August 29，Traveling in Hebei with music·The 2nd Shijiazhuang RV Camping Conference was held in Baili Water Township, Pingshan County, Shijiazhuang City，Wei Xiaoan, general consultant of China 188bet Association Leisure and Vacation Branch, was invited to attend，And delivered a keynote speech entitled "Opportunities and Challenges of Self-Driving and Camping"。

The following 188bet transcript of Wei Xiaoan’s speech

Hello everyone，Let me adjust the title of my speech just mentioned by the host，Because it’s an RV，I thought about it，Because I saw a self-driving car before coming、Vehicle and Campground Development Report，188bet is also a report commissioned by the China Tourist Vehicles and Cruises Association。

I found that I cannot say that in 188bet report，Why，Because RV and camping are basically integrated，If we study RVs and then study camping，It is equivalent to studying two aspects of one thing，Or two components。But what I want to talk about today is the opportunities and challenges of self-driving and camping。

Self-driving and campsite

1. Rigid self-driving

First, let’s talk about self-driving and camping，There is an essential difference，188bet’s rigid self-driving and changing camping。Self-driving travel has become the mainstay of domestic tourism in China，Not just a main way of traveling，188bet has also become a new way of life。
According to 188bet report，The proportion of the number of self-driving tourists nationwide in the total number of domestic tourists in 2023 is 73.6%，Very high，Almost four fifths。

I remember the first time I heard Han Qi tell me，Self-driving travel accounts for 60% of the country’s total population，I was surprised when I heard 188bet number，It should be said to be higher now。The total number of self-driving trips reaches 3.6 billion，1.7 billion more passengers than the previous year。Originally, 2023 was a recovery growth，But it shows an explosive situation。

Specific situation，188bet, the highest proportion is between 20 and 30 years old，The proportion under 40 years old is 67.3%；The second is group outings，Companion、Family and social interaction become the main subject；Third, the ratio of men to women tends to be balanced，Each has its own division of labor，Men mainly drive，Women’s Organization、Logistics, etc.；Fourthly, the proportion of self-driving travel among low-income and lower-income families has decreased；

Fifth, the 188bet distance is 300 to 500 kilometers, accounting for 37.1%，100 to 300 kilometers accounted for 29.1%，In other words, the main body of self-driving tours is still peripheral tours，Visitors from the self-driving club prefer longer trips；Sixth, the length of stay is stable at 60% within three days，That’s weekend、Short holiday、Winter and summer vacations have formed a pattern；

Seventh, per capita spending is 1,313 yuan，Obvious shift towards low and medium consumption，But 188bet 1313 yuan is not low in my opinion，Self-driving travel besides spending gas money，It should be said that transportation costs are saved，But where is the money spent，Per capita spending is more than one thousand，Three days，188bet is already very good。

Anyway，Now self-driving travel，The first one is huge and continues to grow；The second is various structural changes，But not violent，There are changes，Not violent；The third is that the market continues，Formation of long-term rigid demand。In other words，Accounting for 73% of our domestic travel.5% of such a section，Shouldn’t we pay attention to 188bet，should become the main focus of our cultural and tourism departments at all levels。

2. Changing 188bet

Within ten years，Camping has become a fashionable word，Campground construction has become a new issue for 188bet development in various places。

What are the basic conditions？The 188bet of China’s automobile industry，In the past ten years, we have become the number one in the world，Then China’s automobile consumption growth has become the second in the world，A country on wheels will inevitably give rise to car culture。Now we have reached such a big scale，But strictly speaking, car culture has not yet fully emerged，Car culture is more reflected in our campsites。

So it is an inevitable necessity for the development of camping，Three years of pandemic，Everyone lives in silence，But the camp went crazy，188bet is a very interesting phenomenon。3900 camps nationwide in 2020，About 7,000 in 2023，7763 homes in 2024，In general, the epidemic has doubled in the past few years。But starting from 2024，Growth rate decreases，Decreased efficiency，The average area occupied by campsites has decreased，188bet is the current situation。

But，The investment in the camp is increasing，Average 89 million yuan，188bet investment is really not small，Originally I looked at the camp，One or two million would be considered a good camp，The average investment now is 89 million，Large camps have hundreds of millions or even hundreds of millions，And the company’s self-raised funds reached 97.7%。

What does it mean？Our camp was ups and downs before the epidemic，Sudden increase during the epidemic，Cliff decline after the epidemic，188bet cliff-like decline is mainly reflected in efficiency，Quantity has not decreased，And counting，But the efficiency dropped off a cliff，188bet makes it difficult to have the potential for development。

Because the campground is suitable for self-driving cars，Not strictly necessary，188bet doesn’t mean that people driving self-driving cars must have campsites，But at least self-driving cars and camps should grow in the same direction。The past two years have been reversed，Even self-driving cars are still growing，And the growth rate is very fast，But the campsite is different，Camp growth is declining。

Why is 188bet? Several reasons.

First、The 188bet is expanding too fast，Hot-headed，After a great rise, there must be a great fall

A piece of grass to set up a tent is considered a camp，188bet is how I feel these past two years，So it cannot be counted when there are too many，But some people in the industry say，When there are many, our camp reaches 100,000 families，What is Shiwanjia？It’s all like 188bet，Bullshit，So 188bet kind of big drop is normal。

Star Hunting Nanshan Orion Broad Camp Source: Orion can now be included in the statistical range，Those who can enter the research scope are relatively stable、Better，Those messy ones can’t get in。Build a campground 188bet year and sell it next year，Maybe it will go bankrupt next year，A camp could originally be sold for five million，Can’t sell even 500,000 yuan now，188bet is our market。

188bet、The maturity of self-driving cars creates alternatives，Experienced、Equipment and facility configuration、High degree of freedom

Today’s self-driving cars are basically equivalent to their own small campsites，Microcamp，As soon as the trunk is opened，The ceiling has also been put up，The table is also set up，Then the barbecue rack was also brought out，Find a place and start。I 188bet came back from Qinghai，Countless such behaviors along the Qinghai Lake。

Of course we also saw some large camps，Travel Photography Base，I also saw a lot。But I mostly see camping，188bet means that due to the maturity of self-driving drivers，Demand for campsites is actually declining。So 188bet can explain why self-driving cars are growing so rapidly，But our camp is declining。

Third, improve public services and improve convenience

188bet should be said to be a good thing done by the government，But the government’s good thing is for self-driving cars，Affected the camp，Nothing else to say，Charging、Sewage discharge、Add water and these things，Public services can be provided，Reduced need for campsites。

The fourth 188bet lack of capital support

Little fight，But 188bet created a market。That’s what I just said，Self-driving cars are highly spontaneous，Camp camp is a highly market-oriented industry。Very high marketization，Generally speaking, capital will enter，But we just lack capital support，So 97% of our funds are self-raised。That means the bank’s money is not used much，Use less capital。

In reverse，What is the other reason？That’s why we lack leading companies，How to support the lack of capital from leading companies。Say there are thousands of them，Who do I want to enter to cooperate with?？How to enter？So there is a problem involved，188bet’s the concentration problem in our camp，If our campground industry develops，Slowly forming a leading enterprise，188bet’s easy to connect with capital，Whether 188bet is an enterprise in the supply chain，Still an operating company，These are two major categories，Both of these two categories need to form leading companies，Then seek capital connection。

3. The relationship between self-driving cars and campsites

Self-driving and camping are closely intertwined，But not entirely consistent，The development of self-driving tours is the soil for the development of campsites，188bet life is the focus of self-driving travel，So self-driving travel is the mainstay，188bet is the key point，Everyone has their own needs，Each has its own difficulties。
The core of self-driving travel lies first in public services，Second in series service，188bet should be said that our public services have been greatly improved now，The series of services are not yet complete，Then there is base service，Camp is a kind of base service，Meet some needs，188bet is also a mid-to-high-end demand。

Speaking of 188bet，We have to find a spot，Who does the camp serve?，RVs are mid- to high-end，For self-driving tours, there are also some mid- to high-end ones，So we deal with mid-to-high-end products，Speak less to the masses，Can’t even support the public，The real public cannot afford to serve them when they come，Large quantity。

So don’t think that large traffic is a good thing，Sometimes the traffic is heavy，It should be said that the negative effect is very large，So corresponding to the diversification of needs，The campground is also developing in a diversified way，188bet needs to be dealt with separately。

For example, Baili Water Village Camp，Strictly speaking，The campground is a subsidiary，The whole area is a resort area，There is a campground in 188bet resort，But if we position 188bet Baili water town as a camp，Just belittled Baili Water Village，In fact, it has made a new pattern，188bet is my first question，About self-driving tours and campsites。

Opportunities and Challenges

First of all, opportunities are always 188bet

First, the central government held a national 188bet development conference，The General Secretary has important instructions，Clear 188bet development strategy，Requires full implementation；The second is the basis of rigid market demand。

2023，The tourism market is called prosperous but not prosperous，2024 is called increasing income but not profit，So the market is hot，In fact, the market is not so optimistic，But basic consumption is always supporting。Because everything has two sides，It is not good to say that prosperity is not prosperous，It’s better than not having Wangding，If you don’t even have Wangding，How to do 188bet。It is not good to say that it is not good to increase income without increasing profits，But there is a basis for increasing income，It means increasing income, at least our costs can be covered，At least our employees are fed。

As for increasing profits, that is a matter for the market，It’s hard to say now。For example, 88% of companies in Beijing’s catering industry lost money in the first half of 188bet year，Profit rate 0.37%，Such a low profit，In other words, Beijing’s catering industry suffered almost a total loss in the first half of 188bet year，Countless people quit，Countless bankruptcies，188bet is also a market condition，And 188bet market situation is determined by the general economic situation。Same，In 188bet economic situation，Our campsite is very good？I can’t see that。

The third is the national economic difficulties，Whenever there are difficulties, the status of tourism will be improved，188bet is a regular phenomenon，46 years of China’s tourism development，As long as there is financial difficulty，The status of tourism will definitely improve，So we don’t need to say that the government now attaches great importance to tourism，No one pays attention to tourism when the economic situation is good；The fourth is to improve the infrastructure，Increased convenience，From a constraint to a facilitator。There are always opportunities，I never believe that opportunities cannot be missed，Time will never come again，It depends on how we know each other，How to grasp it。

188bet government measures

Because the torrent of self-driving cars is rolling，The government is starting to wake up，Gradual matching、Gradually improve，First, information support，Second, supporting facilities、Service area perfect、Base-based development。Now the highway service areas have reached the level of leisure areas，The best one is Shajiabang Service Area，188bet’s simply a scenic spot，A business district，A leisure area，I feel stupid looking at 188bet，But 188bet’s good if 188bet can be maintained。

The third is management support, combining the government and enterprises.

So it’s natural，The development of camping is going smoothly，Because of demand，So the association promotes，Enterprise deepening，Government support。79 4C and 5C level camps have been rated nationwide，Set an example，formed a pattern of standardized development，188bet should be a big thing for the association，With leveled camps，Everyone has a goal to pursue，There is a direction for development，With a model for learning。

But the challenge lies in quality.The life attitude and lifestyle of the ancients，Modern living facilities and future orientation，188bet is the future life。Self-driving tours and campsites are an important part of a good life，So what is one benefit of arriving at the camp，It’s loosened，Just a sense of relaxation。But，It can’t be the living facilities of the ancients，That is unacceptable。

So we need to study the certainty of these two，We must have the artistic conception of the ancients，But it must be modern life，Needless to say anything else，Can the children accept that there is no bathroom?？Said there are no restrooms in 188bet place，Absolutely not going，188bet is the most basic、The most basic requirements。

1983，The country holds the world’s first tourist toilet work conference，We still didn’t understand it at the time，Why are foreigners so picky about toilets，In fact, it is the difference between economic development stage and lifestyle，Now we fully understand。So it’s natural，188bet new way of life is all about quality，Because car owners are becoming more and more experienced，So their demands are increasing as the tide goes up，It turns out that we thought we could handle it with two tents，Not now，Not at all，Competition is becoming increasingly fierce，In fact, from competition of projects to competition of destinations。

I had an experience 188bet time in Shijiazhuang，It turns out we arrived at a camp，I’m looking at how 188bet camp looks like，Not just looking at campsites now，You must look around，See overall，188bet is converted into，Elevated to a destination competition。Price competition as primary competition，188bet has become generalized，There is no consensus yet on quality competition as a high-level competition。

The competition of self-driving cars is the environment，The second is public services，The third is local characteristics。Competition in the camp，It’s all about lifestyle，The direction is scenario-based competition，Every time is a scene，Everywhere is a stage，Everyone is an actor，Everyone is an audience，Immersive、Participatory，188bet is a new life and new feeling，188bet is also a new phenomenon in China’s tourism in the past two years，It is also a new direction for the future。

So study scenario-based competition，188bet is the new direction of the camp。Creating a scene does not require spending a lot of money，But it requires a big investment of wisdom，Requires large investment in culture，We should not think that everything we do requires spending a lot of money，Wrong，What’s more, the rich man’s family has no food left now，Who can afford the money，But at 188bet time we must develop and pay attention to soft development。

The third is to cultivate a 188bet type of life

Need to re-understand camping，I have said 188bet before，So I won’t say more。

Cultivation of a new type of life is a national requirement，Because from a national perspective，The current positioning of tourism is the happiness industry，We always think that tourism drives consumption，Strictly speaking, it cannot stimulate much consumption，Even if 188bet year is ideal，Six trillion for the whole year，That is six trillion consumption。

But what are the benefits of traveling？It makes our lives more colorful，So that people can express some grievances through traveling，What grievances do you have，Everyone is released as soon as they go on tour，There is no need to find the government to vent such grievances。So many times，Unintentional planting of willow trees，Local governments focus on the consumption brought about by tourism，actually more，Let’s talk about Wangding，Because Wangding at least reflects the liveliness of 188bet place。

Why I don’t agree with internet celebrities，Because Internet celebrities only pursue customer traffic，For example, a certain project，Hundreds of millions of people enter 188bet street a year，That’s the ceiling for internet celebrities across the country，But not making money，188bet platform company loses money every year，Now their group probably has a loss of 1.800 million，Why？It is the result of internet celebrity。Go to the site to have a look，Countless people check in，No one spends money，Punch in and leave，Even the vendors on both sides of the road can’t sell anything，So the shops on both sides、Not even restaurants。

I had a meal at a restaurant next door last time，No one，I asked the boss what happened，He said you should take a look，That’s it at first glance，188bet is the other side of Internet celebrities。ButWe are not pursuing Internet celebrities，Must pursue long red，The pursuit of long-term success is fundamental，What does 188bet kind of redness depend on？Rely on quality、Rely on characteristics、Rely on culture，We rely on us to constantly come up with new tricks，188bet is the fundamental。

So I just said，Instead of pursuing Internet celebrity, 188bet is better to pursue long-term popularity，Instead of pursuing the number of people flowing，188bet is better to pursue the amount of time left。So the first flow goes to the second reserve，What to leave behind？First stay time，Second consumption，The third culture left behind，The fourth memory remains，These four stay。

Because the scenic spot likes to say a word，188bet’s Match 2，Strengthen the second elimination of scenic spots，One thing to say and two things to do is to do cultural creation。Let me just talk about the fundamentals of the second elimination of scenic spots？188bet is time consumption，Everyone is rushing to the scenic spot，Take a turn and leave，What to cancel，Nothing to eliminate。But he must be able to leave time，Consume naturally to stay。

Same，We might as well drive ourselves，Our campsite is also good，Also related to 188bet issue。Especially the campsite，Because the camp cultivates a new way of life，It should be natural for people to stay，Let people stay here，Making people want to spend money，Let people pursue enjoyment，188bet is a more fundamental question。

Hebei and 188bet

Because today we mainly visit the four provinces of Shanhe and Shanhe，plus Beijing and Tianjin，I think everyone may have 188bet problem，A lot of people have been discussing 188bet these past two days。

From Hebei，So everyone said that Hebei is guarding Beijing、Two big cities like Tianjin，Why can’t I get benefits？A root cause inside，That’s what attracts Beijing、Guest from Tianjin？What are the original benefits，Just following Beijing and Tianjin，Do something，188bet was the case in the early 1980s，At that time, Beijing strictly restricted tourist buses from Hebei entering Beijing，That is as a kind of protection for Beijing，Strict restrictions。188bet was the case at that time，All let go now，No restrictions on anyone，At 188bet time, it depends on our market competitiveness。

So it’s natural，Hebei’s content needs further in-depth exploration。For example, we did a project on the leisure zone around Beijing and Tianjin in Hebei Province，Finish 188bet topic，Determined seven key leisure development areas，But what I found is that no one does it，No one implements it。Everyone said 188bet report was great，Who will implement it？I don’t know who will implement it，So I can’t get up。

But now is the time，Because now，Follow the rules of self-driving cars just mentioned，People from Beijing and Tianjin want to play，A kick of oil came out，Hebei，That’s why we’re talking，So close，So beautiful，To Hebei on the weekend，Only for 188bet sentence。188bet sentence is very relevant to the market，It is very corresponding to the market，188bet has also led to the upgrade of Hebei tourism in recent years，With vitality。But，Just being close to the beauty is not enough，188bet is still the traditional way of sightseeing。

So health care is the first priority，It turns out that it is incredible to say that Hebei does health care，Hebei is a major coal province，It is a big steel province，The world’s steel production is basically in China，China’s steel production is basically in Hebei。How can such a place be healthy？It’s different now，Now the industrial structure has been adjusted，Industrial Upgrading，Hebei has reached a great level，So the conditions in 188bet area are getting better and better，For example, the hot spring belt in southern Beijing，For example, 188bet area in Shijiazhuang，Same thing，188bet is a。

What is the second one，Doing sports，Doing exercise，We always feel like a Winter Olympics，Zhangjiakou is up，In fact, Zhangjiakou cannot be built，Zhangjiakou is an internet celebrity，It’s hard to make it，Why？Because the quality is not good，The key to skiing is the quality of the snow，Snow trails in Zhangjiakou that rely on artificial snow，Can satisfy beginner skiers，As long as there is some skill, don’t come，So it is difficult to grow red。But 188bet road to East Taihang，Hebei is doing sports，The base camp for mountain sports。I will give two examples to illustrate 188bet matter。

Finally, let me talk about Shijiazhuang，Because I have been here many times，Tell the truth，I came to Shijiazhuang just for a meeting，Nothing to see in Shijiazhuang，Nothing to play either。But it’s different now，It turned out to be the best village in the world，188bet is a derogatory term，But now，Shijiazhuang has become a city of youth in just a few years、Fashion City、Music City，188bet is a new image of Shijiazhuang。So for Shijiazhuang，I say five sentences。

The 188bet sentence is to create something out of nothing，It should be said that Shijiazhuang has already achieved 188bet，What I am talking about refers to tourism products rather than tourism resources，Every place in our country is rich in tourism resources，But I ask you what do you have for everyone to play with？I’m asking about the product，There is basically no original Shijiazhuang，But it already exists，Just something out of nothing，188bet step has been reached。

The second step is to make 188bet things happen，Something good will come of 188bet now and is in progress，188bet should be said that my feeling during these two visits is that I am getting better step by step。

The third is called the best from the best, which is high-quality 188bet，High-quality development is a process，High-quality development is also a goal，But 188bet one thing here，Generally speaking, high-quality development is not enough，Very simple，High quality requires high cost，High cost must mean high price。

What do we mean by high quality and low price，188bet is all nonsense，It goes against the laws of economics，Good and cheap，How can there be such a thing in the world，What kind of quality must come at what kind of cost，What kind of price。But Shijiazhuang is a price depression，So it’s natural，There must be some high-quality products，Even high-quality products to pull，Drive 188bet market，Let everyone know to enjoy 188bet stuff，You have to pay 188bet price。

For example, the most expensive hotel in China is Amanfayun in Shanghai，Six rooms in one yard，Eighty thousand yuan a night，But after staying here, everyone felt that the 80,000 yuan was worth 188bet，The average room price is 12,000 yuan，Everyone thinks my money is worth 188bet，The price/performance ratio is comparable。

But we always feel that Shijiazhuang is local、Shijiazhuang is lagging behind，It has to be cheap，Cheap price，The guests attracted can only be public guests，Even low-end customers，Even a troublemaker，Is 188bet good for your development？But we have to increase the price step by step，Only in order to ensure that the quality increases step by step。

The fourth sentence is called excellence among students，188bet is to form our characteristics，In fact fashionable、Romantic、Youth、Music，These things have formed our characteristics，Especially in cities，If cities are combined with suburbs，The characteristics are even more prominent；

The fifth sentence is called special product，What product is it，The first is quality，The second is brand，Is it possible to form a Shijiazhuang brand，Just like people say that you don’t want to see Mount Huangshan when you return，Don’t look at the water after returning from Jiuzhaigou，188bet is the brand coming out。Should say，Shimen returns without listening to songs，Shimen returns without entertainment，Because all entertainment needs are released in Shijiazhuang，The name Shijiazhuang is almost meaningless，I think it’s called Shimen，In terms of tourism, it can be called Shimen，Shimen can have many explanations，For example, the Battle of Shimen during the War of Liberation，For example, the stone door opens，There is a sense of mystery in the opening of Shimen，Tourism can be different。

Overall，188bet era is an era in which our culture and tourism are highly integrated，Future market opportunities still exist，It just changes in every period，So if 188bet is the case，We seize the opportunity，Create conditions，Seeking new changes，Seeking new development。