With Wanda City、Evergrande Children’s World and other cultural and tourism complexes have been launched and blossomed，Hong Kong real estate developers have also begun to deploy large-scale cultural and tourism projects in the mainland。

The first phase of Novotown Hengqin, a cultural and entertainment complex with an investment of 18 billion yuan, will be put into operation in the first half of 2019，Lionsgate Entertainment World Theme Park is the biggest highlight of the first phase of the project，It is also the first indoor movie theme experience center in Asia。

Lionsgate Entertainment World 2.20,000 square meters，is the first indoor interactive experience project of Hollywood film and television company Lionsgate，Six Lionsgate movies including "The Twilight Saga", "Divergent Series", "Now You See Me" and "Escape Plan" will introduce this 188bet app download theme attraction。Although it covers an area of ​​only 20,000 square meters，Smaller than ordinary theme parks，But it can still provide enough space for the creation of immersive themed attractions。

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Except operations and consulting partners，Laisin Group also cooperates with ThinkWell Group, the themed entertainment creative company planning Warner Bros. Movie World in Abu Dhabi，The latter will use advanced technology to design 30 simulated rides and VR experience attractions in Lionsgate Entertainment World。For example，Hunger Games-themed Mockingjay flight simulator、Twilight Saga midnight rides and Divergent movie-themed thrill rides and other attractions。

Also，Food and beverage facilities themed after these movies will also appear in the experience center。For example，The Capitol Club and Peeta’s Bake Shop from The Hunger Games、Lions Gate Cafe and other attractions。

It is worth mentioning，Has worked at Disney、ThinkWell Group, which serves as the design creative designer for theme parks such as Universal Studios, also has many projects in China，Recently opened are Harbin Yongtai World Indoor Magic Park and Songsong Town Attractions in Lesong Plaza，Theme parks such as Jurassic Fantasy City are being designed。

Liang Haochang, managing director of Lixin Hengqin Innovation Square, said,Diversified entertainment and leisure projects at Lixin Hengqin Innovation Square，Create diverse experiences for different age groups and target customers。The first phase of the project is expected to be officially operational in the first half of 2019，It is expected to attract more than 5 million visitors in the first year of opening。

Back in 2011，Lai Sun Group, a Hong Kong real estate developer focusing on tourism, leisure and cultural and creative industries, has begun to deploy in Zhuhai，Investment and construction of Lixin Hengqin Innovation Square Project in Hengqin。

Lixin Hengqin Innovation Center is located in the center of Hengqin New District, Zhuhai, Guangdong，covers an area of ​​about 1 square kilometer，Committed to becoming a cultural and creative incubation base in Guangdong, Hong Kong, Macao and Taiwan，By integrating technological elements into cultural content，Provide tourists with diversified cultural and entertainment experiences。

It is reported，The project is expected to have a total investment of 18 billion yuan，Developed in five phases，The first phase of the project covers an area of ​​approximately 130,000 square meters，188bet app The investment amount is 5 billion yuan (7.USD 600 million)。This project is developed by Zhuhai Hengqin Lixin Creative Cultural City Co., Ltd.，Lai Fung Holdings and Esun Holdings Limited, both owned by Lai Sun Group, hold 80% and 20% of the developer's equity respectively。

Also，Zhuhai Zhuhai Hengqin Lixin Creative Cultural City Co., Ltd. also signed a cooperation agreement with iP2 Entertainment Holdings III, a home entertainment and digital media company that holds the National Geographic brand。

In addition to the indoor movie experience center Lionsgate Entertainment World that was put into operation in the first phase of the project，Lixin Hengqin Innovation Square also plans to design a nature experience center National Geographic Adventure World for children explorers aged 3-11 years old、With health、Beauty、A high-end health examination and medical beauty center with a vacation concept and a 494-room Hyatt Regency Hengqin hotel in cooperation with Hyatt。