If we say the most popular one in the Winter Olympics“Top traffic”，It must be the mascot Bingdundun。This technological giant panda seamlessly blends cuteness and fashion，Sparking national enthusiasm，Also gained attention and love from all over the world，Buying its peripheral derivatives has become a trend，Appear“It’s hard to find a trick”Phenomena。Bingdundun’s explosion，Reflects the high enthusiasm of the people for the Olympics，Beyond commercial value display，We look forward to its continued development as a national 188bet sports betting app download IP，Promote the spread of Chinese culture to the outside world。The destination needs new strong markets“Trader”。

The 188bet sports betting app download is full of ice: the carrier of Olympic enthusiasm for all people

The beginning of the new year，The 2022 Beijing 188bet sports betting app download kicked off amid high expectations，The cold weather has not dampened the people’s enthusiasm for the Olympics at all，Beautiful opening ceremony、Cool and exciting ice sports、Schedule、Chinese team is the favorite to win gold、Athletes from various countries, etc.，Everything related to the 188bet sports betting app download has become a hot topic。

And among them the well-known “Top traffic”，Undoubtedly the mascot of the 188bet sports betting app download, Bingdundun。

This one is wearing a spacesuit as transparent as ice and snow、Giant panda mascot with five-color ice ribbons surrounding its face，The design idea is to combine China’s most distinctive national treasure animals with a sense of technology、Combined with a sense of the future，At the same time, it closely follows the ice and snow elements and speed characteristics of the 188bet sports betting app download，Cute and stylish coexist。As the 188bet sports betting app download get better，Bing Dundun’s image is everywhere in the 188bet sports betting app download venues and TV screens，His cute and fashionable image has attracted a lot of attention。

Bingdundun’s audience recognition has experienced a gradual improvement。At the beginning of the image release in 2019，No one showed much enthusiasm，Internet reviews have mixed reviews，I think the mascot is a panda again，It lacks new ideas，still“It’s a panda without a neck” 。End of 2021，Beijing Winter Olympics visual design system released，It has reached a new level of ease in integrating the extraction of Chinese 188bet sports betting app download elements with modern aesthetics，Received wide acclaim。The opening countdown badges and other souvenirs designed in the image of Bing Dundun are also loved for their ingenious design。Under the influence of overall positive attitude，Bingdundun’s reputation has also improved。

With the official opening of the 188bet sports betting app download，Bingdundun’s popularity is soaring。

There are many reasons why Bing Dundun has become a top player in the 188bet sports betting app download.。First of all, its image is really cute。Compared to previous 188bet sports betting app download mascots that were sometimes abstract and sometimes avant-garde，Bingdundun retains normal animals as prototypes，Inherited the gentleness of giant pandas、Lazy and silly，Has been given more smart and fashionable features by the design team。In ice and snow spacesuit、In addition to the technological style such as colorful ice ribbons，There is also a welcome red heart in the palm of the left hand、Detailed settings such as pigeon-toed posture，Very suitable for the moment“Cute Culture”Aesthetic，Laid the foundation of its popularity。

Also，Bingdundun’s design package for participating in the 188bet sports betting app download greatly adds points to her image，Become a snowboarder、Sleigh、The ice piercing of athletes in curling and other sports，With different angles、Visual presentation of posture，In addition to being cute and cute, it also has a dash of heroic demeanor as an athlete，It also plays a very good role in popularizing science about 188bet sports betting app download events。

Bingdundun’s sports design 188bet sports betting app download constitutes the basic image of its derivative souvenirs。

With the opening of the 188bet sports betting app download，Bingdundun has more dynamic opportunities to show her cute side，Whether it is the animated image in the promotional video，It’s still a live mascot doll performance，They all add a lot of fun to the 188bet sports betting app download，Created many interesting “Meme”，Cause netizens to share and spread with enthusiasm。

Beyond the national attention，Many foreign athletes and staff also admired this naive and fat panda“Love at first sight”。The photos and videos they shared in unison spread Bingdundun’s lovely image to countries all over the world，There are also many discussions about Bingdundun on the Internet。The attention Bingdundun has received outside the country has in turn stimulated domestic love for 188bet sports betting app download。

Joked by netizens as Bingdundun&188bet sports betting app download;fentou”Japanese journalist Tsujioka Gido，In success&188bet sports betting app download;Amway”Bingdundun has made a great contribution

Enthusiasm towards international friends，188bet sports betting app download netizens naturally do not want to be outdone，There are waves of discussions and secondary creation craze about Bingdundun on the Internet。

Already own the ones around Bingdundun，Take 188bet sports betting app download to visit scenic spots in various places。

Mom fans are worried about Bing Dundun’s emotional affairs，188bet sports betting app download cp (pairing) was clearly arranged by the video editor，Already obtained from and official cp——The sweet daily life of Paralympics mascot Xuerong Rong，Fast forward to the next-dimensional love match with Lina Belle, another top mascot world。

There are 188bet sports betting app download emoji creations about the final destination of all things.

Since the devil netizens discovered the indescribable compatibility between Bing Dundun and the popular magic expression package Pandaman，On the Internet&188bet sports betting app download;I want to spend a lot of money to buy a pair of eyes that have never seen the Bingdundun Panda expression pack”’s calls are endless。

Even foreign netizens couldn’t help but complain.

The 188bet sports betting app download opened in just three days，Bingdundun appeared on dozens of hot searches，We also established a super topic on Weibo，Currently its popularity even exceeds that of the new Asian Cup champion Chinese Women’s Football Team、Yuzuru Hanyu, a popular player in the 188bet sports betting app download、Gu Ailing and others，Rising to the first place in the sports super topic ranking list，Become a well-deserved top player in the 188bet sports betting app download。

Initial commercial value，“188bet sports betting app download’s hard to find a trick”Unprecedented occasion

Consumption is the outlet for all grand enthusiasm，Every high-profile event ends up being“Growing grass”Conference。Zhang Xiaofei’s coat became a hot item on Taobao overnight after the Spring Festival Gala was aired，After the 188bet sports betting app download opening ceremony，With screen-sweeping admiration“Chinese Romance”，It is an active sharing of down jacket brand links for athletes from various countries。

Bingdundun bursts into flames，Following this is 188bet sports betting app download a nationwide buying craze for its derivative souvenirs。Badge、Ornament、Thermos cup、Keychains and other affordable daily necessities are loved by everyone，The popular blind box of figures is causing rush buying due to its scarcity。

Due to the Spring Festival holiday, the factory is closed，The supply speed is far behind the enthusiasm for buying，Most of Bingdundun’s products are out of stock 188bet sports betting app download online flagship store，Offline franchise stores that still have products on sale，There is a long queue。

One time，One after another“188bet sports betting app download’s hard to find a trick”“One household, one pier, one integration”“Bao Dun to your home”Waiting for Internet fashion words，Urge manufacturers to increase production capacity as soon as possible，Supplementary supply of Bingdundun。

Bingdundun’s rush to buy has driven up sales of souvenirs for the 2022 188bet sports betting app download。February 4，Tmall data shows that 5,000 Bingdundun figures were sold out within 15 minutes。February 5，Daily sales of Beijing 188bet sports betting app download souvenirs exceed one million。According to prediction，The entire Beijing 188bet sports betting app download cycle，Sales of licensed souvenirs will reach 2.5 billion yuan。

Along with the surge in sales, the investment market is optimistic about Winter Olympics 188bet sports betting app download and creative concept stocks。February 7，The first stock trading day in the Year of the Tiger，As a licensed manufacturer and retailer of Winter Olympics derivatives, Yuanlong Yatu opened at the daily limit，Other related souvenir suppliers also ushered in a surge at the beginning of the year。

The subsequent value as a national 188bet sports betting app download IP needs to be further explored

In addition to carrying commercial value，Bingdundun is even more of a 188bet sports betting app download symbol，It is a national-level 188bet sports betting app download IP based on the needs of the Winter Olympics，Is a reflection of the country’s 188bet sports betting app download soft power。

my country’s national 188bet sports betting app download IP export still has a long way to go。May 2019，The evaluation results of "Chinese 188bet sports betting app download Symbols Achieving the New Era: 2018-2019 188bet sports betting app download IP Evaluation Report" released by the 14th China Beijing International 188bet sports betting app download and Creative Industry Expo，Online literature、Game、Movies, TV series, etc. are the main output formats，China’s 188bet sports betting app download IP has gained a certain degree of international acceptance，But the audience breadth is still not enough，Quality needs to be improved，There is also the main problem that Chinese 188bet sports betting app download characteristics are not distinct。A big Chinese 188bet sports betting app download IP that is as influential as the American Marvel Heroes series and Disney series has yet to appear。

Standing on a high starting point for the Winter Olympics，Can Bingdundun have high hopes of becoming a representative national 188bet sports betting app download IP？

Prototype setting of the giant panda, China’s national treasure animal，Vivid image recognized by the market，The resounding identity of the 188bet sports betting app download mascot，The enthusiastic pursuit and support of the whole people，And a certain degree of popularity and popularity around the world，Bingdundun has initially developed potential。

However, high-quality 188bet sports betting app download IP，Beyond a recognizable and recognized image，What’s more important is telling compelling stories，With the construction of a complete worldview，And the distinctive 188bet sports betting app download connotations and values ​​with Chinese characteristics displayed throughout it。

Bingdundun has a unique birth context，Distinctive design style，Outside the 188bet sports betting app download，It also has a unique experience that is closely connected with national events: landing on Mars aboard Tianwen-1，Sampling the moon with Chang'e 5。It even has a close companion Xue Rongrong accompanying the setting，These settings lay a high-quality foundation for telling stories around the characters。

Creating a story series with Chinese characteristics featuring Bing Dundun as the protagonist，with animation、Comics、Game、High-quality presentation of content in multiple forms such as movies, TV series, etc.，Maybe it can become a qualitative breakthrough in the export of Chinese 188bet sports betting app download IP。

What needs special attention is，Bingdundun is a panda with technology and future as the key words，The image does not reflect the connection with traditional Chinese 188bet sports betting app download elements，How to present Chinese characteristics in the story，Showing the essence of traditional culture，Should be one of the main focus points for the subsequent development of Bingdundun IP。

In this regard，Special edition awarded to Winter Olympic medalists“Jin Dundun”Has provided successful ideas。Bingdundun is surrounded by golden garlands，The shape of the wreath follows the classic Olympic element of the olive branch，The details creatively adopt the traditional Chinese pattern of three friends of pine, bamboo, plum and winter，In response to the Winter Olympics ice and snow season，Chinese 188bet sports betting app download characteristics and Olympic themes blend seamlessly，Clever idea，The design is also very ornamental。

Conclusion

The rapidly becoming popular Bingdundun embodies the many emotions of people across the country this winter，Love and pursuit of cute things，Attention and participation in the 188bet sports betting app download，Show your style to the Olympic athletes、The expectation and joy of competing for gold and silver，And confidence and pride in China’s strong national power。

As the Olympic mascot，Conveying the Olympic spirit，Create an Olympic atmosphere，Show the image of the host country，As well as derivatives income generation and other aspects，Bingdundun is undoubtedly“Excess”Completed the task，Made history。This cute and cool technology panda，It will surely become an unforgettable memory of the 2022 Beijing 188bet sports betting app download for the people across the country and even the world。

Maybe we can look forward to it，The top of the ice is not just a blip during the Winter Olympics，The 188bet sports betting app download value will bring us greater surprises in the future。

Reference:

Southern Metropolis Daily: Winter Olympics 188bet sports betting app download and creative concept stocks hit the limit！Manufacturer responded that Bingdundun is out of stock，Flagship store purchase limit。

China Youth Network: Beijing 188bet sports betting app download Expo IP "Going Global" Report Tencent's "New 188bet sports betting app download Creativity" Creates Chinese 188bet sports betting app download Symbols。