Shanxi Coal Boss’s tens-billion-dollar plan for cultural 188bet mobile!Holding a lot of money,How to play this move?

Great Scenic Area Author of this article: Tang Fei 2018-08-15
Coal mining in the past,Doing cultural 188bet mobile today。Why coal bosses got together to join the game。

Shanxi coal boss Ma Changjiang’s cultural 188bet mobile layout is speeding up.

August 12,Shanxi Hongyuan Cultural 188bet mobile Development Co., Ltd. along the Yellow River (referred to as "Hongyuan Cultural 188bet mobile Company") and Yonghe County Government signed a cooperation agreement for the modern agricultural cultural 188bet mobile belt along the Yellow River,Will focus on the development of key scenic spots such as Yonghe Qiankun Bay,Building a modern agricultural cultural 188bet mobile demonstration zone along the Yellow River。The total investment of this project is 1.8 billion。

Hongyuan Cultural 188bet mobile Company was established in June this year,The parent company is Pu County Hongyuan Investment Co., Ltd. controlled by Shanxi coal tycoon Ma Changjiang。According to local media reports,June this year,Puxian Hongyuan Investment Co., Ltd. signed an agreement with Linfen City and seven counties in the west of the city on the development of modern agricultural cultural 188bet mobile belt,Ma Changjiang, chairman of the company, announced on the spot:Planned investment of 10 billion,Ten years,Handle the spout、The Yellow River plate agreement county cooperation area with Qiankun Bay as the core,Build into a national first-class core scenic spot with world influence。

Coal mining in the past,Doing cultural 188bet mobile today。In recent years,Shanxi coal enterprises are particularly strong on the road of transforming 188bet mobile,But there are very few high-quality projects that are successful and influential。Although the coal bosses have a lot of money,Strong investment strength,But there is no ready answer on how to put the project into practice。For Ma Changjiang,The problem is not just there。

1. Develop non-coal industries, Shanxi Coal Boss invests tens of billions in cultural 188bet mobile

In recent years,Shanxi Province puts the development of non-coal industries as the only choice for economic structural adjustment,Unswervingly develop emerging industries。In this strategic context,Based on Shanxi’s rich historical and cultural 188bet mobile resources,188bet mobile has become a breakthrough for the province to develop emerging industries。

Shanxi Province is rich in cultural 188bet mobile resources,In addition to the famous Wutai Mountain at home and abroad、Pingyao Ancient City、In addition to the three world cultural heritages of Yungang Grottoes,There are also 6 national scenic spots,6 national geoparks,18 national forest parks,6 national nature reserves,155 A-level scenic spots,Among them, 7 are 5A grade,88 4A grade companies。However,Shanxi Province’s development and utilization of 188bet mobile resources is not obvious,188bet mobile provides insufficient support to economic development。October 2015,Proposed by Shanxi 188bet mobile Development Conference,We must build the 188bet mobile industry into an important pillar industry in Shanxi Province。The top-level design for the development of Shanxi’s cultural 188bet mobile industry has gradually entered the fast lane。

2017,Shanxi Provincial 188bet mobile Development Conference Confirmed,Will focus on building the "Yellow River、Great Wall、Three major 188bet mobile sectors supported by Taihang”。First half of this year,The General Office of the People's Government of Shanxi Province issued "About the Printing and Distribution of the Yellow River in Shanxi Province、Great Wall、Notice on the overall planning of 188bet mobile development in the three major sectors of Taihang》,Further clarify the strategic deployment of the three major sectors,And put forward requirements for planning organization and implementation。

June 4,Linfen Municipal People’s Government and Yonghe County、Daning County、Ji County、Xiangning County、Xixian County、Pu County、Fenxi County and other seven counties along the Yellow River have signed a comprehensive development framework agreement with Puxian Hongyuan Investment Co., Ltd. with a total investment of 10 billion yuan for the modern agricultural cultural 188bet mobile belt along the Yellow River in Linfen City。Comprehensive development of modern agricultural cultural 188bet mobile belt along the Yellow River,Will be Qiankun Bay、Hukou and other key scenic spots are the main content,Including related villages and towns in seven counties along the Yellow River,and its landforms、Hydrology、Relics、Ecology、Humanities、Folklore、Agriculture and other landscape resources。

Public information display,Puxian Hongyuan Investment Co., Ltd., established in 1999, has been engaged in the coal industry for many years,The current total assets are nearly 10 billion yuan,It is Linfen market coal mining、WASHING AND PROCESSING、A comprehensive real economy enterprise integrating comprehensive utilization and vocational education,owns Puxian Hongyuan Coal Industry、188bet mobile Changjiangyuan Industrial Co., Ltd.、188bet mobile Changyisheng Power Generation Co., Ltd.、Yuncheng Vocational and Technical College and many other entities。The chairman 188bet mobile company is Ma Changjiang,Hold 89.93% of shares。

Ma Changjiang

As understood,Ma Changjiang is from Diezi Village, Xipo Town, Xiangning County, Linfen City, 188bet mobile Province,Started from 188bet mobile,Post-education。There are 16 companies under his name,Existing assets of more than 10 billion,Strong financial resources。

This is not the first time that Coal Boss has transformed into cultural 188bet mobile.In 188bet mobile,There are many coal bosses with assets worth hundreds of millions of yuan,After several years of operation,They have achieved primitive accumulation of assets,Has investment strength that cannot be ignored。And such strength,As early as 2008, it was favored by many major resource markets in Shanxi。Linfen、Luliang and other cities have repeatedly called on local coal bosses to join the tertiary industry,Get rid of the resource dilemma as soon as possible。for example,Shanxi Sanjia Coal Chemical Co., Ltd. invested 400 million to develop Mianshan in Jiexiu City,Build more than 10 Mianshan characteristic cultural exhibition halls;Huangcheng Village, Beiliu Town, Yangcheng County, Jincheng,It was originally a small mountain village deep in the Taihang Mountains that made a living by mining coal。In recent years,The village established a group company,Invested 500 million successively,Developing the cultural 188bet mobile industry based on the residence of Chen Tingjing, the famous prime minister in the early Qing Dynasty,It is now a national cultural industry demonstration base......

However,It is not easy for Mr. Coal to be a cultural 188bet mobile company。Ma Changjiang wants to gnaw off this "hard nut",Money alone is not enough。

2. How did Ma Changjiang have the last laugh when competing with state-owned enterprises

Ma Changjiang cultural 188bet mobile project layout is quite fast。A few days after signing the contract on June 4,Hongyuan Investment Co., Ltd. registered and established Hongyuan Cultural 188bet mobile Company,And plans to simultaneously launch characteristic towns in seven counties along the Yellow River within the month、Beautiful countryside、Comprehensive pastoral construction layout,Attempting to launch the comprehensive development of 188bet mobile in seven counties along the Yellow River during the 188bet mobile Development Conference。

August 12,Hongyuan Cultural 188bet mobile Company and Yonghe County Government formally signed a cooperation agreement for the modern agricultural cultural 188bet mobile belt along the Yellow River。The total investment of this project is 1.8 billion yuan,Will focus on the development of key scenic spots such as Yonghe Qiankun Bay,Building a modern agricultural cultural 188bet mobile demonstration zone along the Yellow River。As the "Yellow River" forged in Shanxi Province、Great Wall、One of the important scenic spots in the Yellow River sector among the three major 188bet mobile sectors in Taihang,Qiankun Bay has become an iconic brand of Yellow River 188bet mobile in the province and even the country,Capturing this place means capturing an important corner。

At the signing ceremony in June, Ma Changjiang expressed his position in public,Project construction will start within one year、Open for three years、Taking shape in five years、Creating the first-class domestic products in ten years,The 188bet mobile goals of a tourist destination with world influence。

Zhihui Query Sky Eye Check Display,Hongyuan Cultural 188bet mobile Company has registered multiple subsidiaries,In addition to the layout of Shanxi Yonghe Qiankun Bay 188bet mobile Development Co., Ltd. in Yonghe,In June this year, we also registered Daning Hongyuan Yanhuang Modern Agricultural Culture 188bet mobile Development Co., Ltd.、Puxian Hongyuan Yanhuang Modern Agricultural Culture 188bet mobile Development Co., Ltd.、Fenxi Hongyuan Yanhuang Modern Agricultural Culture 188bet mobile Development Co., Ltd.、Xixian Hongyuan Yanhuang Modern Agricultural Culture 188bet mobile Development Co., Ltd.、Xiangning Hongyuan Yanhuang Modern Agricultural Culture 188bet mobile Development Co., Ltd.。The speed of action is evident。

However,The development of high-quality 188bet mobile resources is not monopolized by Ma Yangtze River。What he faced,It is the competition of Shanxi Cultural 188bet mobile Group with a state-owned background。

As ​​early as August 24 last year,Shanxi Cultural 188bet mobile Group and Linfen Municipal Government held strategic cooperation talks,And signed a strategic cooperation framework agreement。Shanxi Cultural 188bet mobile Group will utilize the existing 188bet mobile investment and financing service platform,Integrate Linfen 188bet mobile resources,Focus on the development of Hukou Waterfall、Yunqiu Mountain、Lishan、Hongdong Big Sophora Tree、Guangsheng Temple and other scenic spots。

Not only that,Shanxi Cultural 188bet mobile Group also registered and established multiple subsidiaries in May this year,Among them Shanxi Cultural 188bet mobile Group Yellow River 188bet mobile Development Co., Ltd.、Shanxi Cultural 188bet mobile Group Great Wall 188bet mobile Development Co., Ltd.、Shanxi Cultural 188bet mobile Group Taihang 188bet mobile Development Co., Ltd. corresponds to the "Yellow River、Great Wall、The layout of the three major 188bet mobile sectors in Taihang。

Public information display,Currently Shanxi Cultural 188bet mobile Group is in Taihang、The layout of the three major sections of the Great Wall and the Yellow River has made progress,Mainly focus on mergers and acquisitions in scenic spots,Including and Wang Mangling、Qiao Family Courtyard、Imperial City Prime Minister’s Mansion、Niangziguan and other scenic spots have reached project cooperation intentions,With Hukou、Qikou、North Wudang、Taihang Mountain Grand Canyon and other scenic spots are under negotiation,Strive to have more than three large-scale scenic spot investment projects or equity projects implemented by the end of 2018。

Seizing high-quality resources,State-owned and private enterprises are competing for layout,The fierce competition in the future is already evident。

Ma Changjiang moves quickly and confidently,But whether you will have the last laugh is still unknown。Not only that,With the signing 188bet mobile agreement,No ready answer on how to put the project into practice。Future scenic spot planning and operation,Urgently need to find practical solutions。

3. Double internal and external pressure, project operation problems need to be solved

Competition from foreign state-owned enterprises,There are operational tests inside,Ma Changjiang is facing a lot of pressure。However, project operation is not only a challenge to Ma Changjiang,To the entire Shanxi "Yellow River、Great Wall、The planning and layout of the three major 188bet mobile sectors in Taihang is no small problem。

Shanxi is a province with major 188bet mobile resources,But it failed to become a strong 188bet mobile province。Single form of 188bet mobile、Too few 188bet mobile products,Lack of deep integration of cultural resources and 188bet mobile resources,It is difficult to convert resource advantages into economic advantages and other problems。Due to insufficient resource mining、Building homogeneity、Reasons such as poor promotion in the later period,Although some tourist areas are under construction,But the popularity is still not high。

Shanxi Province obviously realizes the seriousness of the problem。During the 2017 Shanxi 188bet mobile Development Conference,Shanxi 188bet mobile Development Expert Advisory Committee was formally established and held its first plenary meeting,63 experts in the field of 188bet mobile across the country offered advice and suggestions on the three major 188bet mobile sectors in Shanxi。October last year,Shanxi Yellow River Area Development Promotion Meeting,Many industry insiders provide analysis and policy suggestions on the actual problems of Yellow River 188bet mobile development。

Wei Xiaoan, President of the Leisure and Vacation Branch of the China 188bet mobile Association, has also previously made an in-depth analysis of 188bet mobile development along the Yellow River。He summarized the landscape of the Yellow River in the three counties of Linfen City along the Yellow River as the spectacular scenery of Ji County、Daning is calm、Yonghe twists and turns。Wei Xiaoan thinks,The Hukou Waterfall in Ji County has world-class influence,But the core area is too small,The upgrade of scenic spots should expand the space、Extended in time,To achieve "5 minutes of excitement",Climax point in 15 minutes,One meal in 3 hours,The effect of staying one night for 6 hours。And 188bet mobile in Daning County has not yet started,Small but refined、Small but beautiful is the way to go。Linfen Yellow River Ancient Tree Community,You can write a big article about "nostalgia" to create a unique attraction,But the premise is that the highway along the Yellow River must be repaired,Otherwise it can only be fragmented。

Talking about Yonghe Qiankun Bay,Wei Xiaoan thinks,Loushan is suitable for exploring religious culture,The Eastern Expedition Memorial Hall needs to continue to do a good job in red culture,Yindehe Village can focus on building a unique "Yellow River Water Village",Form a new pattern。For the "largest terraced fields in the north" with a management area of ​​309 square kilometers at the source of Zhihe River,Wei Xiaoan believes that this place will be a world agricultural 188bet mobile heritage in the future,It is recommended to make great efforts in landscaping design,Make it a tourist resort、Photography Paradise。

However,The operation of cultural 188bet mobile projects not only tests the planning ability,How to implement the project,How to dig deeper into local resources,How to innovate and sustainably operate content, etc.,These are all extremely testing the trading capabilities 188bet mobile companies involved。Especially for private enterprises,Land、Funds、Talent、Management、Technology、Message,It is even more indispensable。

Despite having a lot of money and strong financial resources,But facing this unfamiliar territory,Coal boss Ma Changjiang’s “road to culture and 188bet mobile”,Unspeakably smooth。

Editor’s comment

Today’s news is very interesting,Everyone’s attention may have been attracted by “188bet mobile Boss + Travel”。

In fact, it is not uncommon for 188bet mobile coal bosses to switch to tourist destinations,Just like they were keen on investing in movies in their early years, there are many cases,For example, behind the Qiao Family Courtyard is the coal boss,For example, Linfen Yunqiu Mountain is also invested by coal bosses。

Everyone who is a tourist destination knows this,Tourist attractions are an asset-heavy industry,It is an industry with low profits,Why did the 188bet mobile boss start traveling?Even as mentioned above, tens of billions will be invested to create a tourist attraction?

The reason is very simple,In the current situation where asset allocation channels are not smooth,Can you find a better career than investing in tourist attractions?Invest in a tourist attraction or create a tourist attraction,One can preserve the value of the 188bet mobile boss’s assets,Like 188bet mobile,Natural landscapes are also non-renewable resources,includes land、Buildings, etc. will protect the value of assets,Of course, whether the value can be added depends on the ability of the 188bet mobile bosses to operate the scenic spot。Second can provide stable cash flow to the 188bet mobile boss。The two incomes of “scenic spot tickets + transportation” are cash flow businesses,In the future,The slogan “cash flow is king” is not an exaggeration。Third, the initial investment scale in tourist attractions is large,Can undertake large fund release needs。

The above three points can be regarded as the reasons why 188bet mobile bosses invest in tourist attractions,However, these reasons must be based on whether the scenic spot can continue to operate。This will test the 188bet mobile bosses’ operating capabilities in another industry。

The characteristics of the two industries of coal and 188bet mobile are really one south and one north。For example,Coal mining needs to strictly follow standard procedures,No carelessness is tolerated,But one of the biggest features of the 188bet mobile industry is non-standard。A scenic spot should be based on its own natural resource characteristics、Customer group positioning、Even the regional location determines your own planning content and operational details,It is difficult to have a standard that governs everything。Another characteristic of the coal industry is that its customers are relatively fixed,In addition to steel plants, there are power plants,Then there is the fertilizer factory,No special marketing required,The customers of the 188bet mobile industry are the general public,The different customer base is really a hurdle to overcome。

Of course,188bet mobile bosses can hire top domestic think tanks,You can also let the masters of the scenic spot work for you as a full-time operator。But a more in-depth discussion is,Due to different attributes of the industry,This leads to practitioners’ instinctive inertial thinking。

Coal is a cyclical industry,Industry prosperity often changes between peaks and valleys,The peak-trough cycle of "laughing for two years and crying for five years" is very common。The 188bet mobile industry has been on the rise,Judging from the development of the past two decades from 1999,The 188bet mobile industry prosperity curve has always been an upward 45-degree line。The most fundamental problem here is,People who have always been in cyclical industries,Understanding the thinking of the 188bet mobile industry may still be inertial thinking,Habit of using instinctive vision to zoom in or out on trends in the 188bet mobile industry。

You have to know how difficult it is to change a person's habitual thinking.

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