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Big accommodation Authors of this article: Guan Zichen, Yang Hui 2020-03-23
Affected by the epidemic,Marriott International, the world’s largest hotel group, is also suffering。
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Affected by the epidemic,Marriott International, the world’s largest hotel group, is also suffering。March 22,In response to rumors on the Internet that "Marriott plans to lay off thousands of employees,Message that many hotels have been closed”,Marriott International Group responded,At present, the company has adopted corresponding expenditure reduction plan,These measures will reduce corporate routine and administrative expenses by at least 1% in 2020.USD 400 million,The senior management team will take a 50% salary cut。As far as China is concerned,The number of temporarily closed hotels in the area has reduced to less than 30 from more than 90 a month ago,The overall occupancy rate is not higher than 15%,But the trend is good。

Marriott International Group also stated in its reply to an email from a Beijing Business Daily reporter,In addition to reducing administrative expenses,Marriott has also taken steps to significantly reduce expenditures on 188bet online sports betting items and services for which hotels are responsible for reimbursement,such as marketing costs,To accommodate anticipated reductions in funding allocations due to lower system-wide revenue, etc.;The company also reassessed its investment spending plans,Now expects to cancel or postpone at least a third of its earlier forecast of $700 million to $800 million in spending for 2020,Basically only expenditures are made on the company’s previous existing obligations。

In order to cope with the impact of the epidemic,Marriott has begun implementing a temporary business contingency plan,Including closing some restaurants,Reduce the number of employees on duty,Closing some guest rooms and possibly even temporarily closing the hotel、Delay the implementation of most brand standards,To ease the pressure on hotel owners and franchisees、Delay the renovation deadline due in 2020 for one year,Delayed Furniture、Fixtures and Equipment (FF&E) Payment of reserves and suspension of brand standard audits, etc.。At the same time,Beijing Business Daily reporter also learned,The interim business contingency plan also includes significant salary reductions for senior management in North America、Promote short-term leave to group employees in North America,Group employees in various regions 188bet app download around the world reduce weekly working hours、Reduce unnecessary travel and expenses。At an investor conference organized by Marriott International on March 19, EST,Marriott International stated that Mr. Bill Marriott and Mr. Sue Alley, Group President and CEO, will no longer receive salary for the remainder of 2020。The senior management team will take a 50% salary cut。

As understood,Due to the improvement of the domestic epidemic,China’s various industry resumption plans are also continuing to advance。To this,Marriott International also stated,The current hotel situation in China has improved,The number of temporarily closed hotels dropped to less than 30 from more than 90 a month ago,But the overall occupancy rate is not higher than 15%。In comparison,Past days,Marriott International’s hotel occupancy rates in North America and Europe are less than 25%,The occupancy rate during the same period last year was around 70%。Next weeks,The impact of the epidemic on the group’s performance will continue,Before the epidemic situation gets better,The company does not expect substantial improvement in performance。At the same time,Marriott International also proposed,Although the first half of 2020 was affected by the new crown epidemic,Hotel reservation cancellations 188bet app download hit record high,However, the impact of the epidemic on the cancellation of team bookings in 2021 is not obvious,Some team customers have temporarily postponed bookings for 2020 to a later date。

As the epidemic situation continues to change across the country,The hotel industry has been hit hard。In the opinion of Gu Huimin, Dean of the School of Hotel Management of Beijing International Studies University,At a time when demand is greatly reduced,For hotel owners,Various forms of cost saving are also ways to "self-help"。“For example, imposing salary limits on senior managers,Saving expenses,This is the current practice of many companies。" She also said bluntly,In addition to blindly "boiling",Enterprises should also analyze rationally,After demand rebounds,Can we seize the demand,Would continuing to operate the business result in greater losses,It is also an issue that hotel owners should consider。

188bet app download Source: Beijing Business Daily,Author: Guan Zichen、Yang Hui,Original title: "Reducing expenditures to cope with the epidemic Marriott International China occupancy rate is less than 15%》.

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