February 5, 2018，188bet online sports betting releases statement，Announced that “188bet online sports betting” has officially changed its name to “188bet online sports betting”，And start a new round of brand renewal，Company Logo and website、APP、WeChat、Weibo and other product names and official accounts will also be updated simultaneously。

Co-founder of Mafengwo、COO Lu Gang at the company’s annual meeting three days ago，has already announced this news to all employees: as an important part of the brand upgrade，Focus on clearer understanding、Less ambiguity and a longer future， “Mafengwo” will welcome consumers with a 188bet online sports betting brand image。

It is reported，Mafengwo has just been completed in November 20171.USD 3.3 billion Series D financing，Become a representative enterprise in the new tourism era。In the past two years，The company has achieved rapid development，There are more than 1 registered users.300 million，Provides 188bet online sports betting guides and product booking services covering more than 60,000 destinations around the world，Exploring a unique “content + transaction” business model，The overall GMV in 2017 is nearly 10 billion。

Co-founder of Mafengwo、CEO Chen Gang once said，With the mission of "fulfilling every 188bet online sports betting dream"、The vision of “becoming China’s largest tourism traffic platform within 3 years”，Mafengwo will enter a new stage of development。According to analysis by industry insiders: “Mafengwo’s name change，Actually targeting a broader market。”

According to the official statement of 188bet online sports betting，After name change，The company will continue to delve into the new tourism market with the post-90s generation as the main force，Creating a global travel consumption guide for Chinese travelers，Become a first-class brand in the online travel industry，Leading the industry in new tourism、Realizing industrial upgrading under new consumption trends。

*An open letter from 188bet online sports betting to users

Dear Bee Bee:

We have important news to share with you.

Today，“188bet online sports betting” will be officially renamed as “188bet online sports betting”，Start a new round of brand renewal。Our website、APP、WeChat、Weibo and other product names and official accounts，The name changes will be completed one after another。I believe that the courier boy and taxi driver will never call us by the wrong name again，We no longer have to correct the "typos" that everyone mistakenly wrote。

"Mafengwo" is a precious name，It has accompanied our growth over the past seven years，Carrying the memories shared by you and me，And the deep feelings that are hard to let go。We started from the simple dream of “building a warm home for travelers”，Seeing that more and more of you who like to 188bet online sports betting start from here，Become a close partner of "little ants" and "little bees"，Help each other，Love expression，Experience the beauty of traveling together，Sit around the campfire after coming back，Share this simple happiness。

When you light up every corner of the world with your footprints，Our simple dreams are also watered and grown。This "warm little nest"，Now it has become a solid support for hundreds of millions of travelers。It needs to evolve into a powerful hive，Has a solid outer wall and plump storage，Only worthy of being trusted、Relied on。What’s more important，It also needs to be easier to remember by all your 188bet online sports betting friends。

Helping every ordinary Chinese realize their 188bet online sports betting dream，It is our mission。We select high-quality 188bet online sports betting products around the world，Create the most practical global 188bet online sports betting consumption guide，Armed with mobile technology and big data，Make 188bet online sports betting easier、More convenient、Safer。We really hope，Any destination that humans can reach，We all provide high-quality services。

Therefore，Follow the great beauty of writing in Chinese tradition，Focus on clearer understanding、Less ambiguity and a longer future，We decided to change "ant" to "horse"。We believe，The "hornet's nest" will be like a honeycomb，Become the home of hundreds of millions of travelers、A place to live，Become a source of nutrition and supplies for people to explore the world，Become the home of Chinese travelers。

Although the name has been changed，But we are still us。You are still our "BeeBee"，is our most cherished family member。We wish every beefeng will gain more happiness in the 188bet online sports betting year，Become a 188bet online sports betting self。

2018, a 188bet online sports betting start from the "horse's nest".