The &ldquo caused by "Black Myth: Wukong";Journey to the West Fever”Continued in the tourism industry until“Eleven”Holiday。Tongcheng 188bet sports betting Platform Data Display，“Eleven”During the holidays, the tourism popularity of Xiaoxitian Scenic Area in Linfen, the filming location of "Black Myth: Wukong", increased more than 20 times year-on-year，At the same time，Jiuzhaigou Valley, the filming location of the film and television drama "Journey to the West"、The popularity of scenic spots such as Huanggushu Waterfall has also increased significantly。

To help the western region fully tap into this round of“Journey to the West Fever”Traffic treasure，Tongcheng 188bet sports betting from“Eleven”At the beginning of the holiday, we jointly launched a ";Summon the Destiny Man，Re-188bet sports betting the path of learning”Theme Marketing Activities。

The first phase of this themed event mainly covers Lanzhou Zhongchuan International 188bet sports betting、Chengdu Tianfu International 188bet sports betting and Mianyang Nanjiao 188bet sports betting，Related online activities run throughout the National Day holiday，Attracted the attention of nearly 20 million netizens，The offline activities started after the holidays have nearly 100,000 daily participants。This theme event has won 13 airports and China Southern Airlines、Air China、Hainan Airlines、Strong support from more than ten airlines including Sichuan Airlines。

Catch“Journey to the West&188bet sports betting;Core customer group，Nearly 20 million netizens participated“Looking for the Destined Man in Journey to the West&188bet sports betting;

Tongcheng 188bet sports betting Platform Data Display，188bet sports betting routes related to "Black Myth: Wukong"、More than 80% of the core customers of the attraction are young people under the age of 39，They are also heavy users of various social media。Therefore，Tongcheng 188bet sports betting“Summon the Destiny Man，Re-188bet sports betting the path of learning”The online channel for theme marketing activities focuses on Xiaohongshu、A 188bet sports betting and leisure consumption sharing platform favored by young people such as WeChat。Related theme activities encourage passengers to share their interactive experiences on social media platforms with gifts such as "Black Myth: Wukong" game redemption cards，With“Fission”Quickly reach the target audience。

At the same time，The official mini program and APP platform of Tongcheng 188bet sports betting have launched the "ldquo" with the same theme;Westward 188bet sports betting Card”Receive activity，Air tickets provided to participants、Coupons for hotel and attraction tickets and other products，The overall conversion effect exceeded expectations。As of October 12th，The online interactive session of this theme event attracted nearly 20 million netizens to participate。

Make full use of airport marketing scenarios，“Eleven&188bet sports betting;The average daily number of offline interactive participants during the holidays is nearly 100,000

Tongcheng 188bet sports betting Platform Data Display，“Eleven”During the holidays, the popularity of low-tier cities and niche tourist destinations across the country far exceeded that of first-tier cities，Multiple regional hub airports and non-hub airports continue to see higher holiday passenger traffic。&ldquo posted by Tongcheng 188bet sports betting;Eleven”Among the popular destinations for off-peak 188bet sports betting and autumn 188bet sports betting after the holidays，Sichuan、Gansu and other northwest destinations still maintain high popularity，The local airport provides an offline marketing scenario with great potential。

Starting from October 11th，“Summon the Destiny Man，Re-188bet sports betting the path of learning”Offline theme activities are simultaneously held at Chengdu Tianfu Airport、Lanzhou Zhongchuan International Airport and Mianyang Nanjiao Airport launched，Trio COS for learning from the experience、Game interaction、Journey to the West themed photography and check-in activities attracted active participation from airport passengers，Not only brings joy to travelers，You can also scan the QR code to receive a 188bet sports betting voucher package、On-site lottery and other forms provide passengers with affordable 188bet sports betting privileges。After the launch of offline activities, the average daily number of participants is close to 100,000，The overall effect exceeded expectations。

October 11，Passengers interact with &ldquo at Sichuan Mianyang Airport;Wukong&188bet sports betting;Take photo and check in

October 11，Passengers participate in&ldquo at Lanzhou Zhongchuan International Airport;Re-188bet sports betting the path of learning”Offline theme activities

Follow“Journey to the West”Going for an autumn outing，Following offline activities will run throughout the autumn 188bet sports betting season

Autumn 188bet sports betting season is the same trip this time“Re-188bet sports betting the path of learning”Important nodes that the theme activities hope to capture，The main reason is that the area covered by this activity is mainly Sichuan、Chongqing、Gansu、Qinghai、Xinjiang、Shaanxi and other popular destinations for traditional autumn tours in the Northwest。Follow the activity plan，Starting from the second week of October，The airport offline activities of this theme event will also be held at Chongqing Jiangbei International Airport、Chengdu Shuangliu International Airport、Xi'an Xianyang International Airport、Kunming Changshui International Airport、Yinchuan Hedong International Airport、Urumqi Diwopu International Airport and other major airports in the west are being held one after another，And will last until early November。

Liu Shaolong, General Manager of West China Region of Tongcheng 188bet sports betting Business Group said，This time with the help of“Journey to the West Cultural Fever”Initiated online、Offline theme marketing activities are a very valuable innovative exploration，Hope to take the success of this event as an opportunity to join hands with more regional airports、Airlines jointly explore the integration of culture and tourism、A new model of aviation and 188bet sports betting integration、New path。