As a cultural and 188bet app industry operator，We all look forward to moving forward on this、Every major event in the ever-changing cultural and 188bet app era、Every key node，Have more understanding，Know its transformation、Hot and cold and trends。

here，Zhihui coordinates and analyzes the latest trends in cultural 188bet app during the week，Trying to find from these living elements the latest events or information in each field that are worth recording，Based on a certain framework、Perspective or Dimension，Let’s explore what they bring to the development of the cultural 188bet app industry，The value points brought to us。

Cultural 188bet app Review【Week 63】，Cultural and 188bet app frontline information，In-depth analysis of the week。

Quotes of cultural and 188bet app giants

Among many heavyweight cross-border cultural and 188bet app players，Tencent’s “stall” is getting bigger and bigger。

The "Tencent system" has made two moves recently，The first action is to participate in the establishment of a cultural 188bet app technology company。December 24，Shandong Wenlv Cloud Intelligent Technology Co., Ltd. was established，Registered capital is 50 million yuan，The shareholder is Shandong Guoxin Cultural 188bet app Development Group Co., Ltd.、Haikan Network Technology (Shandong) Co., Ltd.、Shenzhen Tencent Industrial Venture Capital Co., Ltd.，Holding 60% respectively、30%、10% equity。

As understood，The company’s business scope is software development、Advertising production、Business Management Consulting、Hotel Management、Ticket agency service、Passenger ticketing agent、Travel agency service outlets 188bet app consulting services、Network data service、Artificial Intelligence Public Data Platform、Park Management Services、Accommodation services, etc.。

The second action is to invest in an indoor 188bet app paradise.

Recent，The investor of Shanghai Nairbao Enterprise Management Co., Ltd. has changed，Added Guangxi Tencent Venture Capital Co., Ltd. (wholly owned by Shenzhen Tencent Industrial 188bet app Fund Co., Ltd.)。Public information display，Nairbao was established in 2015，is a high-end parent-child entertainment platform provider，Building an offline physical parent-child play store，Specially provides an experiential play and game space for children aged 0-10 years old，Provide children’s entertainment facilities、And offer professional book courses、Organizing children’s theme activities, etc.。Focus on middle-class parent-child families in first- and second-tier cities。

Currently，Nairbao is already in Shanghai、Hangzhou、Shenzhen、Chengdu、Opened 6 stores in 5 cities in Nanjing，188bet app planned to land in Beijing。

Based on the above information, we 188bet app make a rough analysis:

1、The businesses the above two companies focus on are potential areas of the current cultural 188bet app industry，One of the cores of Shandong Wenlv Cloud Intelligent Technology Co., Ltd. is smart 188bet app or digital 188bet app，Under the influence of the epidemic，The smart demand for urban destinations and scenic spots (passive under the policy and self-active demand) is rising，Shandong Guoxin Cultural 188bet app Group has many landing resource scenarios，Tencent is represented by “Visiting Yunnan with a mobile phone”，Already have many plans in smart 188bet app，There is also a demand for exporting corresponding capabilities，There are currently two main modes，A heavy mode of "traveling to Yunnan"，Do it yourself；Another way to collaborate with other companies in urban destinations (similar to in Shandong)，Form complementary resources and capabilities；

2、The market demand for indoor (parent-child) parks is also rising，The driving factors behind this include the rise 188bet app (new) middle class，Increased demand for parent-child entertainment，And commercial real estate industry update，Bet more in parent-child entertainment format，Indoor parks are one 188bet app typical business formats。Indoor parks play a role in attracting parent-child families、Increase their consumption time and consumption amount，The role of attracting consumption for commercial real estate projects。

188bet app current environment where indoor park IPs are still relatively lacking，Provides opportunities for new parks to become new IP，If you want to increase market competitiveness，IPization、Both branding and scale need to be achieved，There are more than just parent-child parks，Corresponding derivatives can also be created，Long product chain，Also has the ability to replicate in different regions，This tests the product’s customization capabilities，Keeping the core of similar products + standardization and innovation capabilities of operating processes。

3、Summary，Tencent’s two actions，One is based on its own data、Cloud computing，As well as platform consumer monetization capabilities，Expand layout in the field of smart 188bet app；The second is to increase the layout in the field of cultural 188bet app content，We do not rule out existing traffic in the future、Possible collaboration of resources etc.。

Complementary resources and capabilities to expand the 188bet app，It is the eternal business logic。

Recent，Hainan 188bet app Investment and Development Co., Ltd. (referred to as "Hainan 188bet app Investment") and Suning Group、Suning International Strategic Cooperation，Mainly focused on logistics and freight、Commercial real estate、Carry out joint cooperation in travel retail and other fields，In-depth integration of various industrial chains，Promoting the construction of Hainan Free Trade Port。

Suning International is the international business segment of Suning，Dedicated to import and export commodity supply chain、Construction of online and offline smart retail。Hainan 188bet app Investment is a state-owned enterprise funded by Hainan Province，In August 2020, it was approved to operate offshore duty-free goods and zero-tariff imported daily consumer goods。

here，In the further liberalization of Hainan’s duty-free market competition，Hainan 188bet app Investment is qualified，There is a valuable entry ticket，But the length of the supply chain、Thickness is not enough，The supply chain is the key to duty-free competition。Suning International’s supply chain capabilities can bring complementarity，At the same time, its online and offline smart retail capabilities，It will also help the future operation of duty-free shops。

Free trade port policy support，Making Hainan’s 188bet app market competition will remain fierce for many years to come，Except duty-free market，The same is true for competition in the cruise industry。

Recent，Announcement of Hainan Ruize, a local listed company in Hainan，The company’s wholly-owned subsidiaries Ruize 188bet app and CCCC Marine Investment、Blue Sea Cruise、China Golden Eagle jointly signed the "Cooperation Agreement"，Reached cooperation to jointly increase capital in Sanya International Cruise Development Co., Ltd. and jointly develop Sanya International Cruise Business。As understood，CCCC Shipping Investment、Ruize Travel、Blue Sea Cruise、China Golden Eagle invested in Sanya International Cruise Development Co., Ltd. 1.500 million yuan、1.2.5 billion yuan、1.2.5 billion yuan、100 million yuan，The purpose of this capital increase is to provide necessary financial guarantee for the expansion and operation of the cruise project。After completion of this capital increase，Ruize 188bet app holds 25% equity in the target company。

General view，The cooperation logic 188bet app four parties can be，Hainan Ruize provides local resource support including participation in the investment and construction support of cruise ships and cruise operation infrastructure、CCCC Shipping Investment (state-owned enterprise)’s cruise manufacturing and cruise operation infrastructure construction support、There are also the financial resources and capabilities of central enterprises、The operational capabilities of Blue Sea Cruises、Financial support from China Golden Eagle, etc.。Construction of cruise ships and their operating infrastructure，It will cost a lot of money，The competition in cruise operations is also fierce，These are the challenges for partners。

Destination 188bet app Barometer

Incomplete statistics on benefits，This week’s destination cultural 188bet app project signing/investment estimate exceeds 80 billion yuan，Covered destinations include but are not limited to Dandong, Liaoning、Dujiangyan, Sichuan、Shanxi Yuncheng、Ningbo, Zhejiang、Chongqing、Jinan, Shandong、Henan Zhumadian, etc.，The types of projects involved include medical and health care、Ecological Culture and 188bet app、Theme parks, etc.。

We mainly look at two projects，First, China Energy Construction and Shanxi Yuncheng Salt Lake District cooperated to build the Salt Lake District Eco-Cultural 188bet app Demonstration Zone，Total investment 11 billion yuan，The ancient Jiezhou plate in Salt Lake District where the project is located，Has unique temple town cultural 188bet app resources。This project is led by the creation of cultural 188bet app and health care industry，Low-carbon town innovation as the main line，Through the management of local water environment、Mine ecological restoration and area development and construction bundling，Form quality and livable、Cultural 188bet app、Health and leisure、Green ecological and other "quad-core" multi-functional areas。

Roughly speaking, this is a cultural, 188bet app and health care real estate project，Choose in Yuncheng Salt Lake District，There are several logics: 1、Coal economy is declining，Under the demands of industrial transformation and upgrading，The cultural 188bet app industry has become one of the more important industries in Yuncheng，The mining area provides certain land resources for the development of ecological cultural 188bet app (ecological environment transformation, restoration and reuse)；2、Salt Lake District is rich in 188bet app resources，Qieyuncheng is a typical mountain and plain city，Temperature、Conditions such as forest coverage are relatively good，Having the conditions to develop health care projects。

The second project is the Henan Zhumadian Fangte Tourist Resort Project，Total 188bet app 2 billion yuan，Has been officially launched。

Back in September 2019，Zhumadian and Huaqiang Fantawild Group signed a cooperation agreement on the bear-infested tourist resort project。It is reported，Fantawild Resort also includes hotel accommodation、Leisure Shopping、Health and wellness and other comprehensive experience projects，Construction is expected to start 188bet app first half of 2021。

Including the country’s first “bear-infested” town settled in Linhai, Zhejiang in May 2019 (planned total investment of 10 billion yuan)、The “Bear Infested” Paradise in Heze, Shandong Province in 2020、The "bear-infested" town in Hangzhou Bay New District, Ningbo，Huaqiang Fantawild’s “Bear Infested” IP project has developed 4 projects nationwide，At present, most 188bet app choices are in third- and fourth-tier cities。

After many years of creating and exporting “Bear Infested” content and strengthening market awareness，At present, "Bear Bear" has become one 188bet app well-known animation IPs in China，Based on the accumulation of TV and movie content，Some content scenarios that can be implemented have been formed、Character、Story lines, etc.，At the same time, it has also accumulated a large number of fans (TV content mainly cultivates and accumulates fans from relatively young groups，Movie content breaks through the audience circle，Covered to parents or parent-child family groups，This is one 188bet app keys to building an offline paradise project)，Brings the possibility of attracting traffic to offline park projects。

Huaqiang Fantawild focuses on the layout of third- and fourth-tier cities，Can moderately avoid theme park competition in first- and second-tier cities，Seize the market in third and fourth tier cities，Also provides opportunities for "training" for its project，But at the same time, we must also see if we want to develop into first- and second-tier cities in the future，This will bring some constraints。Also，The IP content of "Bear Infested" is relatively young，The experiential opening 188bet app story is relatively lacking，The creation of this pair of landing scenes and specific projects，To touch more parent-child family consumption, etc.，Also presented some challenges。

Many places have cooperated with Huaqiang Fantawild to launch the “Bear Infested” project，On the one hand, it shows that this IP is currently favored by the market as a whole，On the other hand, 188bet app context that no corresponding project has been successfully implemented yet，Multiple projects "bloom"，There is still an exploration period for future project operations。

New Technology Trends in Cultural 188bet app

Last week was approaching the end of the year，New travel companies have obtained financing，It can be regarded as adding more bright colors to the extraordinary 188bet app year in the past。

Public report display，December 26，The hotel scene data asset service operator "Xi Lv" completed the A2 round of financing of US million，The investor is a well-known US dollar fund。This fund will be used to continue to promote the research and development of industrial scene data technology and deepen the development of its product system in the field of data intelligence in the large 188bet app accommodation industry，Continue to increase industrial digital and intelligent service capabilities。

Currently，Xitrip is based on Htrip.TV OS Service Framework，Integrated 5G、AI、IoT、Big data、188bet app technologies such as cloud computing，Collaborate with hotel brand companies to apply data intelligence to all aspects of "user-centered" operations and development decision-making to promote intelligent upgrading of customer data。It is reported，It is expected that the number of mid-to-high-end business travelers serving each year will exceed 4 by the end of 2021.7.5 billion people。

A rough overview 188bet app travel companies that received financing in 2020，Relatively prominent in the hotel field，For example, two companies in the hotel field received new financing last week，Its main focus is hotel intelligence、Digital business，Similar to the core 188bet app travel business mentioned above。

Current hotel market，On the one hand, chaining、Branding degree and demand are rising overall，This is also one 188bet app trends，It’s just that there is still a long process of model exploration and breakthrough (mainly in the field of independent hotels)；Second, the market size has not yet reached its peak，New incremental hotels are still coming，The operating efficiency ceiling of existing projects has exceeded the ceiling，Become the urgent need of major hotel brands，This is not only conducive to optimizing the operation of existing projects，Also helps to obtain more incremental projects，Achieve market share expansion。here，Cost reduction of hotel operation service chain、Chain link optimization，And better traffic consumption、Precipitation lengthens the consumption chain, etc.，It’s all the pursuit of hotel brands，Enterprises like Travel Travel will naturally have more opportunities。