After the "Great Heat"，Most parts of China have entered a scorching hot summer，Enjoying the coolness and escaping the summer heat has become an important theme for tourists across the country。Reporters learned from major tourism companies，Currently cultural and tourism consumption is increasing，There is strong demand for summer vacations around the city，Hotel bookings and prices rising，The expo and exhibition hall is in short supply and difficult to book。

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Affected by the epidemic，Looking for “coolness” in the surrounding areas has become the first choice for some urban office workers。Since entering the summer vacation，Shanghai、Beijing、Guangzhou、Shenzhen、Hangzhou、The weekend summer vacation passenger traffic in first-tier cities such as Suzhou and ecological resorts around new first-tier cities is growing rapidly，Qinhuangdao was formed around these cities、Saihanba、Beidaihe、Moganshan、Qionglong Mountain, etc.，Local B&B、The resort hotel will have an obvious passenger flow peak every weekend，The core population is mainly office workers born in the 1970s and 1980s，Family travel accounts for the largest proportion。188bet sports betting app download In addition，Various water worlds、Water Park、Beach beaches have also become popular choices for urban residents looking for “coolness” on weekends。Tongcheng data display，Summer vacation tours are mainly for those born in the 1980s，Accounting for more than half。At the same time，People over 40 years old and those born in the 1990s also account for a certain proportion。Sojourn、The core consumer groups of leisure vacation and other peripheral summer travel products are mainly those born in the 1970s and 1980s，The core consumer group of long-term group tour products is mainly middle-aged and elderly people over 50 years old。

In addition to traditional summer vacation tours，Relatively high-end summer residences are gradually entering the homes of ordinary people。The person in charge of the Tongcheng Residence Project said，“The summer vacation package products are more cost-effective than previous summers, attracting the attention of many middle-aged and elderly people，Many elderly people choose to go to Guiyang、Weihai、Lushan、Qingcheng Mountain、Chengde and other traditional summer resorts to stay and escape the summer heat，Some elderly people will choose to find a high-quality resort hotel or B&B in the local area to stay for about two weeks at a time，Enjoy the coolness and comfort of the local area。”

Grassland tours and island tours are very popular, hotel bookings and prices are rising

current，The domestic epidemic prevention and control situation continues to stabilize and improve，Tourists who plan to travel，The first consideration is domestic travel with 188bet online sports betting higher safety。Many coastal destinations are rapidly gaining popularity in summer，Mafengwo Tourism Big Data Display，Sanya、Qingdao、Shanghai、Xiamen has entered the top ten list of popular destinations for summer vacation。Xi’an、Hangzhou still maintains high tourism popularity，Dali, Yunnan and Xining, Qinghai are the most popular destinations for self-driving tourists。

Gameplay，Grassland tours and island tours are very popular。July to August，Grassland scenic spots enter the season of the year when water plants are most abundant，Whether you want to ride a horse and have fun on the grassland，Still tasting authentic beef and mutton，Experience the customs and culture of the grassland nomads，It’s the best time of the year。Island travel has become one of the most desirable travel methods for domestic tourists，Significant increase in tourism popularity。Since July，The tourism popularity of Yuetuo Island in Tangshan, near Beijing, increased by 43% month-on-month，The tourism popularity of Flower and Bird Island, the northernmost island of Shengsi Islands, increased by 21% month-on-month，Naozhou Island, China’s largest volcanic island in Zhanjiang, Guangdong，Tourism popularity increased by 20% month-on-month。Also，Drifting、Self-driving is also a popular way to escape summer vacation。

Since the beginning of summer，Zhoushan around the Yangtze River Delta "free shipping area"、Huzhou，Yunfu in the Pearl River Delta、Qingyuan、The popularity of hotels in tourist destinations such as Yangjiang also 188bet app download continues to rise。Gaode Hotel Platform Display，Gaode summer hotel bookings increased by nearly 150% year-on-year，Hotel prices in July increased by nearly 10% compared to the previous month。where，Sanya、Shanghai、Hangzhou、Fuzhou、Zhuhai，Beijing has become a major city for high-star hotel consumption。Qunar data display，In high-star hotel，Sanya to 1693.34 yuan becomes the most expensive city in the country per night during summer，Compared to 2019 summer price increase of 59%，The price is nearly 700 yuan more expensive than the average price of high-star hotels in Shanghai。Nevertheless，Reserving a high-star hotel for this summer，Sanya becomes the city with the largest number of bookings。Parents and children represented by those born in the 1980s、Family travel has become the most important customer group in Sanya during the summer。

Cultural tourism consumption is increasing day by day, Expo and Exhibition Center is in short supply and “difficult to book” 

Due to capacity restrictions in indoor venues，And the rising cultural tourism consumption boom，Meituan data points out，Expo and Exhibition Hall has become the category with the highest ordering index，The second is the summer seasonal water park，The zoological and botanical garden scenic spots ranked third due to the enthusiasm of families for summer travel。

The top five national summer expo venues are the Palace Museum、Qin Shi Huang Mausoleum Museum、Xi’an Museum、National Museum of China and Hunan Provincial Museum，These museums generally require reservations at least 188bet app download three days in advance。At the same time, the water category is also heavily booked，In terms of summer water park，Guangzhou Chimelong Water Park requires reservation 4-5 days in advance。Reservation in advance to ensure summer vacation、As of now，As of now，There are more than 820 expo and exhibition halls across the country、Nearly 1,200 water parks provide time-sharing reservations through Meituan、Online ticket sales and other convenient services。

*Source of this article: People's Daily Online, author:Liu Jia, original title：《Cultural and tourism consumption is increasing day by day, and the demand for summer vacations is strong. The Exhibition and Convention Center is “difficult to book”》.