Self-driving travel is a product of the experience economy era，Relying on the transportation lines extending in all directions，Self-driving as the main mode of transportation，The tourist route itself and the tourism resources distributed within the radiation range jointly constitute the attraction，The ultimate goal is to obtain a unique travel experience。Self-driving travel weakens the boundaries of 188bet mobile，The infrastructure construction and services of 188bet mobile will be a new challenge。

As of the end of 2014，The number of private cars registered in individual names in my country reaches 1.0.5 billion vehicles，More than 2 registered car drivers.4.6 billion people，Total kilometers nationwide 446.390,000 kilometers，Laid the background for the great development of my country’s 188bet mobile tourism industry。Promoted by the continuous improvement of my country’s vacation system and the active participation of various industries，my country’s 188bet mobile travel market shows a large scale、Fast growing development trend，The number of 188bet mobile trips in my country in 2014 was approximately 2.2 billion，Accounting for 61% of annual travel numbers，An increase of 8% compared with 2013。

1. The impact of the development of self-driving tourism on 188bet mobile

Self-driving tours have many characteristics that are obviously different from traditional standardized tours，This directly leads to the fact that the tourism supply system with 188bet mobile as the core built under the traditional tourism thinking cannot satisfy the personality of self-driving travel groups、Diverse travel needs。

Impact on the product supply system of 188bet mobile

The basic pattern of self-driving tours in my country can be summarized as popular attractions being neglected，Warm and cold lines are popular，Themed self-driving is popular。Self-driving tourism is a more segmented and mature tourism market that evolved from conventional tourism，This group has a good economic foundation，Relatively rich travel experience，Pursue the journey more、Landscape、Uniqueness of experience，Overheated 188bet mobile are unattractive to them，Warm and cold circuits are more popular。Although judging from the flow direction, Every long holiday period,There are still some self-driving tourists who still choose 188bet mobile in various places as their first choice, But this stream has fewer repeat customers。From the perspective of self-driving travel in 2014，my country’s self-driving tour shows the grassland、Snow Mountain、The trend of combining hot springs and other customs，Qinghai in the West、Xinjiang、Tibet、Inner Mongolia、Chengdu、Yunnan and other places have become popular tourist areas，Self-driving tourists also prefer delicious food、Adventure、Pilgrimage、Photography and other themed self-driving activities。In the craze of self-driving tours，188bet mobile have also begun to actively seek connections with the self-driving travel market，However, most of the self-driving travel products it designs and launches are simple transformations of traditional travel products, Even ignoring the difference between the travel needs of ordinary tourists and directly promoting the product to all tourists at the same time。

Impact on supporting facilities and service systems of 188bet mobile

Self-driving tour includes both people and cars as participants，Its development will inevitably require the upgrading of a series of vehicle-related infrastructure and the matching of related services，Proposed severe challenges to the supporting service system for mass group tours to 188bet mobile，Outstanding performance in the following aspects:

The traffic sign system is not perfect，such as traffic graphic symbols、Lack of warning signs and other markers；Road sign information and maps are not updated in time, etc.；Insufficient parking lots and gas station facilities in 188bet mobile、The problem of lack of vehicle repair and maintenance services is becoming increasingly prominent；Motels that meet the needs of self-driving tourists、Insufficient construction of accommodation and leisure facilities such as campsites。

Among them，The quality of the campsite、Whether the functions are complete or not directly affects the travel experience of self-driving tourists。Statistical data shows that there were about 200 camps in my country in 2013，63 planned construction sites in 2014，In Europe, where self-driving travel is more developed，North America and other places，The number of camps is generally several or even ten times that of our country，As early as 2009, the number of camps in the United States reached 16,500、3600 places in Germany、3000 places in Canada。Sina statistics show that the average proportion of self-driving tourists in 188bet mobile in 2014 was about 45%，The proportion of group tours is only about 10%，The huge imbalance between supply and demand requires 188bet mobile to speed up the construction of supporting camps。

2. The era of self-driving travel is coming, how should 188bet mobile respond

Improve the infrastructure and supporting facilities along the route and 188bet mobile

First，Request to strengthen the construction of infrastructure and service facilities along the transportation lines in 188bet mobile, Scientific design of transportation routes, Ensure good accessibility of the scenic area and the setting up of related road signage systems、Perfect and eye-catching。Inside qualified 188bet mobile, Special ones should be designed for self-driving tourists、Tours that highlight the different features of the scenic spot。

Secondly，Accelerate the construction of supply facilities around the 188bet mobile area and improve related supporting facilities, mainly to prepare car camping sites、Construction of motels and parking lots, Equipped with car detection、Come on、Simple maintenance and other facilities, Removing obstacles for self-driving tourists to successfully complete their itinerary。

Last，Accelerate the pace of digital construction of 188bet mobile, Compile and print detailed self-driving travel maps and consumer guides, And it is necessary to have comprehensive tourism information for this scenic spot, There must be nearby 188bet mobile or related restaurants、Accommodation、Transportation、Comprehensive travel information such as weather。Emphasis on tourist areas (points) 、Available route、Driving mileage、Locations of gas stations and supporting service facilities related to food, accommodation, entertainment and shopping, Especially for new tourist attractions and newly built roads, the location should be accurate、Number clear。

Strengthen the design of 188bet mobile spot products Strengthen the design of 188bet mobile spot products

Self-driving travel is an individual or group travel behavior based on points of interest，Has demand characteristics that are significantly different from those of conventional tourist groups，They have a better economic foundation、More mature travel decision-making system、Higher taste experience requirements。Built to improve the experience of self-driving tourists, 188bet mobile area self-driving product system oriented to tourist needs，Quality tourism products are king，It is the foundation to achieve the breakthrough of the 188bet mobile spot。

The premise of 188bet mobile travel is based on traffic conditions，Tourist routes should be consistent with existing national roads or expressways as much as possible。Based on the characteristics of 188bet mobile travel, Product design should take traffic factors into consideration, Provide more convenience for tourists。

Fully analyze the needs of self-driving tourists，To enhance visitor experience as the first design principle，Original sightseeing in the 188bet mobile area、Culture、Based on vacation products，Increase nighttime entertainment products and experience activities for self-driving tourists、Development of self-driving experience tourism products，And focus on combining with local resources and characteristics，Finally formed features、Obvious advantages，Highly targeted self-driving product system。

Multi-channel joint marketing Steady increase in 188bet mobile share

The arrival of the mobile Internet era，Profoundly changing the marketing methods and channels of tourism products，This trend has a more significant impact on self-driving travel groups。The "China Self-Driving Travel Report" released by the Chinese Academy of Social Sciences in 2014 shows，The top three channels for obtaining travel information for self-driving tours are actively searching through the Internet、via Weibo、Get information from WeChat Moments and so on、Word of mouth through self-driving travel groups。Based on the characteristics of this group、Change marketing methods、Expand marketing channels，Only can we help 188bet mobile seize the self-driving travel market。

Combining online marketing with offline activities: first，You can make full use of your own website and other online media resources，Advertising through 188bet mobile、Scenic spot promotional video display、Scenic area self-driving information inquiry and other multi-faceted publicity methods，Full display of the characteristics and charm of the scenic spot，Create a convenient and efficient self-driving travel information query system for self-driving tourists；Secondly，Expand the scope of cooperation between 188bet mobile and related enterprises，Via Auto Club、Travel agency、Car rental company、Cooperation with online travel agencies, etc.，Organizing a themed self-driving event，Realize the close integration of online promotion and offline tourism，Enhance the popularity of 188bet mobile in the self-driving tour market through the rapid dissemination of information among small groups。

Joint marketing of 188bet mobile: strengthening cooperation between 188bet mobile，Implement cross-scenic area joint line marketing strategy，Enriched with themes、Creation of self-driving tour routes with outstanding characteristics，Comprehensive revitalization of tourism resources in the area where self-driving tourists travel from point to point，Through the improvement of the overall popularity of the region, the visit rate of individual self-driving tourists in each scenic spot will increase。

Reasonable layout Promote the joint development of 188bet mobile and campsites

A campground is a specific tourism functional area that provides related facilities and services for self-driving tourists，It is an important extended part of the functions and activities of the scenic spot。Generally speaking, self-driving tourist camps must meet the environment、Transportation、Requirements in four aspects: location and land area。Based on the construction status of different 188bet mobile，There are roughly two forms of scenic area-based car camps: 1、Demarcate some specific areas within the scenic area to set up car campsites，Provide camp service products；2、Due to limited land use for scenic area projects or relevant laws and regulations，Establishing a car camp project outside the scenic area。Obvious resource advantages in 188bet mobile，The campground has various functions，Through the reasonable layout of car campsites, a good trend of complementary and linked development of 188bet mobile and campsites can be achieved。Camp camps can rely on the tourist attractions and activities of existing 188bet mobile to provide high-quality tourism product support，Utilize the existing reception facilities in the scenic area to provide high-quality service support；The campground can provide a variety of accommodation options for tourists camping in 188bet mobile，Rely on the existing market of the scenic spot to develop the customer source market，Better improve the overall economic benefits of the scenic spot。For example，Beijing Huaibei International Car Campground is a car campground that was renovated and upgraded based on the original Huaibei International Snow Resort，The total area of ​​the camp is 120,000 square meters，Can accommodate 2 000 tents、400 cars parked，Owns 80 sets of RV and camping parking spaces and related ancillary facilities。The camp is based on the scenic spot，While utilizing the tourist source market of 188bet mobile, it also enriches leisure and entertainment projects，Improves the attraction of 188bet mobile。