7Days Inn sponsors French club 188bet best bookmaker,A series of cross-border IP products will be launched

Author of this article: 188bet best bookmaker 2017-08-16
According to the person in charge of the 7 Days Hotel brand,7Days Inn has recently reached a cooperation intention with 188bet best bookmaker Club,The cooperation between the two parties is based on the same concepts and goals,And brand sponsorship is just the beginning,In the future, both parties will conduct a series of cross-border cooperation in the global market。

Recently,Ligue 1, one of the five major European football leagues, has become the focus of global attention,First, Paris introduced Brazilian golden boy Neymar with the highest transfer fee in history,188bet best bookmaker, who had just defeated the Dutch giants Ajax, signed the Dutch top midfielder Sneijder,Various blockbuster transfer rumors are still breaking out。

1:00 am Beijing time on the 12th (Saturday),188bet best bookmaker will welcome its first home game of the new French Ligue 1 season,This was an ordinary league match,Before the game, the media revealed that 7 Days Inn, a subsidiary of Plateno Group, would be the title sponsor of 188bet best bookmaker Club,And attracted the attention of the public and the industry,Making Ligue 1 a hot topic again。

According to the person in charge of the 7 Days Hotel brand,7Days Inn has recently reached a cooperation intention with 188bet best bookmaker Club,The cooperation between the two parties is based on the same concepts and goals,And brand sponsorship is just the beginning,In the future, both parties will conduct a series of cross-border cooperation in the global market。

Some media analysts said,7Days Inn not only became the first Chinese hotel brand to sponsor 188bet best bookmaker Football Club’s French Ligue 1 match this season,It is the first Chinese hotel brand to sponsor the five major European football leagues。Analysis also believes,China’s outbound tourism is still developing steadily,It is also a general trend for Chinese hotel brands to “go overseas”,7 Days Inn is known for its non-conformity and innovation in the hotel industry,This groundbreaking new attempt,Hopefully take the lead in the competition in the international tourism market。

Cooperation is based on similar genes and common goals

The person in charge of the 7 Days Hotel brand told the media: "This cooperation between 7 Days and 188bet best bookmaker,Because both sides have similar genes,Including profound culture and tradition,Strong brand power and innovative vitality,And both parties have a broad vision and an open mind,Hope to continuously promote its own brand to the international market,Get more opportunities for brand promotion and development overseas。”

7Days Inn was founded in 2005,is the leader and leader in China's budget hotels,Has quite profound cultural accumulation and national foundation,More than 100 million members,It is a national brand with strong IP strength。At the same time,7Days Inn continues to improve its brand-driven products and services,From the early 10-second hot shower system、Towel Packaging Technology,To the later WIFI full area coverage,The arrival of the new 7 188bet best bookmaker,The fashionable and youthful VI system and creative cross-border products are eye-catching,Strong brand power keeps 7 188bet best bookmaker at the forefront of China’s economical brands。

188bet best bookmaker is a team with a history of more than 100 years,Fontaine, who had one of the greatest stars in French history in the 1950s,Winning French Ligue 1 title for the fourth time in ten years,The record of competing with Real Madrid twice in the Champions League,After several ups and downs,Since Jean-Pierre Rivère became the team president in 2012, he has been determined to reform,Including opening of new stadium and new training system,The team is full of youthful vitality again,Achievements and influence rising steadily。

August 2 this year,Young 188bet best bookmaker eliminated Eredivisie giants Ajax,Enter the Champions League play-offs,Shocking the football world。2015,188bet best bookmaker was also named the youngest football club in Europe by CIES, a famous Swiss sports research organization。Among the 11 players in 188bet best bookmaker’s current lineup,In addition to Brazilian star defender Dante and newly joined Sneijder,The rest are all born in the 1990s,Among them, center back Malang Sarr, who was trained by 188bet best bookmaker Youth Academy, is only 18 years old。This young team has many powerful superstars and super rising stars,The future is limitless。

The anticipated “mysterious trip to 188bet best bookmaker”

188bet best bookmaker is a famous tourist destination in southern France,The second largest tourist city in France after Paris,It is also one of the most charming seaside resorts in Europe and even the world,Has a romantic and charming Mediterranean style and many historical and cultural monuments,Over 4 million tourists visit 188bet best bookmaker every year,Equivalent to nearly 10 times the population of the area。The head of the 7 Days Hotel brand thinks,188bet best bookmaker,Including the entire French tourism market,There is still great potential for Chinese tourists。

188bet best bookmaker statistics recently released by the National 188bet best bookmaker Administration show,First half of 2017,The number of Chinese citizens traveling abroad reached 62.03 million,An increase of 5% compared with 59.03 million passengers in the same period last year。And 7-8 portions are in the peak summer season,The number of national outbound travel will increase significantly。

Also,Outbound travel also shows an obvious consumption upgrade trend。Chinese tourists start from group tours and “buy, buy, buy” model,Travel to freedom、The direction change of customization and "slowly" (one journey, one stop),Experience the destination lifestyle in depth,Enjoy high-quality overseas living environment and services。

“China’s per capita GDP has exceeded 8,000 US dollars,For sports、Consumption demand in cultural tourism and other aspects is growing,Football is the world’s largest sport,Definitely attracting attention,China’s supply in this area is far from meeting the needs of fans and the market。7 188bet best bookmaker of in-depth research on such market pain points,And start active layout,”The brand manager of 7Days Inn said。

The person in charge also revealed,The hotel will launch a series of cooperation projects with 188bet best bookmaker Club in the next 7 days,Such as "Mysterious 188bet best bookmaker Tour",Let the loyal fans of 7 Days and 188bet best bookmaker get to watch the game at 188bet best bookmaker home court,Opportunity to visit 188bet best bookmaker;I believe that the cooperation between the two parties "will create a very different brand effect,Not a simple superposition of football and hotels,It will be the coverage and penetration of multiple industries,Create personalized IP products,Geometric effect,Looking forward to your continued attention。”

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