New users automatically create accounts after logging in
LoginThe RV rental and travel service platform “Soufangche” recently completed a round of investment led by Haofang Venture Capital,Investment controls Donghai’s multi-million dollar angel round financing。Previously,Also received multi-million seed round financing from Antarctic Circle and individual investors。
The essence of upgrading tourism consumption 188bet app download is experience,Compared to traditional sightseeing travel,Cruise、Self-driving、New models such as RVs are also becoming more and more popular。The domestic RV market is still a blue ocean,The number of RVs in the United States reaches 11 million,Only 6 in China.90,000,Annual growth rate is approximately 50%,It is predicted that the RV market will exceed 100 billion in 2020。On this track,I have introduced Yiying before、RV travel service start-ups like Guanghui Interactive,SAIC Maxus also launched RV rental business。
Currently,There are about 500 RV rental companies and RV clubs nationwide,The market is relatively fragmented,So there is a need for an aggregation platform。Secondly,Under the background that the public is generally unfamiliar with self-driving RVs,Completely planned RV travel products will also be more popular。
Soufanche founder Liu Haiyan said,The pain point of the domestic RV industry lies in the overall backward informatization,Extensive operation、Quality content is scarce。Therefore the customer acquisition efficiency is low,Operating costs are also too high,RV-related services cannot meet the growth of domestic consumer demand。To this, “Soufancar” wants to start from the B side、Optimize by looking at both aspects of the C-side。
B-side customers mainly include travel agencies、RV Club, etc.,Currently,Soufangche has reached business cooperation with RV rental and travel companies in more than 60 cities in China。Soufangche will standardize it、Low-cost operation plan,For example, unified model、Unified service process, etc.;At the same time,Empower them with premium travel content。
For individual users,Soufanche is mainly based on the “Soufanche” WeChat applet to provide rental and travel products,The rental price is about 2000-3000 yuan,The unit price for travelers is 4000-6000 yuan,The number of users has exceeded 10,000 in 2017。The repurchase rate on the platform is also high,Some users even take RV trips 4-5 times a year。
Compared to long-term accumulation abroad,The supporting facilities for RVs in China are not yet complete,Public awareness is not enough,It is difficult to open the market simply by leasing。But in 2017, there were more than 800 RV campsites in China,According to the planning and statistics of camps in each province and city,Over 4,000 camps will be built in 2020,Having a camp foundation,High-quality tourism services will become the key to opening the market。
In positioning,Liu Haiyan believes that Soufanche is not a “large and comprehensive” comprehensive information platform,The main users of RV tourism are middle and high-end people,Need good travel service products。
In development,This round of funds is mainly used for platform system upgrade、Industrial data optimization,And in-depth construction of destination travel。Future,Soufangche hopes to become the leading domestic basic service provider for the RV and camping industry。Currently,It is seeking the next round of financing。
188bet Online Sports Betting and Casino The benefits of upgrading RV for tourism consumption,Soufangcha, which provides rental and travel services, received millions of yuan in angel round financing》.
New users automatically create accounts after logging in
LoginRetrieve password
Register account