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Explosive buying by Chinese tourists has been a hot topic in Japanese media and society in recent years,Buy nail clippers from the initial stage、Rice cooker,Later, I bought a lot of cosmetics、Toilet seat。The hoarding of goods in the Japanese market that is saturated or close to saturation suddenly becomes clear,Not only saved many small and medium-sized enterprises in the sunset,And it has also become the dawn of a new market for large enterprises。
BBC Chinese reporter visited the duty-free shop "Nihondo" in Shinjuku, Tokyo on February 11 during the Spring Festival holiday,Hope to witness 188bet online sports betting the “explosive buying wave” of Chinese tourists this year,Unexpectedly, Nippon Hall shareholder Yumi Harada said: "I started in August last year、Some people around me say that the purchasing power of Chinese tourists has been declining since July last year,Compared to 2013、The climax of buying in 2014 is far away。”
The reporter is confused as to why the Japanese media has widely reported on the phenomenon of Chinese tourists buying explosives in the past six months,Harada said: "They are heckles、I trust this city,I often get calls from Japanese media here to ask for interviews,I told the truth,They won’t come”。
But Harada also admitted it,A duty-free shop operated for group travelers,Another main reason for the slow business is that there are more Chinese tourists visiting Japan traveling independently、Few group customers。"Not bad,The number of tourists is increasing,But the consumption amount decreased,And many of them are for the second time、The third time,Chinese tourists who have been to Japan once generally will not join tour groups again。Second time、The third time,The things you want to buy will be different,Maybe a rice cooker at home、The toilet seat is already there”,She said。
Japanese official TV station NHK February 12
Ginza high-end department store name,“The impression this year is that Chinese 188bet online sports betting tourists are not as crazy as last year”。
Analysis,From Tokyo Beauty Salon、The rural restaurants in Kagawa Prefecture have increased the trend of Chinese tourists,Chinese tourists’ consumption in Japan “shifts from ‘shopping consumption’ to ‘mobile consumption’”,And pointed out that “it is too early to conclude that Chinese tourists’ explosive buying is outdated,But changes are also opportunities,Not only retail stores need to respond as soon as possible,It may also be an opportunity for various places to attract Chinese tourists”。
Singapore's "Lianhe Zaobao" website February 15
Japanese people never celebrate the Lunar New Year,During the Spring Festival this year,Many stores in Tokyo have rarely hung up festive decorations with a strong Spring Festival atmosphere。These are prepared for foreign tourists,Especially Chinese tourists。
To attract foreign tourists to spend money in Japan,Japan has repeatedly played preferential cards。Before,Items must exceed 10,000 yen to be tax-free,Now reduced to 5,000 yen。
Recent,Some merchants are worried,Chinese tourists may not be as generous as before。Matsuya Department Store in Ginza is a gathering place for Chinese luxury customers,A clerk there said: "Recently,The products purchased by Chinese tourists have changed,Fewer customers buying brand-name goods。188bet sports betting app download I don’t know if it is related to the recent stock market crash。”
The latest issue"Oriental Economic Magazine"Analysis on this topic,I think the pockets of Chinese tourists have certainly become tighter,But the interest in traveling abroad will not diminish as a result。Fewer Chinese people will choose to go to European and American countries with high travel costs,The number of people traveling to neighboring areas including Japan will increase。
There are many Chinese tourists who appear to be traveling independently in Ginza, Tokyo’s bustling business district。(BBC website)
Analysis also thinks,Chinese luxury consumers may buy less brand-name goods,But I won’t stop traveling and shopping in Japan just because the stock market fluctuates。This is because Chinese people generally do not trust the quality of their own products,I like to buy foreign products even in China。Buying imported goods in China is not cheap,Many people would rather buy air tickets to go sightseeing in Japan and do some shopping。
Writer Megumi Nakajima in the recently published "After the Explosive Purchase,What are Chinese tourists pursuing?》Called in the book,The phenomenon of “explosion buying” is by no means the norm among Chinese tourists,Japan’s tourism industry must attract Chinese tourists in the long term,We must work hard to cater to the preferences of ordinary Chinese people,They are the long-term guests of Japan’s tourism industry。
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