April 18, 2010，The National Tourism Administration issued a 5A tourist attraction plaque to Global 188bet app download City in Yangzhou，By China 188bet app download Park、188bet app download Valley Hot Spring、188bet app download City Theater、Heung Shue Wan Golf Club、Dino Water Town and other tourist attractionsThe jointly formed Universal 188bet app download City Scenic Area has officially entered the ranks of national 5A-level scenic spots，This is the first 5A tourist attraction in Changzhou，It is also the first cultural and creative theme scenic spot in Jiangsu Province to be ranked among the 5A。

Global 188bet app download City is located in the modern tourism and leisure area of ​​Changzhou New District, Jiangsu Province，is a new tourism landmark in East China created by Changzhou 188bet app download Park Co., Ltd.。The entire project covers an area of ​​100 hectares，Since the official opening of the China 188bet app download Park in September 2000，becomeIntegration of science popularization and entertainment's tourist destination.

Picture 1 The "5+2" development model 188bet app download marriage of science popularization and entertainment

Universal 188bet app download City breaks the traditional concept of scenic spots,Integrated 188bet app download、Casual、Business、Culture、Multiple functions such as residence，Spread 188bet app download and leisure to every corner，Theme parks covered、Cultural and performing arts、Hot spring leisure、Recreation business, animation and creative industries，Integrating 188bet app download culture with tourism and leisure、Combining popular science knowledge and characteristic culture，Created a complete set of facilities、A large-scale tourism and leisure community with a distinctive personality that combines travel and residence。

Universal 188bet app download City Scenic AreaWith the Chinese 188bet app download Park as the core，Supported leisure hot spring、Performing Arts、Health care and other industries，Form a relatively complete industrial chain，Creatively proposed the “5+2” development model for theme parks, the specific composition 188bet app download main project is as shown in the following table:

The National Tourism Administration has just announced the creation of a 5A scenic spot，China 188bet app download Park immediately expressed its intention to strive for 5A。To ensure that the creation work is carried out in an orderly manner，The deputy mayor of Changzhou City took the lead in establishing the leading group for the creation of the Chinese 188bet app download Park as a national 5A tourist attraction，its members cover New Taipei District、Municipal Environmental Protection Bureau、Municipal Construction Bureau、Municipal Transportation Bureau、Municipal Urban Management Bureau、Municipal 188bet app download Bureau、Leaders of Longcheng 188bet app download Holding Group and other relevant units，And set up a creation office，Responsible for the comprehensive coordination and promotion of daily creation work。

Global 188bet app download City compiled and printed "50 Questions and Answers on Creating a National 5A Scenic Area" and distributed it to every employee of the company，And provide creation knowledge training to all employees in batches，Use the company's internal magazine "Chinese 188bet app download Park" to create a column to promote the creation work，To make the entire 188bet app download area condense into an upgraded joint force.

Emphasis on "accuracy" at work、fine、real、The creation policy of "和"，“Accurate” means that the understanding of 5A requirements and the measures converted into them must be accurate，And meet actual needs；“Detailed” means that the rectification requirements and content must be detailed point by point；“Practice” means that all measures must be implemented by people、To the point，Clear time schedule；“Harmony” means harmony among all responsibility centers、Harmony，Cooperate with each other，Avoid false referrals between jobs。

To ensure that the creation work does not deviate from the 5A guidelines，Enable high-quality creation work、Efficient development，Universal 188bet app download City actively seeks support and guidance from leaders of tourism bureaus at all levels。Invited to the National Tourism Administration many times、Relevant leaders from Jiangsu Provincial Tourism Bureau and Changzhou Municipal Tourism Bureau visited the 188bet app download Park for on-site investigation，Convened the "Coordination Meeting for the Creation of a National 5A-level Tourist Attraction in China 188bet app download Park"，Listen carefully to opinions and suggestions from all sides，Obtained support from leaders at all levels and planning bureau、Active cooperation from the Construction Bureau and other relevant departments。

To further expand the core quality of the scenic spot，Really realize the transformation from attractions to tourist destinations，In the process of constructing the hard environment of the scenic spot，Universal 188bet app download City corresponds to 5A requirements，Use "addition and subtraction" flexibly，Demolish、build、combination of repairs，Transportation has been implemented successively、Safety、Optimization of the hard environment in terms of hygiene and other aspects。

Built a new visitor center with a total area of ​​160 square meters and a large ecological parking building with a total area of ​​more than 60,000 square meters，Added multiple tourist area dining and shopping facilities、Dozens of 188bet app download sculptures and shapes，Plant thousands of new trees of various types between tourist nodes，Also carried out ecological renovation of the old parking lot，Identification system update and improvement and many other projects。Pass the planning and reconstruction of toilets in the entire park，Toilet area、The lateral position is four times larger than the original size，Maximize the needs of tourists during the peak tourist season。

Universal 188bet app download City successfully became the compiler of "China Theme Park Service Standards"，Have a complete set of service specifications that suit you。Promote daily duty manager system，Establish and improve the tourism complaint and rescue system，Greatly improved the emergency response level of the safety rescue team and employees；Develop and promote the image logo of scenic spots，Design special language and gestures to serve tourists，Specifies employees’ standing posture、Squatting position、Walking posture。

Organizers carefully write and provide detailed content、Outstanding literary talent、Profound guide words for the park，Introducing tour guide services in four languages: Chinese, English, Japanese and French;Also，Also based on the requirements of various types of work，Designed and produced beautiful and themed employee clothing。

On the basis of standardization，Considering the various needs of tourists，Detailed design and service everywhere、Considerate。If there are full-time staff at the visitor center，Provide tourists with consultation and tour guide explanation、Introduction to travel routes、Guide promotional materials、Free drinking purified water、More than 20 considerate services including wheelchair and stroller rental。

Set up LED display，Scrolling subtitles cycle to introduce the day’s park event program preview and stage event preview，Help tourists arrange their sightseeing activities reasonably；Building a modern information network and digital service system，Enable tourists to book tickets online、Purchase special souvenirs、Book accommodation、Catering、Tour guide、Sightseeing vehicles、Team and other services，In recent years, the number of visitors to the 188bet app download Park website has been close to 7 million。

Standardized 188bet app download area management and humanized services oriented to tourist needs have won a good reputation for the 188bet app download area，Tourist complaint rate is less than one in 100,000，Tourist complaints、The satisfaction rate of complaint acceptance reaches 100%。

“Chinese 188bet app download Park” under the group、"Dragon City Travel Agency"、Integrate resources such as "Longtang Hot Spring"，Formation of system industry chain。Combined with its own annual marketing plan，Provide clear planning instructions for specific individual goals: each team and the theme activities at each stage of the year are matched with different marketing methods。

The 188bet app download Park Cultural and Creative Company was established，Under the infinite creativity of 188bet app download culture，Establish the animation image of 188bet app download Park，Production of animated films，The 52 episodes of the first season of "188bet app download Baby: Dragon Warrior" have been broadcast on CCTV and hundreds of TV stations across the country，Let the cartoons and brand image of China 188bet app download Park quickly spread across the country。

Universal 188bet app download City，The development of special derivative products with independent intellectual property rights centered on four cartoon characters was also carried out，so far，Nearly a thousand products have been developed。

First of all, the park theme integrates culture throughout the park,Form the construction of core 188bet app download products，As small as a plant or a tree，Each landscape zone must be decorated with shapes related to the theme，Highlight the cultural theme of the 188bet app download spot，Enhance tourists’ experience and participation，Achieve 188bet app download area coordination、Unified atmosphere。Unique 188bet app download culture is the soul of the theme park，Lacks the unique cultural charm，It’s easy to lose interest in theme parks。

Therefore，This type of 188bet app download resources must find cultural characteristics from 188bet app download activities，Creating a cultural brand in the collision of 188bet app download elements，Outstanding cultural characteristics，And combine culture and entertainment、Performing activities、Combining landscape creativity，Improve the commercial appeal and market competitiveness of the scenic spot。

After huge investment in many domestic theme parks，It caused a sensation in a short period of time and then quickly aged and declined，Its lack of fresh content and theme activities is an important reason for its short life cycle。

Summary of the development path of Universal 188bet app download City,The most notable feature is the constant creation of new themes、Content，Let the 188bet app download spot always maintain the vitality of innovation，While gradually improving the industry，Content creativity is also developing steadily to a high level。

Such as "using moderation to build momentum"，More than 10 different forms every year、Diverse and attractive themed activities，Create a small climax of tourists throughout the year。The created cartoon image of Baby 188bet app download and the tailor-made cartoon "Baby 188bet app download: Dragon God Warrior"，Through links to scenic spots and film and television works，Help each other gather fans and popularity，Achieved good results。

Dive deeper into the topic、Innovative and unique themes are the starting point and foothold for the development of theme parks，All theme parks need to continue to create to achieve sustainable operations、Reference and learn。

5A tourist attractions’ requirements for scenic area size and number of tourists，Accelerating the transformation of scenic spots from tourist attractions to comprehensive leisure resort tourist areas，It also puts forward higher requirements for the planning and configuration of scenic area industries。From a planning perspective，The expansion of the scenic area needs to be based on the resource characteristics of different areas in the scenic area、Development intensity and industrial base，Design specialty industry，Regulating the 188bet app download industry。

In development, we must take into account the complementary advantages of industries，We must take into account both the local market and the foreign market，Ensure the long-term and healthy development 188bet app download entire industry chain。simultaneously，188bet app download projects are often affected by seasons and have obvious off-peak and peak seasons，In terms of project setting, it is necessary to have star projects in different seasons to ensure that the overall project is complementary。

Like the Universal 188bet app download City，188bet app download Valley Hot Spring and China 188bet app download Park have formed a good complementarity in terms of functions: winter is the traditional peak season of 188bet app download Valley Hot Spring，corresponds to the traditional off-season of 188bet app download Park，Conversely, summer is the off-season for hot springs but the peak season for 188bet app download parks。Visitors to 188bet app download Valley Hot Springs in winter often drop by 188bet app download Park，The opposite is true in summer。

Compared with natural landscape 188bet app download spots with unique resources，The ecological environment of the theme park is not advantageous，As people are paying more and more attention to the ecological environment，Theme park as a modern tourist landscape，We must also increase efforts to create an ecological environment。Such as 188bet app download greening，Connecting roads between nodes，Add the cultivation of various trees, trees and shrubs；All entertainment in the 188bet app download area、Beautiful rest facilities，Various service facilities are coordinated with the environment，Highlight the theme features of the 188bet app download spot。

For content source, please refer to "A-level Tourist Attractions Improvement Planning and Management Guide"