Deng Yaping、Gong Lijiao、Yang Mi、Dilraba……Maybe you will find，Nearly a hundred well-known sports or film and television stars，In recent days, many people have danced the same style“gesture dance”。

November 15，On the occasion of 80 days countdown to the opening of the Winter Olympics，The new MV for the Winter Olympics promotion song "Together to the Future" sung by the four-character brother Yi Yang Qianxi is officially launched，We also invite public figures and citizens from all walks of life to participate in the check-in。

Thirteen years later，The Olympic flame is lit again in Beijing。#全民 sing united to the future#the topic is online，Received 1.6 billion views，And nearly 2 million discussions。

February this year，Ministry of Culture and Tourism、The National Development and Reform Commission and the State Sports General Administration issued the "188bet online live casino and Snow Tourism Development Action Plan (2021—2023)》，Proposed to 2023，Promote 188bet online live casino and snow tourism to form a more reasonable spatial layout and a more balanced industrial structure，Supporting the 2022 Beijing Winter Olympics and achieving“Inspire 300 million people to participate in 188bet online live casino and snow sports”Target。

Policy support guidance、The Winter Olympics are approaching、The tourist season begins，And the return of outbound tourism consumption drives the continued expansion of domestic 188bet online live casino and snow consumption, etc.，Superposition of multiple factors，The popularity of domestic 188bet online live casino and snow tourism is accelerating。The development foundation of the 188bet online live casino and snow industry is slightly weak，How to take advantage of this wave of bonuses？

You can take a look before looking for countermeasures，Several major pain points faced by 188bet online live casino and snow tourism:

1. Insufficient operating capabilities of Four Seasons，Industrial 188bet online live casino“Uneven hot and cold”

Ctrip group tour and independent travel data display，The peak travel time in the 2019 188bet online live casino and snow season is concentrated in January and February，The number of travelers in these two months accounted for 54% of the total number of travelers during the period。Except for seasonal factors，Also with New Year’s Day、Related to the Spring Festival holiday。

2. 188bet online live casino and snow products are relatively single and face homogeneity

The current 188bet online live casino and snow tourism industry in my country is generally dominated by ski resorts，The product is relatively simple，leading to fierce competition among various scenic spots，Supply exceeds demand。At the same time, product and brand development are relatively backward，Existing products cannot fully meet the return of 188bet online live casino and snow consumption，And high-quality needs such as consumption upgrade。

3. The investment cycle is long and the uncertainty of returns is high

From the perspective of investment entities，In addition to professional sports ski resorts and training bases，Other than government direct investment，A ski resort for the general public and amateurs，Still mostly private investment。However, the initial investment in large-scale outdoor 188bet online live casino and snow scenic area projects is relatively large，Long recovery and cultivation cycle，And the uncertainty of future returns is high；Although the initial investment in small and medium-sized 188bet online live casino and snow projects is relatively small，But daily operation and maintenance、The water, electricity and other maintenance costs required for snowmaking are still not low。

Take my country’s famous Wanlong Ski Resort as an example，It only became profitable 11 years after it opened，And the total profit is less than 10% of operating income。If it were purely a ski resort，Then the payback period of your project may be about 20 years。

At the same time，With the post-95 generation、Young customers such as the post-00s generation connect to tourist destinations through the Internet，User consumption preferences of 188bet online live casino and snow economy、Experience needs have undergone tremendous changes。For 188bet online live casino and snow tourism destinations，The transformation and upgrading at this time is both a challenge and an opportunity。

I think the future development strategy of the 188bet online live casino and snow industry can be summarized into three key points:

1. Destination

In the future, 188bet online live casino and snow tourism will focus on creativity、Heavy content、Development in the direction of focusing on experience，In addition to a single ski experience，Scenic spots also need to provide refined services for different types of tourists、Differentiated products and services。188bet online live casino and snow need to be combined with the unique culture of the destination，The organism that becomes the destination，Highlight destination differences。

2. Industrial chainization

188bet online live casino and snow tourism should extend the upstream and downstream industrial chain of a single product，Carry out chain upgrade and development，Created as part of a destination’s unique experience。At the same time，The 188bet online live casino and snow industry needs to be connected with other industrial chains in the destination，Form 188bet online live casino and snow + education/entertainment/wellness/accommodation/sports/cultural and creative, etc.，Formation of co-prosperity and symbiosis between 188bet online live casino and snow industry and cultural tourism industry。

3. Product iteration

The development of the 188bet online live casino and snow industry also needs to learn from the iterative thinking of the Internet，around new users、New demands and new consumption innovative 188bet online live casino and snow consumption formats，Building a new 188bet online live casino and snow tourism ecosystem，And carry out product refresh and upgrade in a timely manner。

“Everyone goes to the 188bet online live casino and snow”At the call of 14706_14710，The development logic of 188bet online live casino and snow resources is undergoing reconstruction and rebirth，The surrounding resources brought about by industrial adjustment are also being redefined。Who can take the lead in breaking through the control of core resources and creating new trading ideas，Who will control the development of 188bet online live casino and snow tourism in destinations during industrial upgrading and development?;Initiative”。