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LoginAccording to the "Leyou Shanghai" official account,Asia’s first Peppa Pig outdoor theme park project officially announced to be settled in Shanghai,This is also the third international IP theme park currently launched in Shanghai。
Shanghai Peppa Pig Outdoor Theme Park project is located on Changxing Island, Chongming District, Shanghai,covers an area of 290 acres,Investment exceeds 2.4 billion yuan,Estimated 188bet app to be completed and opened in 2027,After completion, it will become another iconic business card of Shanghai’s urban tourism。By IP owner、Hasbro Group, a leading toy and game company, is authorized by Shanghai Maichi Culture Development Co., Ltd.,And it is fully introduced and operated by Maichi Culture。
Public information display,The "PEPPA PIG" cartoon was introduced to China in 2015,The film quickly became popular、Household name,Now it has become the most popular preschool brand in China。
As understood,The main part of Shanghai Peppa Pig Outdoor Theme Park will in-depth restore the colorful scenes in the "Peppa Pig" cartoon,Combined with Shanghai’s local elements,Brings unique immersive play interaction。The project is also equipped with an independent Peppa Pig themed hotel,To provide one-stop entertainment、Accommodation and catering retail experience,Pass“International-level hot IP + creative content empowerment + whole industry 188bet app download chain”’s operation and management form,“Immersive parent-child entertainment format”。
This project landed on Changxing Island, Shanghai,Not only has it received all-round support and great attention from the local government,It has also received active participation from local investors。With the strong influence of Peppa Pig IP in the domestic market,The opening of Shanghai Peppa Pig Outdoor Park will not only create a new map of Shanghai tourism、Enrich citizens’ leisure and cultural life,It will also radiate surrounding areas、Promote the comprehensive development of various business types in the region。
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