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188bet mid-to-high-end field,Intercity Hotel launches new products this quarter,Bringing German simplicity and classic pragmatism to China,Provide the most efficient business experience for our business travel customers。188bet field of high-end hotels,Huajiantang brand is also gradually breaking through the tourism and vacation market,The brand has also extended from the single Huajiantang brand to the Huajianji and Huajian series brands,Achieve multi-brand development model。
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In addition,Huazhu still maintains continuous penetration in China’s lower-tier cities。Newly signed hotels 188bet quarter,More than half are from lower-tier cities。
Calculated based on city classification data from the Global Economic Database and China Business Network,Currently, about 1 billion people in China live in sinking markets,The total social retail sales generated are 15 trillion yuan,Business travel economy has huge potential。But the hotel chain rate 188bet sinking market is low,Independent hotels have weak ability to resist risks。The trend of accelerating industry integration in sinking markets has not changed。
simultaneously,After Germany reopens at the end of March,Accelerate the continued recovery of European business。Huazhu third quarter financial report shows,DH 188bet Group OCC increased by 17% year-on-year.5%,ADR increased by 15% year-on-year.5%,RevPAR increased by 57 year-on-year.2%,Recovered to 102% of the same period in 2019。
Strictly control costs to improve efficiency and enhance risk resistance
Mentioned in Huazhu’s third quarter report,Due to the recent recurrence of the new coronavirus epidemic in many provinces and cities across the country,Therefore remain cautious on the road to recovery 188bet fourth quarter,Strengthen cost control to enhance the hotel’s ability to resist risks。
Jin Hui, CEO of Huazhu Group, said: “Huazhu’s recent focus is still on cost control and prudent capital expenditure,To ensure the company’s operations and cash flow security。The most important thing is,We will continue to optimize our organizational structure、Improve 188bet and service quality,To further enhance our long-term core competitiveness,This is to achieve long-term‘Lean Growth’Important foundation of strategy。”
In Europe,Although DH business is improving at an accelerated pace,But 188bet context of soaring inflation in Europe due to energy shortages,Cash flow remains critical。For this,DH will still focus on improving efficiency 188bet near future、Renegotiate rent and optimize costs。
Although the epidemic situation is still changing,But Huazhu firmly implements the lean growth strategy,Adhere to long-termism,Showed strong growth 188bet quarter。Future,Huazhu will still seize industry development opportunities,Join hands with ecosystem partners,Focus on building the ability to travel through cycles,Inject vitality and resilience into the high-quality development of the industry,Planning the way forward for the development of China’s hotel industry。
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