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LoginDays ago,Flight Manager, the fastest growing air ticket transaction portal in China, officially announced the completion of the acquisition of the well-known outbound travel brand "Next Stop"。This is after the establishment of a joint venture company with Caesars Travel in April - Huali Travel officially entered the outbound tourism,Another move by Flight Manager to continue to expand the outbound travel market,Causing attention in the industry。
As understood,“Next Stop” is one of the mobile travel platforms focusing on outbound travel business,Established in 2011,Received nearly RMB 10 million in Series A investment from Gobi Ventures at the end of 2012。Its first vertical product "Next Stop: Sydney" set off a wave of craze upon its launch in 2011,The comprehensive APP "Next Stop" was officially launched 188bet online sports betting in 2013。After years of hard work in the market,“Next Stop” has accumulated rich overseas tourism resources in the outbound tourism market,At the same time, it has gathered a considerable number of active users,Today’s “Next Stop” has grown into a “little unicorn” in the vertical field of outbound travel,Become an important force in the outbound travel vertical market。
“Air ticket services are closely related to overseas travel,User groups are highly overlapping。By integrating ticketing and travel resources,Flight butler can greatly expand the company’s business growth space。This acquisition will lay a good platform foundation for future outbound tourism business expansion,Flight Manager is ready to deeply participate in the outbound travel market。”The relevant person in charge of the flight steward said。
In recent years,With the upgrading of the consumer market and the deep penetration of "Internet +",The online travel market is showing rapid development。Related businesses represented by outbound tourism,Spurred by the favorable news about visas,It has increasingly become the “cake” that many companies are competing for。According to incomplete statistics,The total number of domestic outbound tourists in 2015 exceeded 1.200 million visitors,China’s outbound tourism has 188bet app download ranked first in the world for three consecutive years。Baidu Travel、A report jointly released by Baidu Big Data and Analysys Think Tank,Outbound travel accounted for 51% of the online travel market in Q3 2015.4%,Has occupied half of the online travel market,Become the fastest growing market。Since 2016,Ctrip、Tuniu、Tongcheng and other online travel companies are keeping an eye on this "blue ocean",And through direct procurement、Cooperation、Investment and other means have made great efforts to layout outbound tourism,Grab market share。
“In the context of current consumption upgrade,The outbound tourism market has huge market space and relative certainty。As the leading domestic ticket trading portal,Flight Manager’s rich user resources and traffic,Outbound travel resources owned by ‘Next Stop’,Formed good business complementarity”。Senior industry observers told reporters。
It’s not hard to see,“Outbound travel” is obviously another front for flight butler scene services。Flight stewards have made frequent moves in the past six months,It can be said to be “one step at a time” on the road to providing scenario-based services using ticketing as the entrance,Flight Mall、Flight Mall,Huali Special Car、Huel·Food、Huel·Hotel,As well as the latest outbound travel consisting of partner 188bet app travel and acquisition of "Next Stop", etc.。
The concept of scenario e-commerce has won the recognition and pursuit of capital,April 11 this year,Flight Manager received Series C financing9.3.3 billion yuan,This investment was made by Civil Aviation Equity Investment Fund、Civil Aviation Heyuan Investment Center、Hainan Airlines Caesar、Ningbo Caesar、Ningbo Caesar、Co-invested by Matrix Partners China and others,Flight Manager completed capital preparations for further business layout。
April 22,Flight Manager announced the establishment of a joint venture company "Partner Travel" together with investor HNA Caesar,Officially enter mid- to high-end outbound tourism。The successful acquisition of "Next Stop",Flight Manager further locks in the pattern of outbound travel market。Industry insiders pointed out,With the rapid development of mobile Internet and consumption upgrade,The online travel market, especially the outbound travel market, is transforming from user accumulation to transaction volume,Flight steward’s previous series of layout actions,Mobile platform completed、User resources、Ticketing Service、Resource integration of the entire outbound tourism industry chain including tourism products,The future development space is very imaginative。
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