In the historical context of the transformation and upgrading of the national economic structure，188bet as the leading industry in the service industry，Continuously increasing importance，In Talent、Driven by new elements of change in capital and technology，188bet is becoming one of the most active fields for entrepreneurship and innovation，Has become the successor to Internet finance、One of the most active industrial sectors besides medical and environmental protection，Presenting "mass entrepreneurship，The booming scene of innovation。

1. Expansion of the traditional 188bet agency industry into the 188bet service industry

(1) The 188bet service industry has a wider range of market entities

From the statistical data as of the end of 2014，There are 26,650 188bet agencies established in accordance with the "188bet Agency Management Regulations" of the State Council，YoY growth 2.29%。Based on our research，Estimated from the perspective of the operating entity of the 188bet agency business (including the 188bet agency department、188bet agency enterprise organization that exists in the form of offices etc.，And exhibition organizations、Website、Clubs and other operating entities that have not obtained the right to operate a 188bet agency)，At present, there are more than 70,000 actual 188bet agency business entities in the country，These industrial organizations together constitute the main body of the modern 188bet service industry。

With the rapid development of the Internet，Rapid penetration of online 188bet business。Hotels and air tickets are the first 188bet product categories to be online，Also，188bet and vacation products、Car rental、Scenic spot tickets、Visa and other products have entered the process of rapid onlineization。The operating entities of these businesses，Enables a variety of 188bet service organizations that were not included in the 188bet agency category in the past to enter the scope of the 188bet service industry，The business of traditional 188bet agencies continues to be eroded by emerging industry themes，The extension of 188bet agencies is going through a historical stage of passive expansion。

(2) The business space of the 188bet service industry is broader

Tourism activities are based on people’s spatial movement，Provide information integration for people moving in space、Itinerary，Meals and drinks consumed during arrival at destination、Accommodation、Transportation、Tour、Shopping、Assistance with entertainment as well as business events and leisure experiences，All belong to the category of 188bet service industry。

Proof of historical development，The 188bet service industry is not just a 188bet agency，The transformation of 188bet agencies is determined by the foundation of the tourism service industry。The basic stock of 188bet demand is increasing steadily，The individual consumption patterns of consumers and the innovation of business models brought about by technological progress have pointed out the direction for the future development of 188bet agencies，In particular, the tourism service industry has been positioned as a national strategy，In the context of an era when tourism has become the carrier of a well-off life for the people，The 188bet agency industry is ushering in a period of historical opportunity for development and change。

Innovating in the market again and again、Organizational Innovation、Management Innovation、In the process of technological innovation and service innovation，188bet agencies grow and expand with the expansion of 188bet service boundaries，Those tourism companies that truly focus on meeting the core demands of tourists during their travels，Able to adapt to market changes、Market entities with market exploration significance are the core of the sustainable vitality of tourism enterprises。

(3) The 188bet industry welcomes a period of policy dividends for entrepreneurship and innovation

March 5, 2015，Premier Li Keqiang formally proposed the “Internet+” plan in the government work report，Pushing the concept of the Internet to a new level，The 188bet industry is taking advantage of the trend，Leveraging the Internet，Continuously rewriting the traditional 188bet pattern。

Government work report in progress，38 mentions of “innovation”，13 mentions of “entrepreneurship”，Mentioned "mass entrepreneurship" twice，Wanzhong Innovation”。Premier Li Keqiang pointed out: “Create mass entrepreneurship、Innovate and increase public goods、Public Service ‘Dual Engine’，Promote the speed of development without losing momentum、Quantity increases and quality improves，Achieving quality and efficiency improvement of China’s economy。”On the one hand，Only through innovation，In order to create more new technologies、New products and new markets，In this way, the quality and efficiency of economic development can be improved；On the other hand，Only through mass entrepreneurship，In order to add more market entities，In order to increase the power of the market、Vitality and competitiveness，Thus becoming the intrinsic power engine of economic development。

The tourism industry is supported by innovation and entrepreneurship policies，There is huge room for development，Online tourism is a realistic combination of “Internet + tourism”，Quickly subverting the traditional tourism industry，Continue to promote the transformation and upgrading of traditional industries。According to the "China Online 188bet Market Trend Forecast 2014-2017" released by EnfoDesk Analysys Think Tank，China’s online 188bet market transaction scale will maintain steady growth in the next few years，Will reach 3523 in 2015.800 million yuan，Monthly increase of 25.9%，It is expected that the market transaction size will reach 4983 by 2017.400 million yuan。

2. National 188bet agency industry development in 2014

(1) National 188bet agency industry scale in 2014

As of the end of 2014，The total number of 188bet agencies nationwide is 26,650，YoY growth 2.29%。

2014At the end of the year, the total assets of 188bet agencies nationwide were1318.31100 million yuan, year-on-year increase26.79%, where, liability878.49100 million yuan, year-on-year increase26.01%;Owner’s Equity439.81100 million yuan, year-on-year increase28.37%。

2014，341,312 people directly employed by 188bet agencies nationwide，YoY growth 0.39%。243,393 of them have a college degree or above，YoY growth 2.13%。

(2) National 188bet Agency Industry Performance in 2014

2014 National 188bet Agency Operating Income 4119.93100 million yuan, year-on-year increase14.47%；Operating cost 3911.19100 million yuan, year-on-year increase13.89%；Operating profit 20.8.8 billion yuan，17 year-on-year decrease.90%；Total profit 25.6.8 billion yuan，Decrease by 21 year-on-year.51%；Tourism business operating income 3488.3.9 billion yuan，84% of operating income.67%，9 year-on-year increase.37%；Tourism business profit 172.28100 million yuan, year-on-year increase6.16%；188bet agencies pay business tax and surcharge 16.84100 million yuan, year-on-year increase12.87%；Income Tax 7.56100 million yuan, year-on-year increase1.57%；The total tax paid is 24.4100 million yuan, year-on-year increase9.07%。

(3) National 188bet agency industry sub-business in 2014

Domestic 188bet business

2014 National 188bet Agency Domestic Tourism Organization 13116.660,000 people、41545.830,000 days，Reception 14457.770,000 people、34978.440,000 days，Year-on-year growth of 2 respectively.03%、1.72%、Decrease by 0.43% and growth 3.40%。

Outbound 188bet business

2014 National 188bet Agency Outbound Tourism Organization 3914.980,000 people、20911.770,000 days，16 year-on-year growth respectively.67%、24.74%。2014，Under the support of good fundamentals of domestic economic and social development，plus RMB appreciation、Countries and regions have introduced facilitation policies and other factors，my country’s outbound tourism continues to grow rapidly，But the growth rate is declining。

Inbound 188bet business

2014 National 188bet Agency Inbound Tourism Outreach 1410.040,000 people、6165.940,000 days，Reception 2002.560,000 people、6855.150,000 days，Respectively decreased by 2 year-on-year.59%、Increase 1.69%、Decrease by 2.18% and growth 2.81%。