The scale of China’s outbound tourism market is constantly expanding，The major giants in the market are also constantly optimizing resources，Strive to create a more unique vacation experience for travelers。

Global travel distributor GTA (Gullivers Travel Associates) has extensive experience in this field，They think they have sufficient resources，Ability to satisfy offline Chinese travel distributors、Online demand。

GTA has offices in 4 cities in China，Beijing respectively、Shanghai、Chengdu and Guangzhou。

188bet Online Sports Betting and Casino

"atAcquired by Kuoni GroupAfter，We focus more on free travel (FIT business)，The number of employees has also doubled。Currently we have approximately 110 employees in China，The core technical team is in Shanghai。” 188bet app download said Li Weibin, GTA’s regional vice president。

GTA established Asian offices in Hong Kong and Japan more than 30 years ago。“Our China team inherits the tradition of previous China business and Asia business。”

China’s outbound tourism market is still in a period of explosive growth，The demand for independent travel is very high，Therefore, travel distributors have begun to shift their focus from less profitable group tours to independent travel。

Solid foundation and clear understanding of the local market

Li Weibin pointed out，For many suppliers，Currently GTA is their preferred partner in the Chinese market。

He said，GTA has laid a good business foundation relying on the cooperative relationships established over the years，Its professional skills can help partners adjust and manage operations (such as helping agents manage prices and inventory，Ensure operational processes are simplified enough)，Its powerful content distribution network operates efficiently，And be able to solve common operational obstacles。

“Many OTAs in China started with domestic business，They are able to provide rich products through direct signing and powerful front-end and back-end management platforms、Competitive pricing and inventory。But when they started to expand their business in foreign destinations，Due to the large number of hotels，They cannot adopt the same strategy。

Therefore，They seek cooperation 188bet sports betting app download with global travel distributors，Get content and inventory。Cooperate with global wholesalers，The most complicated factor in providing real-time price and inventory searches is the API connection。GTA has a strong product structure，For example API，OTA and other partners can obtain travel content through XML，And integrate into your own booking system or website。" Li Weibin added。

“Operating e-commerce business in China is very different from that in other markets。Free travel business focuses on speed and transaction orientation。Foreign online distributors will encounter many obstacles when expanding their business in China。"Li Weibin said。

One of the biggest obstacles is network firewalls，Google services were banned for this reason，Internet access speed also slows down。

The experience of the past few years tells us，It is not feasible to host digital assets abroad。Content delivery networks need to keep servers as close as possible to end users。Therefore, any company must comply with domestic regulations if it wants to ensure the effectiveness of its website。For smooth distribution of dynamic content，Hosting、Problems such as routing and caching must be resolved。Li Weibin said that GTA has solved these key problems，Its partners can rest assured。

“The reason why GTA performs outstandingly in the market，Because we are willing to invest in IT infrastructure，Good at strengthening product strategies and 188bet sports betting app download improving conversion rates。"Li Weibin said。

How to deal with the fragmented B2B distribution market?

Li Weibin said，GTA has established cooperative relationships with a group of distributors，Includes most of the most important OTAs in China、The online website of offline travel agents and traditional travel agents such as Aoyou Travel Network (affiliated to CYTS)。

Li Weibin said，GTA’s cooperation with Tuniu includes helping them track what users search and book on Tuniu’s website。“An important aspect of our cooperation with Tuniu is not only to provide products in global destinations，Also includes business intelligence and ongoing feedback，Thus helping them optimize their choices，Provide customers with products that better meet their needs。”

China Youth Travel Service hopes to take advantage of its brand，To enhance its online business。“Our cooperation goal is to help CYTS use brand awareness to attract more travelers to Aoyou Travel online booking。”Li Weibin also said that they will ensure customized solutions for all customers。

GTA’s products include accommodation、Tour guide、Airport pick-up and drop-off service、City Tour、Outdoor travel、Attraction tickets, etc.。“Our products cover 185 countries，This is a very favorable condition for our international partners。" Li Weibin said。

He also mentioned that GTA has reached cooperation with some airlines，will provide agents with more 188bet app valuable packaged products。"Singapore Airlines is GTA's cooperative agent in China for tickets to Southeast Asian destinations、Exclusive air ticket products are available in hotel package products。”

Li Weibin said their main challenge is to ensure the quality of their products."We have a total of 1.30,000 tourist products。If a guest wants to visit the Louvre，Then one translation is not enough for us，We want to ensure that the services we provide enhance the entire travel experience。"Li Weibin said。