Tuniu releases "2015-2016 Outbound 188bet mobile login Consumption Big Data": Japan、Thailand、Most popular in the United States

Author of this article: Zhihui 188bet mobile login 2016-03-16
March 16,Tuniu 188bet mobile login Network released the "2015-2016 Outbound 188bet mobile login Consumption Big Data",for user attributes、Consumption amount、188bet mobile login methods、Consumption preferences were analyzed in detail,Big data shows that outbound independent 188bet mobile login continued to show a blowout trend in 2015,User consumption personalization、The trend of intelligence is more obvious。

Which places have the most popular food and shopping streets when traveling overseas?How much money does a free trip cost on average?When is the peak time for 188bet mobile login?March 16,Tuniu 188bet mobile login Network released the "2015-2016 Outbound 188bet mobile login Consumption Big Data",for user attributes、Consumption amount、188bet mobile login methods、Consumption preferences were analyzed in detail,Big data shows that outbound independent 188bet mobile login continued to show a blowout trend in 2015,User consumption personalization、The trend of intelligence is more obvious。

Honeymoons and parent-child tours have increased significantly, and "she" has the final say on the itinerary

Data recently released by the National Tourism Administration,2015,China outbound tourism 1.200 million visitors。Due to the expansion of the middle-income class、Upgrading of tourism consumption、Increase in 188bet mobile login frequency,The market size of independent outbound 188bet mobile login is also expanding rapidly。

Tuniu 188bet mobile login Network monitoring data display,The number of outbound independent 188bet mobile login in 2015 doubled compared with 2014,Customeres aged 25-45 account for 81%;Judging from the type of 188bet mobile login,Honeymoon、Significant growth in parent-child 188bet mobile login;Before traveling,71% of itinerary decisions are made by female consumers,Because female users prefer romantic and relaxing island tours,In 2015, the transaction volume of island products increased by 110% year-on-year。In addition, the growth of overseas shopping consumption,Also closely related to female decision-making。

Judging from the location,The five most popular destinations for independent 188bet mobile login are: Japan、Thailand、United States、Mauritius、Taiwan, China,These areas have distinctive regional characteristics,And visa、Convenient transportation;Viewed from the number of tourists,The five most popular departure places for 188bet mobile login are: Beijing、Shanghai、Chengdu、Guangzhou、Nanjing,And Harbin、Wenzhou、Cities such as Changchun have also begun to emerge as a new force,The number of independent travelers is growing rapidly。


August and September are the peak months for annual 188bet mobile login

Tuniu 188bet mobile login Network monitoring data display, The peak number of outbound independent 188bet mobile login in 2015 was concentrated in August and September,The number of tourists accounts for 1/4 of the total number of tourists in the year。The summer vacation in August is half over,Parents want to increase their knowledge with their children、Relieve study pressure、Sharing parent-child time,I often choose this time to take my children out of the country for free 188bet mobile login。Also,To commemorate the 70th anniversary of the victory of the protest last year,One day off on September 3rd,With 4th、5 days to make a long holiday,Tickets during this period、Hotel price correction,Avoid the summer crowds,It also brings a wave of off-peak 188bet mobile login enthusiasm。

From annual data,Outbound 188bet mobile login becomes more popular in February,The first wave of craze formed in April and May,Stabilize by June,The number of tourists has continued to increase since then,No pullback until November。

Training days are up,6-day itineraries account for the highest proportion,Up to 26.9%,The next is the 7-day itinerary,Proportion 21.6%,,In 6-7 days, tourists will choose short-term products from Japan, South Korea or Southeast Asia,The proportion of outbound independent 188bet mobile login lasting 8-10 days has also increased significantly,Most tourists choose the United States during this period、European and Australian long-term products,This shows that Chinese people are taking more holidays,Prefer long-term 188bet mobile login。

Free 188bet mobile login users’ favorite is “shopping, eating and shopping” ,Shift in shopping consumption focus

Public data display,China domestic tourism in 2015、Outbound tourist arrivals and domestic tourism 188bet mobile login、Overseas tourism 188bet mobile login ranks first in the world,The per capita 188bet mobile login of outbound tourists is as high as 11,625 yuan。Chinese tourists’ enthusiasm for “explosive purchases” sweeps the world,Duty-free shops in many popular tourist countries、Shopping malls are “occupied” by Chinese tourists,The mall has to temporarily recruit Chinese shopping guides。The focus of Chinese tourists’ “shopping” has begun to shift,Jewelry from the past、Watch、Designed bag、Toilet seat、Rice cooker,turned into medicine、Skin care products、Hygiene products、Milk powder, etc.,The countries with the highest shopping spending among Chinese tourists are: Japan、South Korea、United States、Australia、France, etc.。

Tuniu 188bet mobile login Network monitoring data display,In 2015, the per capita consumption amount of outbound independent travelers was the highest between 6000-8000 yuan,Per capita consumption increases year by year,Eat、Live、The average ratio of three purchases is 1:1:4。

On a free trip,Users are most interested in scenic spots、Gourmet、Shopping,They focus on consumer experience,Willing to spend more time and money on shopping and tasting delicious food,The most favorite “food destinations” for “foodies” in 2015 are: Chiang Mai Night Market, Thailand、Taiwan Shilin Night Market、Causeway Bay, Hong Kong、Tsukiji Market, Japan、“San Francisco Underground Market” in the United States,The favorite shopping places for free 188bet mobile login users are: Akihabara, Tokyo、Siam Square, Bangkok、Myeongdong, Seoul、Galleries Lafayette, Paris、Las Vegas Outlets。

Local entertainment products are popular, making 188bet mobile login more convenient in the era of "fingertips"

At present, mobile Internet is strongly penetrating into daily life,The same is true in 188bet mobile login,More and more consumers use the mobile Internet to plan and book trips,Free 188bet mobile login has entered the era of "fingertips",Tuniu 188bet mobile login Network monitoring data display, Outbound free 188bet mobile login mobile orders accounted for more than 75% of total online orders in 2015,In the same period of 2014, this figure was 45%,This shows that users want to use mobile Internet,Get high-quality 188bet mobile login reviews more conveniently、188bet mobile login guide、188bet mobile login notes, etc. for reference in decision-making,Get a one-stop solution,And complete 188bet mobile login product purchase、Consumption experience,This can shorten the 188bet mobile login decision-making time,And 188bet mobile login and socialize together。

In addition, independent 188bet mobile login users have also begun to get used to "booking while walking",Buy transportation on mobile、Mobile WiFi、Tickets、One-day tour and other local entertainment products,Among them, transportation connection products have the highest booking ratio,48 outbound independent travelers in 2015.6% of users choose to book;Mobile WiFi ranks second,36% of users have booked,Mobile WiFi is generally used to find traffic、Attractions、Restaurant,As well as social media and Weibo to share 188bet mobile login experiences,Highly used in free 188bet mobile login。

At the same time,Because Chinese people are increasingly pursuing personalized and diversified 188bet mobile login,Want to experience the local customs and customs of the destination in depth,The transaction volume of Tuniu’s “one-day tours” and tickets and other products increased significantly in 2015,For example, "Tokyo, Japan-Hakone 1-day tour",One-day tour products such as "U.S. Highway 1 Self-Driving" allow tourists to get close to the local natural and cultural landscape,hence its popularity;While listening to a concert、Watch a high-level football game,Regarded as the new 188bet mobile login fashion,Taiwan Arena Concert、The European Cup ticket booking rate has remained high last year;“Lotte World Korea + Steaming Experience”,"Sydney Harbor Bridge Climbing Activity in Australia" and other leisure activities、Adventure products are also popular among tourists,The popularity of these products shows that independent travelers are eager to experience local life,Enjoy a truly in-depth leisure tour。


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