According to the "2016-2017 China Tourism 188bet sports betting app download Development Data Report" released by Kerri，As of the end of 2016，The total number of tourism 188bet sports betting app download projects is 8918，Although the growth rate of the number of tourism 188bet sports betting app download projects throughout the year has declined，But the actual investment in China’s tourism 188bet sports betting app download is as high as 1,299.7 billion yuan，reached new all-time high。

“From the success of the first "crab-eating" Shenzhen OCT tourist theme park to the "South China Sea Legend" effect triggered by Hainan tourism 188bet sports betting app download across the country，Then to the explosive growth of Chongqing tourism 188bet sports betting app download。”

In the opinion of industry insiders，Behind the high market supply is the upgrading of tourism 188bet sports betting app download，Price from past，Today’s brand、Concept、Product、Service、All-round competition including supporting facilities，Bad tourism 188bet sports betting app download projects are gradually being phased out，In the future, 188bet sports betting app download companies will be more segmented。

A 188bet sports betting app download giant project in Chongqing collapsed

"From buying a house、After many delays, I finally received the room，N number of notices of delayed delivery have come。”Ms. Zhou，Bought a 50-square-meter holiday home in Wansheng Black Valley in January 2014。I wanted to take my children there for my parents to escape the heat。However，What Ms. Zhou didn’t expect was，The delivery date has been delayed three times，Waiting until I finally got the room，Various problems come one after another。

"Preparing for renovation in 2015-4，It was found that the bathroom drain pipe was blocked by construction debris，Go to property management、Construction Company、Development Company，Called many times，I can’t deal with it for more than a month。"Ms. Zhou said，As far as she knows，Many owners have faced this problem，They don’t dare to decorate at all，The house has been vacant，I don’t even dare to live in it。

“Now that I think about this house, my heart is filled with panic。"Ms. Zhou said，I don’t dare to live 188bet sports betting app download summer house I bought，These two summers，She lives 188bet sports betting app download summer house rented by Shizhu for her parents and children。

Reporter learned，The project purchased by Ms. Zhou is between the south gate and north gate of Wansheng Black Valley 5A Scenic Area，The developer claims to build an international tourist resort，Covering 370,000 square meters of residential 188bet sports betting app download、About 80,000 square meters of hotel/commercial 188bet sports betting app download and about 40,000 square meters of amusement facilities。“Only in terms of development volume，This project is indeed a tourism 188bet sports betting app download giant project。" Industry insiders said。

However，A few years have passed，The tourist facilities promised at the beginning are gone，Even the vacation homes that have been sold cannot be handed over on time。Another owner complained during an interview，“When I bought a house, the 188bet sports betting app download promoted was a 188bet sports betting app download like Shenzhen Overseas Chinese Town，What kind of wind tunnel is promoted、Ski Resort、Medicine Garden, etc.，There is nothing now，The scenic area has become an unfinished building overgrown with weeds and no one has taken care of it..."

A source close to the 188bet sports betting app download revealed，“The 188bet sports betting app download’s funding chain has been broken in the past two years，Always on hold，In the end, it is most likely that the local government will ‘take over’。”

Chongqing tourism 188bet sports betting app download has experienced three eras

In fact，The collapse of the above tourism 188bet sports betting app download projects is not an isolated case。The reporter visited the area and learned，There has been a phenomenon of “developers withdrawing from land” before，That is, leave directly after the first phase of development。

“Blowout in supply，The outrageous prices directly lead to the suspension of tourism 188bet sports betting app download、The phenomenon of retreat to the ground appears。" said Li Jing, general manager of Chongqing Guanhe 188bet sports betting app download Marketing Consulting Company，The price of tourist 188bet sports betting app download in some areas of Guizhou is more than 3,000 yuan/square meter，And now the price in Black Valley is more than twice as expensive。1 hour more travel time，The price is more than 1 times cheaper，This will naturally divert customers。

Just as he said，As understood，The supply of Chongqing tourist 188bet sports betting app download in 2014 alone was more than 1 million square meters，There are more than 20 projects for sale in the traditional popular area of ​​Black Valley alone。

A piece of data also proves this.Chongqing officially released the "Chongqing Summer Resort and Leisure 188bet sports betting app download Plan (2014-2020)" (hereinafter referred to as the "Plan")，It is planned to prioritize the construction of 8 areas、Focus on the gradient development of summer resort and leisure 188bet sports betting app download in 20 areas，570,000 units of new summer resort and leisure properties will be built by 2020、Total construction area 30 million square meters。

“In recent years，Chongqing tourism 188bet sports betting app download has experienced three eras。"According to Li Jing's observation，The first stage is the "product era",Making urgently needed travel and vacation products。Data display，Based on the purpose and time of the owner’s use of the tourist 188bet sports betting app download residence，Self-occupied customers with a single use period of more than 30 days，Like an old man taking a child to escape the heat，Accounting for up to 70.4%。Because owner-occupied demand accounts for an absolutely large proportion，Therefore, the tourist destinations purchased are in “rigid demand”，Customers are keen to buy small apartments with a built-up area of ​​more than 30 square meters；

The second stage is the "rent-back era":Due to the relatively long vacancy period of tourist 188bet sports betting app download，In order to facilitate the transaction，They all added “financial concepts” to their sales，This is what we often call "sale and leaseback"，Fixed X% return every year，When you open Baidu and search, relevant information will pop up；

The third stage is the “vacation house + tourism 188bet sports betting app download” development model，That is, the developer built a clubhouse in the project、Commercial Street、Entertainment facilities and other large supporting facilities，Also add concepts such as sightseeing and 188bet sports betting app download，Enterprises have risen from traditional developers to scenic spot operators。

Concerns behind the new model

However，The operator status 188bet sports betting app download third era has higher requirements for developers，Once there is a problem in any link，There is a risk of collapse。

Coincidentally。Recently，The person in charge of another large tourism 188bet sports betting app download developer in the Black Valley said frankly，The park almost went bankrupt in the first year after its opening。

In his opinion，The operation risk of scenic spots is greater than that of commercial 188bet sports betting app download，Commercial 188bet sports betting app download can be nurtured for at least a few years，With the surrounding occupancy rate、Reborn due to increased popularity。But once the scenic spot is built，No corresponding response from the market，No popularity as support，That basically means death，There is almost no room for adjustment。

Said Yan Yuejin, Director of Shanghai Yiju Think Tank Research Institute，“Since developers’ development projects are dominated by funds collected from sales，And organizing 188bet sports betting app download resources、The manpower and material resources required to build supporting facilities are better，Having higher requirements on developers’ capital chain，But if the popularity is not enough, these supporting facilities will still suffer losses，There is no way to realize rental income，This is especially serious for small and medium investors。”

Where is the development path of tourism 188bet sports betting app download?

What is the future direction of tourism 188bet sports betting app download development?

"Adapt measures to local conditions，It is especially important to create an exclusive IP for your own 188bet sports betting app download。”

Zhao Xixiang, Director of the Strategic Consulting Department of Jones Lang LaSalle South China, concluded in an interview，There are three main development models for tourism 188bet sports betting app download in the future，Developers can base their projects on the geographical location、Regional characteristics、Natural resources、Historical and cultural conditions and detailed and accurate early planning，Choose a development model suitable for the project。

Mode 1: Resources + Theme Hotel

Natural resources and theming are two independent development trends，At the same time, it has the characteristics of mutual transformation。The main purpose 188bet sports betting app download themed vacation format is to enhance the characteristics 188bet sports betting app download resort，Enhance the competitive advantage of vacation projects。Not only reflected in the characteristics 188bet sports betting app download resort，has become the main tourist attraction 188bet sports betting app download resort。

Mode 2: Health 188bet sports betting app download

As understood，The types of tourism health 188bet sports betting app download in China include: health SPA club、Health Apartment、Health Resort、Health tourism community or industrial gathering area, etc.。The development of tourism and health 188bet sports betting app download requires the integration of these products through planning，Form regional group、Project group structure，And design a reasonable space layout，Transportation and travel routes，Thus highlighting the characteristics of supporting facilities。

Mode 3: Combination of cultural industry and 188bet sports betting app download

By different cultural categories，Create different theme cultures，By organizing resources from related industries，Promote the maximization of resources in the entire cultural industry chain。For example, Shanghai Disneyland，Through "cultural 188bet sports betting app download" it is cultural industry and 188bet sports betting app download、A comprehensive service platform integrating operations，Maximize the value of the cultural industry chain through operations，At the same time, increasing the value of cultural 188bet sports betting app download is the core of the entire cultural 188bet sports betting app download development and operation。

Things to note when buying tourist 188bet sports betting app download

Then，Home buyers when purchasing tourist 188bet sports betting app download，What should we pay attention to？

In the opinion of Yan Yuejin, Research Director of the Think Tank Center of E-House Research Institute，The first thing is to choose a well-known brand developer with high reputation。For tourism 188bet sports betting app download，The reputation of well-known brand developers will have greater advantages。Generally，Brand developers have strong development experience and capabilities，And there are sufficient funds as guarantee，Under the same market conditions，Relatively strong ability to resist risks，The risk factor is also relatively low。

The second is to consider the issues of vacancy and property management。Generally speaking，In addition to planning to buy a second residence apartment or villa for permanent residence，Other types of travel and vacation products，Subject to space restrictions，During the time when investors are unable to move in，There is a problem of vacancy for a relatively long time。Therefore，How to solve the long-term vacancy problem，So，Investors must not only focus on the development prospects of the 188bet sports betting app download market where the project is located，Project supporting facilities、Except for the decoration level of the property，More attention should be paid to considering the project’s operating model。

Also，When buying a house，We must first understand the product characteristics of the tourism 188bet sports betting app download project，Is it commercial or residential，What is the age of the land。It is worth mentioning，In some areas，Many tourism 188bet sports betting app download projects are existing residential land，Another commercial land，Even some residential projects，There is only a 50-year property right。

*Source of this article: Chongqing Business Daily，Author: Zhang Shujun，Original title: "A large-scale tourism 188bet sports betting app download project in Chongqing quietly collapsed. What brought it down？》