"Poetry and Distance"、“Escape from Beijing, Shanghai and Guangzhou” has become a popular marketing slogan for Yunnan cultural 188bet Online Sports Betting and Casino，It really makes urban people excited，What is the trading volume behind the slogan？How many people will pay for feelings？Cultural Tourism Project，Looks beautiful，Low price，The tourism industry has good prospects，But in fact the degree of homogeneity is very high，It’s not easy to stand out。

188bet Online Sports Betting and Casino has launched a popular project in recent years - 188bet Online Sports Betting and Casino’s Small Courtyard。Data display，Since 2015，The market share of small yard products in 188bet Online Sports Betting and Casino’s residential property market has increased rapidly，As of the first half of 2018，Market share has reached 42%，There have been many situations where sales have been sold out immediately after being launched，Known as the “Yunnan Cultural Tourism God”，Become a benchmark for peers to learn from。

188bet Online Sports Betting and Casino’s small yard sales data, picture source network

The developer behind the project is Strength Cultural Tourism，Also through the success of the small yard model，Fast scale replication，Layout in Xishuangbanna、Tengchong、Lijiang、Shangri-La、Pu’er and other popular tourist cities in Yunnan，And quickly implemented across the country。Why 188bet Online Sports Betting and Casino’s small yard is so successful？What is the trading idea behind it？

The rise of 188bet Online Sports Betting and Casino’s tourism industry has laid the foundation for the blowout of its travel market

1. The "romantic" 188bet Online Sports Betting and Casino is a poetic habitat

Writer Annie Baby in "Two or Three Things"，Describe 188bet Online Sports Betting and Casino like this:

“Stayed in a small hotel in 188bet Online Sports Betting and Casino for a long time，I don’t know why I like this place。Get up in the morning and go to the street market，Sitting under the eaves and basking in the sun，Rented a bicycle and rode along the Erhai coast，Just lie down and sleep next to a pea field I met，Exhausted from walking on the rugged and winding cliff mountain road，It seems like you can forget everything。”

This passage perfectly describes the poetic life in 188bet Online Sports Betting and Casino。Indeed，The city of 188bet Online Sports Betting and Casino，Beautiful scenery，Rich cultural heritage，It has always been a tourist attraction。Every year tourists come here to experience the "wind, flowers, snow and moon" of 188bet Online Sports Betting and Casino，Finding your own world。

In recent years, the 188bet Online Sports Betting and Casino government has insisted on moving away from the tourist attraction model of Cangshan and Erhai Lake and instead developing all-region tourism，Make ecology and culture the core competitiveness of 188bet Online Sports Betting and Casino tourism，From the tourism data of the past five years in the figure below, we can see that 188bet Online Sports Betting and Casino’s tourism development trend has become more prominent after its transformation and upgrading。

188bet Online Sports Betting and Casino tourism data, data source 188bet Online Sports Betting and Casino Government Work Report

2. Accompanying the opening of high-speed rail is an explosive increase in passenger flow

188bet Online Sports Betting and Casino officially entered the high-speed rail era in July 2018，Kunchu Railway opened for operation，The time from Kunming to 188bet Online Sports Betting and Casino has been shortened to less than 2 hours。Since then，The passenger flow in Kunchu is growing explosively，188bet Online Sports Betting and Casino’s tourist throughput increased by more than 3 times。simultaneously，The construction of the 188bet Online Sports Betting and Casino to Panzhihua railway has also officially started，It only takes 3 hours from 188bet Online Sports Betting and Casino to Ruili。

The upgrade of transportation has brought 188bet Online Sports Betting and Casino closer to surrounding cities，It also further expanded 188bet Online Sports Betting and Casino’s tourism radius，Just from the concentration of large real estate companies in 188bet Online Sports Betting and Casino, we can see that the dividends brought by high-speed rail have already appeared。

3、Blowout demand in the travel and accommodation market，Strength Cultural 188bet Online Sports Betting and Casino Analysis Customer Group Planning Small Courtyard Products

Cultural and tourism real estate belongs to a narrow customer group，While fighting for local customers，Regional and even national marketing capabilities will become the key to influencing project de-purification。In this process，After extensive project research、Market inspection，Customer demand description and analysis，Discovered through market research and customer demand description，The customer base of cultural tourism real estate is divided into migratory types、Migratory bird customer group、The abode of the soul、Third residence and other vacation groups。They analyze the habits and needs of these groups，Proposed the core concept of "life is vacation"，188bet Online Sports Betting and Casino’s small courtyard came into being。

Site the core landscape zone west of Erhai Lake

1. To the west of Erhai Lake is the concentrated essence of 188bet Online Sports Betting and Casino

"Shangguan Feng，Xiaguan Flower，Cangshan Snow，Erhai Moon"，It is the perfect interpretation of 188bet Online Sports Betting and Casino，This is also the origin of the bold positioning of 188bet Online Sports Betting and Casino Tourism in 2002 as "Feng Hua Snow Moon"。Under the magnificent resources of "wind, flowers, snow and moon" given by nature，188bet Online Sports Betting and Casino naturally exudes a romantic and simple temperament。

If the beautiful scenery of 188bet Online Sports Betting and Casino is further subdivided，Then Haixi is definitely the concentrated essence of 188bet Online Sports Betting and Casino。The Erhai Lake divides 188bet Online Sports Betting and Casino into the east and west shores。海西，As the name suggests, it refers to the west of Erhai Lake，The entire area close to 188bet Online Sports Betting and Casino Ancient City。

Rich history and culture

Haixi has a long history of prosperity。The ancient city of 188bet Online Sports Betting and Casino was the capital of 188bet Online Sports Betting and Casino during the Tang and Song Dynasties，After more than twenty generations of emperors，It has always been Yunnan’s politics、Economy、The center of culture，It can be said to be a "natural treasure"，Outstanding people”。Kangxi period of Qing Dynasty，Piantu, who was then the governor of Yunnan, lived in 188bet Online Sports Betting and Casino for fifteen years，deeply impressed by the prosperity of 188bet Online Sports Betting and Casino’s humanities，So I asked Emperor Kangxi to grant 188bet Online Sports Betting and Casino a plaque of "Famous Literature Country"，still there。

Landscape and pastoral scenery

Due to geographical environment factors，Inconvenient land transportation，The development of Haixi is far greater than that of Haidong，The planting industry is also extremely developed，In addition to the beautiful scenery such as Erhai Lake and Cangshan Mountain，There are thousands of hectares of land，Quiet pastoral life in dense villages。

Magnificent mountains and beautiful waters、Pastoral scenery、Nanzhao History、Ancient City Culture、Chongsheng Three Pagodas、Bai customs，These tourism elements unique to 188bet Online Sports Betting and Casino are perfectly combined here，Haixi has gathered many scenic spots，Even in the hearts of locals，This is where the real 188bet Online Sports Betting and Casino is。

2. 188bet Online Sports Betting and Casino’s small courtyard is extravagant and occupies Haixi’s gold resources

Can be seen from the location map，188bet Online Sports Betting and Casino’s small courtyard is divided into the north、中、The third southern district lies in the core area of ​​Haixi，Next to 188bet Online Sports Betting and Casino Ancient City。

188bet Online Sports Betting and Casino’s small courtyard location map, source network

The total area is about 3000 acres，Southern District with a rich literary and artistic atmosphere，The central area of ​​ecological care for all ages，And the North District, which is only 800 meters away from the ancient city。The three areas are connected through Cangshan Avenue, 188bet Online Sports Betting and Casino’s golden tourism axis，Forming the core tourist resort life circle of 188bet Online Sports Betting and Casino Haixi，is currently the largest in Haixi、The most complete cultural tourism project。

Each region has its own location characteristics，Thus forming three areas with different themes。

Among them，North District is a veritable ancient city，Because it is the closest area to 188bet Online Sports Betting and Casino Ancient City in the entire project。Occupies Zhonghe Peak in the middle section of Cangshan 19-peak mountain range，Belongs to the original platform of Cangshan Mountain，Hidden within the scope of 188bet Online Sports Betting and Casino Cangshan National Geopark。Go 800 meters down the Cangshan Gate of the ancient city of Sanyue Street to reach the ancient city of 188bet Online Sports Betting and Casino。1200 meters away from the Three Pagodas of Chongsheng Temple，Yita Temple 1500 meters，Diamond Movie City 1600 meters，Erhai 5500 meters。

The central area is a landscape area，Located next to National Highway 214 at Qiliqiao, 188bet Online Sports Betting and Casino，Near Qingbixi Ecological Park，It is the area with the best natural ecology among the three plates。

Southern District is a place of blessing，Located 188bet Online Sports Betting and Casino Gantong Temple area of ​​Qiliqiao，is a strictly protected Haixi Cangshan slope。The west side is adjacent to the National Geopark，On the southwest side is Gantong Temple。

Different planning ideas for the three districts of South, Central and North

The developable land for 188bet Online Sports Betting and Casino’s small yard is more than 3,000 acres，But the entire area is backed by Cangshan Mountain and faces Erhai Lake for nearly 2 kilometers，Including undeveloped protected mountainous areas, this area covers an area of ​​over 20,000 acres，It is a veritable cultural tourism market。

Aerial view of 188bet Online Sports Betting and Casino’s small courtyard, source network

The three districts of south, middle and north are based on their respective locations、Differences in development timing，With different planning themes。

Southern 188bet Online Sports Betting and Casino—Warm, artistic, slow-life international style

According to development schedule，Southern District is the earliest developed area，It is the base camp of 188bet Online Sports Betting and Casino’s small courtyard。Mature community，Complete supporting facilities，With a warm and artistic image，Established the unique temperament and tone of 188bet Online Sports Betting and Casino’s small courtyard，Precipitated experience value for the subsequent development of the North District of the Central District。

1. A Peach Blossom Village with a sense of local experience

According to the planning map，The east side of the South District borders the village，There is an ancient tea horse road passing through the territory，Connected to 188bet Online Sports Betting and Casino Ancient City and 188bet Online Sports Betting and Casino Urban Area by National Highway 214。“Return to the village spirit like a peach blossom land，Create a local experience”，It is the inspiration given to the design team by the site environment。

Southern 188bet Online Sports Betting and Casino Planning Map, Source Network

Between Cangshan Mountain and Erhai Lake is the main area where Bai people live in 188bet Online Sports Betting and Casino。The terrain in the area is changeable，Also a backer、There are also flat dam areas along the waterfront。The Bai people respect nature，Inhabited in areas with different terrain features，Adapt measures to local conditions，Form "square、House、The settlement structure of "field"。

The so-called "fang" refers to a two-story or single-story building，A building with three bays in width，Can be used as both the main room and the side room，Usually a Yifang building used as the main house also adds side rooms on both sides。188bet Online Sports Betting and Casino the most basic building unit of Bai folk residence。

With "square" as the unit，Using the 188bet Online Sports Betting and Casino as an organizing method，It is the space composition technique of Bai folk residence。This structure has high layout flexibility，Can adapt to mountains、Lake、Various landform patterns such as dams，At the same time, the layout can be flexibly adjusted as people's needs for living space change。

Among them，“Three squares and one screen wall” is the most common courtyard house in 188bet Online Sports Betting and Casino based on the “square”。Zhaobi is a major feature of Bai folk houses，Beautiful shape，Not only can it block the view and enhance the privacy of the courtyard，It can also withstand the strong winds in 188bet Online Sports Betting and Casino all year round。simultaneously，The Bai people also believe that Zhaobi can reverse Feng Shui。

“Three rooms and one screen wall” consists of a main room plus two side rooms and two side rooms，Additional screen walls are added to form a 188bet Online Sports Betting and Casino。Zhaobi facing the main room，The main entrance has been moved to the side，Planting flowers and trees in the 188bet Online Sports Betting and Casino。Wall reflective，Can reflect sunlight into the 188bet Online Sports Betting and Casino，Enhance lighting，The decorative screen walls and green plants in the 188bet Online Sports Betting and Casino not only add aesthetic appeal but also bring people closer to nature。

Three squares and one screen wall

Public activity space in Bai settlement，Mainly square、Comprised of temples, dock markets and commercial districts。This kind of public space is the "heart" 188bet Online Sports Betting and Casino settlement。The streets and alleys are the “bloodlines” connecting “fangs”, “yards” and “fields”，It is the transition of people from private space to public place。The main roads in Bai settlements are criss-crossing each other，The paths between houses are not very regular，Varies with the shape 188bet Online Sports Betting and Casino landform。

The design team followed the composition of settlements in the Erhai area of ​​188bet Online Sports Betting and Casino，Determine the settlement structure of streets + lanes + squares + courtyards + fields，Reasonable use of terrain，Form an interesting space with a pleasant scale and a view，Integrate 188bet Online Sports Betting and Casino culture and urban life at the same time，With "I，The core concept of "Just in 188bet Online Sports Betting and Casino"，Create a Peach Blossom Spring-style village with both romance and human fireworks。

What is the specific manufacturing technique?

First，Sort out the resources around the base 188bet Online Sports Betting and Casino town level，Restore the Ancient Tea Horse Road。

The Ancient Tea Horse Road itself has a "gathering"、"Share"、The meaning of "open"，It also has a series of sites and surrounding adjacent settlements，Park、Hotel、The functions of pastoral fields and Erhai Lake。So，The restoration 188bet Online Sports Betting and Casino Ancient Tea Horse Road assumes the dual significance of restoring culture and functional organization。

Picture source network

simultaneously，Establish a slow walking trail to connect all neighborhoods，Fully enhance the experience of public areas。final，The entire project is like a naturally growing settlement in the Erhai area，A fully functional new town，is part of real life in 188bet Online Sports Betting and Casino。

Secondly，Create small-scale street and alley spaces with 188bet Online Sports Betting and Casino regional cultural characteristics in the core area。

These moderately sized squares，Sifang Street similar to traditional villages and towns in 188bet Online Sports Betting and Casino。These spaces connect the hotels within the venue、Park、Clubhouse、The Ancient Tea Horse Road, etc.，Form a continuous public scene system，is the enlargement node of the street system，Where community activities take place and where residents socialize。

final，By building a platform、High and low changes such as overhangs create uneven levels。

The site forms various forms of platform space due to different terrain，Design team for mountain courtyard，Adopt the approach of "the balance is equal and the earth is not equal"，Rich levels of shaping、Broad vision、A well-lit and ventilated space。The architectural layout adopts 188bet Online Sports Betting and Casino、Bulk、Hidden layout technique，With Cangshan Mountain in sight、Erhai Lake established a beautiful connection。

2. Create a package with both international style and human touch

Southern District is the earliest developed 188bet Online Sports Betting and Casino，Various supporting facilities are also the most mature。

You can live in seclusion, but you can also stay close to prosperity

188bet Online Sports Betting and Casino Hilton Hotel、188bet Online Sports Betting and Casino’s Small Courtyard Inn，Can provide a full range of vacation service experience，Can also host large-scale high-end conferences。

Literary and tender

The neighborhood center built Cangshan Public Library and 188bet Online Sports Betting and Casino and creative space，For owners to read、Listen to music、Appreciate the art exhibition。

Village Canteen、Puxuan Bar、Children’s Paradise、Xiaoyuan Convenience Store，188bet Online Sports Betting and Casino a place full of human touch，Neighborhood chat、Old friends reminiscing、Parent-child fun，Let time flow silently while talking and laughing。

You can be quiet, but you need vitality

Ocean view gym in the neighborhood center、188bet Online Sports Betting and Casino sports ground，So that the owners can watch the Erhai Lake in peace and leisurely，You can have fun on the sports field again。

Continuously inject new content and introduce new business formats

A small alley in 188bet Online Sports Betting and Casino newly completed in September，With the theme of the literary and artistic life tribe on the Tea Horse Road，Building Tea Horse Road Commercial District。

The neighborhood adheres to the concept of "emotional theme experience area"，A new business model based on culture + life + aesthetics，Building a musical theater，Artisan Workshop、Artistic Restaurant、Lifestyle market and other comprehensive business formats，Committed to becoming a new benchmark for 188bet Online Sports Betting and Casino cultural tourism business。

Zhong 188bet Online Sports Betting and Casino—an international ecological community surrounded by mountains and rivers

Central District is an acquired project。The land has significant advantages，First，It is the area closest to Cangshan Mountain among the three areas，High terrain，Hidden it 188bet Online Sports Betting and Casino mountains，Excellent privacy。Secondly，The land is adjacent to Qingbi Creek 188bet Online Sports Betting and Casino north。Local to Qingbixi，With "Eighteen Streams in Cangshan Mountain，Bixi has the reputation of being the most enchanting。It can be seen that this place is dependent on mountains and accompanied by water，Is the ideal place to create a "mountain living"。

1. A landscape village with ecological care for all ages

After Zenith Cultural Tourism took over the Central District project，Re-plan and design it。Absorb the 188bet Online Sports Betting and Casino Bai people’s emotions towards the mountains and rivers、A life attitude that respects mountains and rivers，Set the project theme as ecological health and maintenance community。Put the "mountain、Water、The life concept corresponding to "village" is introduced into the planning and design ideas，Make the entire project hidden in the mountains，Taking mountain living art as the intention，Create an ecological nursing home for all ages。

Can be seen from the planning diagram，The design team put a lot of thought into the creation 188bet Online Sports Betting and Casino landscape around the theme of maintenance。First，Create an ecological corridor along the Qingbi River，Connecting Qingbixi Ecological Park and Northern Ecological Tea Garden。Next，Set "Wind, Mist, Bamboo and Stone" nodes along the way，Create a hydrophilic platform，Short sketch along the stream，Increase the interest of ecological corridors。simultaneously，Also paved mountain trails、Jogging and cycling trails。

Central 188bet Online Sports Betting and Casino Planning Map, Source Network

2. The main supporting health system

In addition to building a sports and health neighborhood center，Central 188bet Online Sports Betting and Casino also introduced Taiwan’s “Daohe Education”，Create a modern academy-style humanistic ecological farming and reading village；

Developing a comprehensive health ecological package with the theme of "tea culture"，Around the ecological tea garden，Set up tea making workshop、Banshan Tea Room，Tea Culture Experience Center, etc.；

Specially built activity venue for the elderly，Let the elderly have enough space to enjoy the scenery 188bet Online Sports Betting and Casino community、Do health exercises；

Planning children’s activity venues，Allows children to play safely and freely。

The green and ecological Zhong District finally presents a picture of natural life: the owners get close to nature in Qingbixi Ecological Park, which gathers the aura of nature，Chasing and playing in the Jiuquhua Lane，Unleash your energy in the fitness center，Place the soul in the Mid-Levels Living Center，Get spiritual nourishment in the nature courses of Daohe School，Taste original food in the 188bet Online Sports Betting and Casino canteen，Let the children return to their simple and childish fun in the children's paradise。

North District—close to the ancient city，Private 188bet Online Sports Betting and Casino to invite friends and share happiness

The northern area of ​​Xiaoyuan District has a planned total area of ​​300 acres，is the smallest 188bet Online Sports Betting and Casino three areas，But being close to the ancient city is its biggest regional advantage，So the atmosphere in the North District is open、Lively、Colorful。

Compared with South and Central Districts，The supporting facilities in the North District are not abundant，188bet Online Sports Betting and Casino Ancient City、Literature Building、Dragon Movie City、Guanyintang and other core resources of 188bet Online Sports Betting and Casino can be considered as daily supporting facilities for small courtyards in North District。

On layout，Built a Le Méridien hotel near March Street、1892 Creative Street in Hutong，Accepting tourists from 188bet Online Sports Betting and Casino Ancient City with an open attitude。The villa-style courtyard group on the other side is close to Cangshan Geopark，Both landscape and privacy。

North 188bet Online Sports Betting and Casino planning map, source network

The plot follows the natural original platform style of Cangshan Mountain，Preserve the natural texture 188bet Online Sports Betting and Casino two branches of Cangshan Mountain，All courtyards are planted with terraced green plants、Waterscape is a garden landscape，Restore the original ecological farming life in Haixi。

It can be seen from the established hotel brands and business positioning，The commercial facilities in the North District must take into account the preferences of tourists in 188bet Online Sports Betting and Casino Ancient City，Consider both high-end and lifestyle aspects in brand selection。

Le Meridien Hotel is one of the high-end international star luxury brands in 188bet Online Sports Betting and Casino。1892 Hutong is planned to be the most literary coffee-themed art district in 188bet Online Sports Betting and Casino。By digging deeper into the history of coffee being introduced to 188bet Online Sports Betting and Casino in 1892，Give the entire project unique cultural characteristics。

The product strength of Xiaoyuan—iteration 188bet Online Sports Betting and Casino 1.0 to 9.0

188bet Online Sports Betting and Casino’s small courtyard is very popular，So popular that products such as small courtyards have become the mainstay of major cultural and tourism properties in Yunnan。

1. Develop 188bet Online Sports Betting and Casino yard products from user thinking

Traditional real estate development，It is often necessary to develop a good product and then consider which people’s needs it will meet。188bet Online Sports Betting and Casino yards are different，From the beginning, the product creation level is targeted according to the needs and pain points of the target group、Targeted product creation。

The small courtyard series was not a holiday villa designed for the elite from the beginning。A down payment of hundreds of thousands is not an unattainable threshold for home buyers in first- and second-tier cities，In order to allow more ordinary middle class people to join the cultural tourism real estate consumer group，Let more people realize the dream of owning a yard in the beautiful 188bet Online Sports Betting and Casino，Just in line with the sentiments of "poetry and distance" of the middle class at that time。

When the 188bet Online Sports Betting and Casino series was first born in Southern District in 2015，There are three major characteristics:

First of all, the apartment is 188bet Online Sports Betting and Casino，The area of ​​the first batch of 188bet Online Sports Betting and Casino yard products in the Southern District is generally between 90-180 square meters。This makes the total price of the product low，Each set is about 1 million to 3 million。

Secondly，Small yard product area is small，But fully functional。Most of them can satisfy a family of three or even three generations on vacation、Temporary home needs。The initial positioning of "188bet Online Sports Betting and Casino's Small Yard" is to meet the daily functions of customer needs，Pursue simplicity，Never leave any extra gray space in the design。

At the same time, the details are also fully considered，For example, to take a vacation for a family of three，The one-bedroom, one-living room model leaves a sufficient size couch in the bay window of the living room，One room can meet the needs of two beds, one large and one 188bet Online Sports Betting and Casino。

final，Every detail of the product is guaranteed to be tasteful，Try to restore the scenes of people’s holiday life。The most important carrier of vacation life scene is the yard，Backed by Cangshan Mountain，Facing Erhai Lake，Grow grass and make flowers、Hanyi Nongsun、A pot of tea、A game of chess，Three or five close friends sitting around，This is the life of locals in 188bet Online Sports Betting and Casino。

This is the beginning of the small yard product，The product itself is in line with the development trend and direction of cultural 188bet Online Sports Betting and Casino，Meets the needs of some people for “life is a vacation”，It’s hard not to be hot。

2、Learn the wisdom of Bai folk houses，Create a courtyard，Restore 188bet Online Sports Betting and Casino’s way of life

The design team draws on flatland and mountain settlement types，Analysis of the basic courtyard composition of Bai folk residences，Finally decided to inherit the "U-shaped three lanes and one screen wall" of the Bai people in 188bet Online Sports Betting and Casino, which is the building unit that best suits the local environment of 188bet Online Sports Betting and Casino。The biggest advantage is that it can be adjusted according to the terrain、Land、Positioning and other factors can flexibly form rich courtyard forms。

It can be said，188bet Online Sports Betting and Casino yard as an innovative product，Mainly through two to three types of apartments for changeable combinations，At the same time, we need to adapt to the complex terrain of Cangshan Mountain，So almost no house is the same。From 1 in 2015.version 0 to 9 in 2019.0 version，The design team has developed a variety of products: Duyuan、Heyuan、Pingyuan、The compound caters for different groups of people、Needs of different classes。

For the design of the courtyard，The design team started from the living habits of 188bet Online Sports Betting and Casino people，Create a pleasant activity space-basking in the sun、Blow the cool breeze、Chat、Dinner、Drink tea，Provide a typical "188bet Online Sports Betting and Casino-style resting" place。

Present 9.0 version，The terrain height difference is different from the original product。Planning and design layout conforms to the terrain，Divided into different platforms，Upgraded to a sloping courtyard to maximize sea view resources，And increase the quality and comfort 188bet Online Sports Betting and Casino courtyard through combination upgrades，Optimize indoor space layout at the same time，Create a beautiful living space。

On top of products are services. How can a 188bet Online Sports Betting and Casino yard build a community?

The community god plate Anaya “started on vacation,The successful operation model of "Finally Community" pioneered community marketing of cultural 188bet Online Sports Betting and CasinoAlso shows new ways to play in the community。Today’s cultural tourism projects，Social marketing seems to have become standard。

In fact, this phenomenon is also easy to understand，Expatriate people tend to have good financial strength，They are often more eager to reflect their self-worth and satisfy their spiritual needs than the general population。They need more than just a livable city，A cozy house，It is a belonging 188bet Online Sports Betting and Casino soul，An emotional resonance。They need a bond，A platform allows them to realize their self-worth again in their sojourn life，The community came into being。

188bet Online Sports Betting and Casino is a city that combines romance and ideals。Rich natural and cultural resources，Coupled with 188bet Online Sports Betting and Casino’s leisurely, free and cultural lifestyle，Explains many people’s simple feelings and yearning for life，It is born with the temperament of incubating a community。

It can be said，188bet Online Sports Betting and Casino’s Small Courtyard is the first real community building in 188bet Online Sports Betting and Casino。According to statistics，67% of the owners of 188bet Online Sports Betting and Casino’s small yard are from other places。The small yard is committed to building a loving and warm community，Return to the humane circle。Supporting facilities through the Small Courtyard Neighborhood Center，Different identities、Career、People from the region are organically combined in the community，Give them a sense of belonging、Sense of presence and participation。

simultaneously，The small yard formed an E team.O.(Enjoy Organizer)Team，Responsible for leading these owners from all over the world to visit 188bet Online Sports Betting and Casino，And organized various interest societies according to different interests from handicrafts、Sports、Art to lecture、Watching movies, etc.，Meet the interests and needs of different groups of people。5 years，The small courtyard is at E.O.26047_26051，A total of 1037 various activities have been held，About 18721 people participated。

Conclusion

Back to the question at the beginning of the article，Why is 188bet Online Sports Betting and Casino’s small courtyard so successful?

1、Selection of location in 188bet Online Sports Betting and Casino，Benefiting from the general environment for the development of cultural tourism in Yunnan and the release of dividends from the opening of high-speed rail。Luozi Haixi Core Landscape Zone，Backed by Cangshan Mountain，Facing Erhai Lake，Define the ideal life state of urbanites who “live on vacation”。

2、From the user’s perspective，Build 188bet Online Sports Betting and Casino yard products in Southern District。Low total price、Full-featured、The three characteristics of the courtyard quickly attracted a group of travelers。After the Southern District project became famous，Continue to develop the Central and North Districts on a large scale。

3、Continuous product iteration，Develop independent hospitals according to the different needs of customer groups、Heyuan、Compound、Pingyuan、Kuoyuan and other courtyard products。The architectural design follows the "U-shaped three lanes and one screen wall" of the traditional residences of the Bai people in 188bet Online Sports Betting and Casino，The appearance is hidden in the local village，The structure is also flexible and changeable。

4、The three regions of south, middle and north have their own themes and characteristics，Including international high-end、Care for the ecology、Art, slow life, etc.，Covering the vacation needs of people of all ages。

5、The life package that holds high and fights high，Covering international five-star hotels、Boutique Hotel、B&B、Theme Commercial Street、Library、Fitness Center、Experience business and other types of businesses，Forming the core tourist resort life circle of 188bet Online Sports Betting and Casino Haixi。

6、Create a “warm community”，Gather people with common needs through community activities，Build a new circle of acquaintances。Trigger、Communication、Guide，Let neighbors have warm connections，Gradually integrate the community into an emotional community with the same interests and hobbies，Formation of greater aggregation effect。

*Source of this article: WeiboXin public account "Real Estate Observer”（ID:realestatereview），Author: Research Department，Original title: "Yunnan’s hottest cultural tourism project—188bet Online Sports Betting and Casino’s small courtyard》.