Traditional tourism takes a certain scenic spot or special destination as the core attraction，Using "food, accommodation, travel, shopping and entertainment" as supporting resources，The most basic form of travel，However, shopping is often the most criticized part of domestic tourism，But this National Day Golden Week has quietly changed，Some shopping places have changed from tourist additional scenes to core attraction scenes，This all relies on the “188bet online sports betting” proposed by Jack Ma last year。

It is reported that during the National Day and Mid-Autumn Festival Golden Week，Shanghai CYTS launched the “188bet online sports betting One-Day Tour”，Currently Zhihui is trying to search for “188bet online sports betting” on Aoyou.com、Keywords such as "Hema Xiansheng"，No related products found。According to the relevant person in charge of CYTS told the media，This time the pilot was only conducted in Shanghai during the National Day，Mostly young tourists，The project has been basically sold out after its launch。

Picture source: Internet

According to China Youth Online report，October 3 Shanghai Hongqiao International Airport，Welcome some "exploring' 188bet online sports betting\'Wonderful Journey” overseas tour group，The pick-up sign says "Alibaba Hema store"。According to introduction，Visitors can experience 188bet online sports betting formats such as Hema Fresh Food，You can also enjoy the same set meal with special meaning。More media reports，The "HomeTimes" next to the West Lake in Hangzhou also attracts many tourists，There are also tourists who specially come to visit Jiadai。An alternative approach that is different from Hema Xiansheng and the family era that became a tourist attraction，Some projects such as Super Species also attracted a large number of customers during the holidays through their novel business models。

Stated by the relevant person in charge of CYTS，The company is also studying whether to cooperate with more 188bet online sports betting formats，Make 188bet online sports betting tourism a new feature of tourism。

What do you think, hype or 188bet online sports betting product?

I have to say，This route of Shanghai CYTS is refreshing，People have to lament the “inclusiveness” of the 188bet online sports betting industry。Zhihui interviewed some people about their views on this matter，Everyone showed different opinions。

Li Mengran, who works at Zhongxin, thinks，This is indeed quite fashionable，But I don’t know exactly what to play。For this，188bet online sports betting contacted CYTS to learn more about the product details，However, the reply from CYTS was that there was no suitable person to be interviewed。

A Ms. Jiang who did not want to be named expressed her views on Zhihui，Would not choose “188bet online sports betting One Day Tour”， Maximum one destination per day in one-day tour product，I don’t know what 188bet online sports betting can do。

In the opinion of an industry insider who studies 188bet online sports betting，188bet online sports betting one-day tour is more like hype，Because the concept of Hema Fresh Food is quite popular，People in some places have really never been exposed to it，China Youth Travel Service relies on this curiosity to open routes。its pointed out，The core of 188bet online sports betting lies in the back-end data and supply chain，Although there are certain differences in front-end stores，But it’s not very novel compared to other stores，Tourists are just watching the fun。

From 188bet online sports betting to tourist destination，What can players in the travel and shopping segment see？

Although the "188bet online sports betting one-day tour" has the possibility of being curious，But it is also a shopping scene，It makes people want to reflect on the shopping aspects of traditional tourism。Same as consumption，When 188bet online sports betting becomes a tourist destination，The shopping aspect of traditional tourism has been criticized，The contrast is so great。

From the perspective of travel motivation，188bet online sports betting stores and traditional tourist shopping stores are the core attraction of travel，One is an additional link during travel，The two are not comparable。But from the perspective of studying consumer behavior and psychology，You can take a peek，And explore more possibilities in the "shopping" link of food, accommodation, travel, shopping and entertainment。

1. The shopping process also requires understanding the 188bet online sports betting needs of tourists.The shopping aspect of the tourism industry is often criticized for compulsory consumption、Serious product homogeneity、Poor product value for money、Experience poor service and other aspects，But the shopping link is an extremely important link in the profit chain of the tourism industry，For many travel agencies，Is an important source of profits，So even after years of being blamed，Shopping stores are also one of the must-stop places for most group tours。But as tourist needs change，Every aspect of travel needs to be upgraded，Shopping is an unavoidable part。The changing needs of tourists, especially young people, revolve around “experience”、“Personalization” and other features are diversified，China Youth Travel Service’s “188bet online sports betting One-Day Tour” also captured this characteristic of tourists and became a hit during the Golden Week。

2. The deep integration of “people” and “field”.Mentioned in "The Road to 188bet online sports betting Transformation and Upgrading of Traditional Brand Enterprises" released by Deloitte，Traditional retail competition strategy is an enterprise-centered model that determines product and channel management，The 188bet online sports betting competitive strategy is to provide products and experiences centered on consumers。In the 188bet online sports betting era，The supply chain should be developed around the two key points of "connecting consumers" and "improving operations and services"，While solving the problem of "goods"，Continuously deepening integration with “people” and “field”。Looking at the current tourist shopping stores，Most of them still revolve around commodities，Simple display and brainwashing sales，Not to mention the interaction between people and scenes。