January 20, 2018，The first unmanned pop-up store jointly created by Mafengwo Travel Network and 188bet online sports betting, the global travel consumption guide, officially landed in Shanghai Vientiane City (Wuzhong Road Store)，And launched WeChat co-branded Mafengwo peripheral products for limited sale。EasyGo、ELLE、One piece、Available、ELLESHOP、Mobai、Fruit Library、Pretended、Friends Coffee、Take your time、Max Factor and other cross-border brands jointly "pop-up"，330 brand merchants in the business district have launched random instant discount activities。Use Mafengwo’s rich online travel guides and offline peripheral products，And 188bet online sports betting、Mini program、WeChat Advertising、Card、Instant gold reduction and other gameplay and abilities，Congyi、food、Live、Bringing consumers a new smart unmanned retail experience in all aspects，Build a smart business district together。

Customers can scan the code to enter the store through the mini program，After purchasing the goods, use 188bet online sports betting to complete the payment yourself，You can also customize greeting cards and participate in interactive experiences in the unmanned store。The unmanned pop-up store will pass the unmanned payment、New technologies such as mini programs are applied in the retail field of business districts，Use technology to restore the intelligent innovation of users’ life experience in various scenarios of clothing, food, housing and transportation。

Launch of 188bet online sports betting unmanned pop-up store，It is WeChat Smart Business Circle 2.0 A new upgrade in solution capabilities, The pop-up retail model of joint cross-border brands also provides new thinking directions and solutions for multi-brand cooperation in business districts。“Every payment delivered by Mafengwo and 188bet online sports betting，Everything is the temperature of life” value concept，reflects the humanization of consumer payment in life scenarios such as travel、Personalized upgrade。

It is reported，This is the second time Mafengwo has launched “pop-up” marketing in Shanghai。November 2017，Mafengwo and Atour Hotels have created a hotel called "Travel Personality Hotel"，Only lasts 72 hours，During hotel operation，Both parties will provide travelers with standard and personalized “room + local travel” products，Helping hotel guests gain an exquisite and unique travel experience。Relevant person in charge of Mafengwo said，This cooperation with 188bet online sports betting is a larger cross-border attempt，Using Mafengwo Strategy and surrounding areas as the carrier，Implementing offline new retail。

During the unmanned pop-up store event，Mafengwo also launched WeChat co-branded peripherals for limited sale。After the consumer arrives at the store，Enable unmanned self-service payment，Farewell to the cashier，Make quick payment。Followup，188bet online sports betting will also provide many merchants in unmanned stores with the ability to collaborate with multiple brands and split accounts instantly，No need to manually confirm the division of accounts during settlement，Effectively improve business district operation efficiency。

In addition to the innovation of shopping consumption experience，The 188bet online sports betting unmanned pop-up store also teamed up with 330 brands in Shanghai Vientiane City to bring a wave of surprise discounts to users。Period from January 20th to February 4th，Users can enjoy a random instant discount of up to 299 yuan when spending 30 yuan or more using 188bet online sports betting at the Shanghai Vientiane City 188bet online sports betting unmanned pop-up store，Limited quota, first come first served。