Information asymmetry，It is a long-standing feature of the 188bet industry，Profound influence、Difficult to crack。

A 188bet B2B trading platform that has emerged in recent years to deliver 188bet product information，Suddenly sought after by capital，Sprung up like mushrooms after a rain，But under fierce competition，Some chaos soon began to emerge，Burning money、Subsidy brush flow、Run away，The industry is beginning to question whether the 188bet B2B business model is a false proposition？Is this the value of improving industry efficiency?？The real pain points of the industry、Where are the value highlights？

The biggest pain point in the 188bet industry at present，Tongtianxia believes that in the final analysis, the degree of informatization is low，It is the low degree of informatization that leads to information asymmetry、Industry chain operation efficiency is low，It is difficult to seamlessly integrate online and offline，The market integrity system cannot be established in an orderly manner。

Tracing History，China’s 188bet industry started from scratch in the diplomatic 188bet era at the beginning of the founding of the People’s Republic of China，The weak foundation is amazing，As demand continues to be strong，Lower industry entry barriers，China has entered the era of scenic 188bet，A period of rapid development lasting twenty years has begun，It is also this brutal growth cycle that has incubated the current industry characteristics: a long industrial chain、Many practitioners，Poor service quality。

And now，China’s 188bet industry is moving from the era of scenic spot 188bet to the era of all-region 188bet，This poses higher requirements and challenges to both the government and 188bet practitioners，The low degree of informatization has become the primary obstacle to the development of the industry。Although the rapid development of OTA has opened up C-end channels，But it has never been able to penetrate the channels and resources、The barrier between online and offline。

So the development model of 188bet O2O has begun to become a new hope for the industry，The industry has also entered a period of rapid industrial concentration，Frequent mergers and acquisitions，Intensifying competition。For example, the marriage between Ctrip and offline travel website、Tuniu expands to second- and third-tier cities and regions by opening offline stores。

Therefore，The 188bet B-side wants to improve its competitiveness in this highly concentrated 188bet market，It is particularly urgent to improve the level of informatization。

Tongtianxia from the beginning，I believe that only by improving the informatization level of 188bet enterprises，Open up the exchange of product information between upstream and downstream、Sharing and efficiently connecting various platforms and enterprises，In order to improve the efficiency of the entire industry，Reduce the friction cost of product circulation。

Shen Longquan, founder of Tongtianxia, ​​introduced: “Use technology to drive the information connection on the B-side of 188bet，Improve the efficiency of the industrial chain，Is the company’s development purpose”。Company since its establishment in 2013，Four years of accumulation on this road，has now developed into a travel agency with intelligent ERP、A national high-tech Internet enterprise with the goal of establishing a data connection center for the 188bet industry。

If you want to improve 188bet efficiency, you must first help enterprises informatize

The essence of the 188bet B-end market is products and services，How to improve service efficiency，Shen Longquan thinks，“Only by helping enterprises achieve true informatization can it be possible to improve the efficiency of the industry”。To provide the industry with lower usage costs、A more convenient information tool，Tongtianxia launched the "Xiaoqiang ERP System"，This is a travel agency ERP system，Mainly serving travel wholesalers and organizers，Can help travel agencies achieve overall informatization，Full process solution for enterprises’ online office、Mobile office、External Marketing、Online payment，Multiple system interconnection and O2O model of store management, etc.。

In terms of improving the office efficiency of 188bet agencies，Tongtianxia has always been brave enough to explore and try，Have done a lot of research and innovation on products，For example:

Intelligent identification of certificates: Adjustment personnel can upload scans or photos of certificates through mobile phones or computers anytime and anywhere (no hardware required)，The 188bet will automatically identify it，No need to manually enter each item，Save a lot of time。

Financial 188bet docking: Xiaoqiang ERP 188bet can be docked with Kingdee、UFIDA and other well-known financial systems on the market，The user can configure the generation of ten types of documents to vouchers in real time or regularly，Greatly improves financial efficiency。

Product inventory docking: 188bet agency enterprise using Xiaoqiang ERP，You can use the built-in docking market in Xiaoqiang ERP system，Free product docking、Order synchronization and other data connection services，Solved the situation where partners could only use Excel to continuously update information to notify each other，Truly unattended，Real-time synchronization。

Xiaoqiang ERP not only solves the informatization of 188bet agencies，At the same time, it also pays great attention to the individual business operation needs of the enterprise，For example, peer online distribution、Weidian Distribution、Scan QR code online to pay、Mobile office、System docking、Electronic Contract、Automatic ID recognition、Ticket inventory sharing、Financial system opened、Big data analysis and decision-making, etc.，Tongtianxia calls these ecological services。

Focus on upstream suppliers

According to Shen Longquan’s introduction，The positioning of Xiaoqiang ERP system has never changed from its original intention，Focus on serving 188bet wholesalers and wholesalers，Work hard as a craftsman in vertically segmented fields。

The 188bet industry is a non-standard industry，Even companies that provide the same travel service content，Their business processes may be very different。Tongtianxia chooses to start from the most complex wholesale link in the 188bet business system，It’s because upstream suppliers have the most abundant resources in the 188bet industry、The most comprehensive 188bet resources，Operating six major elements of 188bet，Perennial business needs and group organization、District Travel Agency、OTA、Hotel、Scenic Area、Airport、Cooperation with tour guides, etc.。Therefore，Has a group of travel wholesalers，This means that the supply-side and retail-side systems of the platform business can be built more quickly，It is possible to quickly connect the entire industry chain。

To this，Tongtianxia is the first to help upstream suppliers to complete all operations online in one stop，That is, connecting various resources within the enterprise (i.e. manufacturing data)。At the same time，Tongtianxia also focuses on helping suppliers solve information exchange issues with upstream and downstream，For example，How the 188bet agency alliance solves the problem of real-time sharing of resources、How to interconnect the products of suppliers and organizations to solve inefficiency problems，How to exchange information between suppliers and ground operators in a timely manner to effectively control resources (i.e., connect data)。

Currently，The connection data function has been widely used by many 188bet alliances。Like the Galaxy Alliance in Shenzhen、Sichuan’s large-scale charter alliance, etc.，The previous practice was to find a dedicated regulator for each line to do overall control，Notify all alliance members of the latest situation from time to time and continuously record seat reservation information，Now each member of the alliance passes the Xiaoqiang ERP system，Real-time sharing of inventory and products、Order synchronization docking，Resolved the fairness of long-term cooperation、Justice、Transparent、Efficiency and other information issues。

On the one hand, Tongtianxia helps the 188bet solve cooperation problems，On the other hand, Tongtianxia has also built an open docking market，As long as you are a user of Xiaoqiang ERP system，You can freely open products and inventory to the docking market，Conduct cross-regional cooperation with travel agencies across the country。

Only by focusing on roots and ignoring roots can we open up industrial connections

After more than four years of development，At present, thousands of 188bet agencies in Xiaoqiang ERP system have chosen Tongtianxia’s enterprise version and customized system，Company in Beijing、Guangzhou、Shanghai、Chengdu、Wuhan、Nanchang、Xi’an、Zhengzhou、Service stations have been set up in Guiyang and other places，To help enterprises complete information transformation。

Currently，Based on the development of Xiaoqiang ERP，Tongtianxia has begun preparations for “Tourist Assistant (Tourist Marketing Tool)”、“188bet Data Docking Center (Data Connector for 188bet Enterprises)” and other application products，Realize the transformation from helping enterprises informatize (manufacturing data) to helping enterprises Internetize (application data)。

Jiang Ziya said in "Six Taoists": "Those who share the benefits of the world will win the world，Those who are good at benefiting the world will lose the world”，Helping the 188bet industry with data connectivity，Improve the efficiency of the entire industry，And share these with the entire industry，It is the vision of Tongtianxia。