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1. Relying on the ancient post roads in southern Guangdong to promote the development of the sports industry

"Opinion" requirements，Province to 2020，Basically formed a situation in which various entities actively participate in the development of the fitness and leisure industry。And by 2025，The fitness and leisure industry will become an important force in promoting the economic transformation and upgrading of Guangdong Province，The total scale reaches 500 billion yuan。

In order to improve the fitness and leisure service system, "Opinion》emphasizes the need to popularize daily fitness、Develop outdoor sports、Develop characteristic sports、Promote industry interaction and integration and promote "Internet + fitness and leisure"。Among them，Need to strengthen spatial layout planning，Focus on building a “one sea, one network and one circle” fitness and leisure industry system。Relying on Greenway Network、Southern Guangdong Ancient Post Road，Accelerate outdoor station、Fitness Trail Service Station、Outdoor Camp、Self-driving RV campground facilities and supporting construction，Creating adventure tourism、Hiking and other special outdoor leisure travel，Promote the development of the outdoor sports industry。At the same time，Encourage and support sports tourism projects，Accelerate the creation of a number of characteristic sports tourism demonstration bases、Premium line。

2. Accelerate the creation of a number of characteristic fitness and leisure towns (villages)

In terms of industrial development，The "Opinions" clearly emphasize the need to create regional characteristics。Integrated with the protection and utilization of ancient post roads in southern Guangdong，Develop the outdoor sports industry。Relying on the ancient post road cultural route and the development nodes along it，Effectively integrate leisure trails along the ancient post road、Hiking Trail、Greenway、Ancient Village、Park、Scenic spots and other trails and sports venues，Actively develop health and fitness、Orienteering、Outdoor sports and other types of sports activities，Organize urban and rural residents to carry out 188bet app download hiking、Jogging、Orienteering、Greenway Cycling、Wild travel、An ancient post road brand event with themes such as boating，Focus on building collective sports、Casual、An ancient post road sports belt integrating tourism。According to the characteristics of fitness and leisure projects in various places，Planning the development focus of fitness and leisure industry，Accelerate the creation of a number of characteristic fitness and leisure towns (villages)。Promote the development of “one town (village) one product” fitness and leisure projects，Create a series of distinctive sports events and normalized outdoor sports。

In 2017, the Provincial Department of Housing and Urban-Rural Development, in addition to strengthening the protection of the ancient post road itself and vigorously creating the "China Southern Guangdong Ancient Post Road" activity brand，It will also promote the protection of famous towns and villages and the construction of characteristic villages and towns、Strengthen the comprehensive improvement of the rural residential ecological environment along the ancient post road and promote targeted poverty alleviation and poverty alleviation in the villages along the ancient post road，To promote the development of the ancient post road and surrounding areas。

三、Collective land can participate in fitness and leisure projects by investing in shares or other methods

"Opinions" proposed，All localities should actively guide the fitness and leisure industry to control the scale of land use、Scientific site selection，And include relevant land into the overall land use plan for reasonable arrangements。In line with the overall land use plan、Urban and rural planning、Major fitness and leisure projects in environmental protection planning and other related planning，It is necessary to timely arrange the planned indicators for new construction land based on the principle of ensuring that everything is guaranteed。Encourage long-term leasing、Rent first, then let、Providing construction land for fitness and leisure projects through a combination of leasing and leasing。Support rural collective economic organizations to run themselves or become shareholders with land use rights、Participate in fitness and leisure projects through joint ventures and other methods。

At the same time, the investment mechanism must be improved。Encourage and guide social capital to invest、Share participation、Holding、Participate in the construction of fitness and leisure projects through mergers and acquisitions。Strengthen cooperation with financial institutions，Coordinate financial institutions to increase credit support for key fitness and leisure projects。Establishing a fitness and leisure industry financing platform，Incorporate the fitness and leisure industry into the scope of local government support。Use lottery public welfare funds to provide necessary funding for fitness and leisure related projects。

*Source of this article: Guangzhou Office

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