August 10，By Chengdu Municipal People’s Government、Sponsored by Sichuan Provincial Tourism Development Committee,Dujiangyan Municipal Government、Chengdu Tourism Bureau、The "5th Global Tourism Network Operators Cooperation and Exchange Conference" hosted by the Sichuan Tourism Information Center was held in Dujiangyan。Founder of Tongcheng 188bet mobile、CEO Wu Zhixiang was invited to attend the meeting，And delivered a keynote speech。

He said，Online tourism has developed in China for about 15 years，Last 5 years，We have seen some development patterns that are different from the past，If counting from 2013，There is a big exam every two years，Online 188bet mobile generally requires three tests，In the end, "the leftover will be king"。

The first level was in 2013，The two years of 2014，The test question is 188bet mobile。

In 2013、2014，Mobile Internet seems to have entered our lives overnight，Mobile phones have become the most important way for people to receive products and services and socialize。In this context，Many companies are also trying to seize the opportunities of the mobile Internet，Among them，Companies like Didi were born in the mobile 188bet mobile field，Online 188bet mobile field，Ctrip after Liang Jianzhang’s return，Proposed the “thumb + cement” strategy，Also includes Tongcheng’s “1 Yuan Attractions” campaign that swept China at that time。

In these two years，We also hear two words very often: subsidy。Subsidy from Didi Kuaidi，To Ctrip、Where to go、Tongcheng’s subsidy，The reason why everyone does 188bet mobile，Because it was an era of horse racing circles users，Data display，The number of mobile users in 2013 is about 300-400 million，Grown to about 600 million by the end of 2014，More importantly, with the rise of WeChat，Mobile phones occupy more of users’ time，Users have developed the habit of obtaining products and services through mobile phones。

Personal opinion，Only three and a half companies in the online 188bet mobile industry passed this exam，It’s a pleasure to 188bet mobile together，Through more than 1,000 one-dollar attraction activities in 2014，Acquired more than 100 million mobile Internet users，Maybe I got the last pass for online 188bet mobile on the mobile Internet，Barely passed the mobile Internet exam。

188bet mobile exam，It is a very big test for both online and non-online companies。Before 2014，Many companies that have done well in the PC era，When the mobile Internet is approaching，Failed the exam，As of today, there is almost no sound。

Since it’s an exam，That’s it，If you do not finish within the specified time，You need to make up the exam，Make-up exams are always painful，2013，2014，One mobile consumer user costs 10 yuan，It may cost 50 yuan in 2015。Tongcheng used mobile red envelopes in 2015，Spending twice as much money will not achieve the results of 2014，188bet mobile is the time。

The second level is 2015、2016，The test question is 188bet mobile，User experience。

The background of 188bet mobile exam is，Great upgrade in overall consumption，Consumers no longer pursue simple subsidies，What is needed is better services from online companies。When the mobile Internet arrives，Companies that have passed the test have captured a lot of users，How do these users perceive the company’s products and services，Determines how many companies can survive 188bet mobile exam。

Everyone sees it，When Didi completes its merger with Uber，It will become the largest player in 188bet mobile industry，What it wants to prove is no longer to subvert the taxi industry，Instead, information technology can be used，Use the tools and efficiency of mobile Internet to improve products and services，The state issues licenses to online ride-hailing services，In fact, it turns online car-hailing into another form of taxi，Pre-sales for online car-hailing，On sale，After-sales service compared with traditional taxis，The experience has been essentially improved，188bet mobile is the great value of Didi。Another example is Shenzhou Special Car，500 days since establishment，Market value 50 billion，No grass can grow under the trees of Didi and Uber，Why 188bet mobile company can survive？Also because it uses information technology to change people’s riding experience，Improved the efficiency of the entire service，The drivers of the sacred cars will dress uniformly，I will get out of the car and drive for you，What a simple differentiation，But in the past 30 years，No car rental company does it，Shenche did it，So consumers recognize it，But have we thought about it，What kind of system is behind such a simple door opening，There is no powerful information-based training，Management，Supervision system，He absolutely cannot do 188bet mobile。

So，When upgrading consumption，All companies preparing to pass the second level exam，Also working very hard to prove something，That is, they can make their products and services better，The very important tools are informatization and 188bet mobile，188bet mobile is no longer the most important channel for acquiring users，But as the most important means to improve products and services。

I think，The core of 188bet mobile consumption upgrade is no longer about horse racing，No longer willful money burning，Instead, it adapts to China’s consumption upgrade，Enterprises must quickly use informatization and mobile Internet tools to improve the efficiency of industries that were previously prepared to subvert，188bet mobile exam starts in 2015，will be initially ended at the end of 2016，Who can use information tools and mobile Internet technology to improve products and services before sales，On sale，After-sales efficiency，Improve consumer experience，Whoever passes the test。

Take overseas visa service as an example，During the first exam，Everyone just needs to bring the supplier’s visa products，Online，Subsidy，The volume will increase naturally。But during the second exam，You need to use information technology to improve efficiency，Our approach is to work hard to complete the visa information system based on mobile Internet，Two years ago，One Tongcheng employee may be able to process 10 visas a day，Can now process 50 visas，The whole visa process now，You can check the progress in real time on the Tongcheng 188bet mobile APP，This creates a better user experience，Users can go faster，Get visa services with more confidence，Of course，There are at least 30 pain points that remain unresolved for this little matter，There is still a lot of room for improvement，The visa is like this，Group tour，Cruise 188bet mobile is like this，Every process and service is integrated with the mobile Internet，There is a lot of room for improvement，At this time，The subsidy has no effect，What we need is to calm down，Polishing process，What is needed is to go deep into the front line，In-depth site，Capture users’ pain points，Tongcheng served 100 million users in 2015，The number of negative reviews is 229845，Behind every negative review there is room for improvement，All are opportunities。

Of course，Each industry changes at a different speed，On 188bet mobile，Hotel，Air tickets are relatively easy，Outbound 188bet mobile involves many links，Need more time，It is also necessary to improve products, services and systems faster on the basis of scale，Provide a better user experience。This is also an opportunity for Tongcheng，In the second round of exams，We are also very confident that we will be the first to break through the passing line。

The third level is the two 188bet mobile from 2017 to 2018，The test question only has two words，Profit。

These two words are also the most troublesome in online 188bet mobile，But it is also the only one that can prove your ultimate value。

Both Dianping and Meituan，It’s still Didi and UBER that have merged，I will work hard to pass 188bet mobile test in the next two years。I think，At least half of the companies will be abandoned by capital，They can’t make money or can’t make money on a large scale。

You captured enough users in the first level，You improved the user experience in the second level，Gained higher efficiency，At the third level，You 188bet mobile naturally enter a profit state，But if you have been unable to make a profit，Explanation: Either your user interface has not really passed，Either you failed to pass the experience level，Your revenue comes from subsidies，The user does not recognize your company at all，It’s just a subsidy，Your GMV has no value，Your market share is also worthless。

Tongcheng 188bet mobile also needs to complete the user experience of consumption upgrade，The goal must be to achieve profitability，Because profitability has become a very important criterion for measuring the value of a company。Tongcheng Network has achieved large-scale profits，Total net profit will reach 1 billion yuan in the next three years。As for the business of vacation and leisure 188bet mobile sectors，will develop with the company’s “big data + people” and online and offline integration，quickly built into the best 188bet mobile agency group in China，The company will also invest 3 billion yuan to support the development of Tongcheng 188bet mobile Agency (Group)，The goal is to achieve 50 billion operating income by the end of 2018,Profit expected to reach 1 billion yuan。

2013 to 2016，Three levels in six years，For any team，The challenges are huge，But the opportunities are also huge，Ctrip can merge with the foreign-dominated eLong，Didi can merge with foreign-led UBER，We need to be grateful for 188bet mobile era，Thanks to the era of wireless Internet，Thanks to the era of China’s consumption upgrade，Any enterprise is an enterprise of the times，The company seems to be breaking through the barriers，The essence is to fight for the team，Doing it is 100 times harder than thinking，Seeing trends is easy，Adjusting people is the most difficult。Xiongguan Road is as true as iron，Now we are taking a step back，Let’s encourage everyone，Come on together！