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The upcoming 2015 is a year of rapid development for the online 188bet Online Sports Betting and Casino industry,The 188bet Online Sports Betting and Casino needs of young users have received further attention: young people born after 1985 have become the main force in independent 188bet Online Sports Betting and Casino abroad,Users born in the 1990s have become an emerging group for independent 188bet Online Sports Betting and Casino abroad。Focus on independent 188bet Online Sports Betting and Casino abroad、Lailaihui, the number one brand for young people’s outbound 188bet Online Sports Betting and Casino, stands at the turn of the old and new years,Proved by a whole year’s performance: to be the brand that best understands young people,Not an empty statement,Come and meetWe will continue to achieve great results on the road of persisting in serving young people’s outbound 188bet Online Sports Betting and Casino.
Lailaihui’s outbound 188bet Online Sports Betting and Casino business is growing rapidly
Lailaihui’s 188bet Online Sports Betting and Casino tourism business will continue to maintain rapid growth in 2015,It’s a year that blooms all year round。Full year sales reached 700 million yuan,Monthly growth 2.5 times;The number of orders in the whole year exceeds 160,000 orders,Monthly increase of 1.42%,Average 400+ orders sold every day。
Nearly 500,000 people traveled abroad through Lailaihui in 2015,Monthly increase of 3.5%,The total number of travelers combined is enough to fill 20 football fields!188bet Online Sports Betting and Casino born after 1985 account for more than 60%,Among them, those born in the 90s and 00s are rising rapidly,20% increase in quantity compared to 2014。The youngest user is only 8 months old。
More young people choose to go abroad during their post-college years,Increase knowledge,No longer wait for accumulation of wealth or when the time is right to go abroad。Facts prove once again: outbound 188bet Online Sports Betting and Casino is closer to daily life,Becoming a lifestyle in the post-college era。
Price sensitive and 188bet Online Sports Betting and Casino cycle favored by young white-collar workers
When young people who are new to society choose outbound 188bet Online Sports Betting and Casino products,65% of users believe that price is the key factor in deciding whether to 188bet Online Sports Betting and Casino abroad。The average unit price for visiting guests in 2015 was 1,618 yuan,The average solo trip in Southeast Asia is 1,499 yuan,Equivalent to 1/4 iPhone,1/20 annual rent,1/30 annual online shopping bill,True realization of "traveling the world with a thousand dollars"”。
According to other survey statistics,25% of young people pay more attention to the number of days in the trip,Do you need to take more leave。The most popular independent 188bet Online Sports Betting and Casino itinerary among young people is 4 nights and 5 days,60% of young people will choose to 188bet Online Sports Betting and Casino overseas over the weekend。Another 30% of young people prefer a 3-night or 4-day trip,It’s also great to 188bet Online Sports Betting and Casino around Southeast Asia;Only 10% of young people choose products that last for more than 5 days,“The boss looks bad after asking for too many days”。Therefore,5 days、Crossing weekends is the most preferred 188bet Online Sports Betting and Casino length for young people under real pressure。And July、The 188bet Online Sports Betting and Casino rate in August and winter vacation is 7% higher than that in ordinary months,188bet Online Sports Betting and Casino during student holidays,Become the first choice for families。
South Korea remains popular, with the highest repurchase rate in the world
According to Lailaihui’s 2015 statistics on the purchasing behavior of 188bet Online Sports Betting and Casino in outbound destinations,The top five most popular outbound destinations among 188bet Online Sports Betting and Casino are: South Korea、Hong Kong、Thailand、Vietnam、Japan。188bet Online Sports Betting and Casino will choose destinations within their capabilities,The footprints of youth start from neighboring countries。
The most popular Seoul and Jeju Island in South Korea have always been the favorite destinations for young users,In 2015, 300,000 young people booked Korean independent 188bet Online Sports Betting and Casino products through Lailaihui,More than 75% of them are young female users。Among these young women,50,000 people 188bet Online Sports Betting and Casino to South Korea multiple times a year,17%,Most of them purchase on behalf of others、Beauty is the main purpose,There are many young users who 188bet Online Sports Betting and Casino to South Korea more than three times a month。Lai Laihui continued to consolidate its position as the No. 1 independent 188bet Online Sports Betting and Casino agency in South Korea in 2015,Repurchase rate as high as 18%。
Morning to evening flights are the first choiceMaximize play time
Flights are another important step that Lailaihui takes to focus on serving 188bet Online Sports Betting and Casino。A series of optimizations will be made in flight selection in 2015,Cooperate with more high-quality aviation companies around the world,Provide users with a better experience: 45%chose Air China for its flight、Airlines such as Dragonair,Seat distance is 70cm,Is budget airline seat tough 1.3 times;75% of flights depart in the morning,High quality for morning to evening return trip、Regular flight,Proactively relieve users from the trouble of red-eye flights,Make the most of your vacation。
The sudden rise of local 188bet Online Sports Betting and Casino productsThe best non-standard sales
Except for the "machine + wine" standardized free 188bet Online Sports Betting and Casino configuration,In 2015, it will be based on user needs,AlsoIntroducing non-standard products such as local entertainment,There are many artifacts that are both popular and popular。
The number one one is Wi-Fi, almost everyone has one.The second most popular “artifact” sold in Lailaihui in 2015 is undoubtedly the transportation card,One card in hand,Don’t worry about going out。Before going out,188bet Online Sports Betting and Casino are used to doing enough homework,Set up the itinerary,Tickets to local attractions are naturally very popular,ranked third。The top three ticket products in annual sales cannot escape Hong Kong Disneyland、Ocean Park Hong Kong and Namsan Seoul Tower。
LaiLaihui’s local entertainment products with the lowest unit prices throughout the year are 0 yuan airport pick-up and drop-off and Wi-Fi;The weirdest products are for Las Vegas weddings、American excavator course and volunteer elephant protector;The highest altitude and most exciting item is Sydney Skydivers 14,000 feet skydiving;The items closest to the center of the earth are diving products,The cutest item is the Korean T-money card jointly produced by Lai Lai Hui and Xiao Zai Zi Theater。These items are extremely popular among 188bet Online Sports Betting and Casino users,Being spread widely。
Diversified needs, the theme of 188bet Online Sports Betting and Casino
Young people advocate freedom、Personalized 188bet Online Sports Betting and Casino,Traditional sightseeing tours can no longer satisfy them,Lailai.com always pays attention to the diverse needs of young people,According to the needs of different users,Introduced different customized theme tour products。Lailaihui successfully launched marathon theme tour in 2015、Global Music Festival Theme Tour、Korean Music Awards theme tour、Silicon Valley Tour, etc.。These theme tour activities attracted tens of thousands of young users to participate enthusiastically once they were launched,The most enthusiastic participants are girls born after 1985,Occupying more than 50%,Young female users love traveling more than male users,Have in-depth conversations with your hobbies while traveling,Literary and fresh style is more popular。
188bet Online Sports Betting and Casino love to participate in activities, and interactive activities are the most attractive
188bet Online Sports Betting and Casino love fun,爱interaction。Lailaihui held more than 300 user activities in 2015,Nearly 100 offline activities,210 online events,The total number of events held even exceeds the number of all concerts held by Jay Chou since his debut,The activity with the largest number of participants is the luggage sharing activity,The number of simultaneous online interactive users exceeds 5,000;The most disgusting event of the year is the postcard exchange event;To celebrate the second anniversary, the 2 gesture photo event sent by users from all over the world can be called the best event of the year。
Put yourself in their shoes and understand the pain points of young people traveling abroad,Implement the proposal of “outbound weekend 188bet Online Sports Betting and Casino”、The concept of “seeing the world with a thousand dollars”,Lailai will continue to launch a variety of models with flight times less than 5 hours、Cost-effective products for outbound 188bet Online Sports Betting and Casino that cost about 2,000 yuan per person。We will achieve great results in 2015,In the upcoming 2016, Lailai will continue to delve into the young people’s independent 188bet Online Sports Betting and Casino market with a brand-new attitude,Bringing more peace of mind and money to young people,Good outbound 188bet Online Sports Betting and Casino service that costs less money。
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