Tongcheng 188bet app released the "2015 Dragon Boat Festival Holiday 188bet app Willingness Report"

Author of this article: Zhihui 188bet app 2015-06-10
This year’s Dragon Boat Festival coincides with Father’s Day,Based on the data analysis of the "2015 Dragon Boat Festival Holiday 188bet app Willingness Report" just released by Tongcheng 188bet app,Double encounter,Dragon Boat Festival may usher in a peak 188bet app period for filial piety 188bet app and parent-child 188bet app。

Dragon Boat Festival coincides with Father’s Day,Xiaoxinyou parent-child tour will have a peak booking period

Less than half a month before the Dragon Boat Festival holiday,Coincidentally,This year’s Father’s Day falls during the Dragon Boat Festival holiday。Based on the data analysis of the "2015 Dragon Boat Festival Holiday 188bet app Willingness Report" just released by Tongcheng 188bet app,Industry insiders estimate,Double encounter,Dragon Boat Festival may usher in a peak 188bet app period for filial piety 188bet app and parent-child 188bet app。

80% of respondents have 188bet app plans

Data display from Tongcheng 188bet app’s “2015 Dragon Boat Festival 188bet app Willingness Report”,81% of the respondents have plans to 188bet app or have already arranged a trip for the Dragon Boat Festival holiday,Very strong desire to 188bet app。

Industry insider analysis,The Dragon Boat Festival is the last long holiday in the first half of the year,As students begin their holidays in July,The summer 188bet app season is coming,The demand for traveling to catch the last train of off-peak tours is bound to be released during the Dragon Boat Festival。

Peripheral 188bet app and domestic 188bet app account for more than 70%

Because the three-day holiday is neither long nor short,For tourists who are not comfortable with vacationing,2 to 3 days surrounding tour、Domestic 188bet app is relatively easy to arrange。Introduction to Tongcheng 188bet app’s surrounding tour staff,Previously popular short-term outbound 188bet app destinations such as South Korea,Recently, 188bet app volume has decreased due to the epidemic,Many people also chose to 188bet app around the area because of this、Domestic 188bet app,Brings a certain increase in bookings。

Analysis from Tongcheng 188bet app Industry Insiders,From the perspective of itinerary arrangement,The planning period for outbound 188bet app is long,Domestic 188bet app comes second,Reservations for surrounding tours are generally completed 3 days to a week before 188bet app,Therefore, the booking peak for the Dragon Boat Festival holiday is expected to arrive next week。

Family 188bet app accounts for 65%, Xiaoxin 188bet app parent-child 188bet app is very popular

When Dragon Boat Festival meets Father’s Day,A filial piety tour becomes a perfect gift for parents。Data display in report,This Dragon Boat Festival holiday,A filial piety tour in the form of a family outing、Parent-child 188bet app accounted for 65%.4%。

Analysis of staff of Tongcheng 188bet app Domestic Tourism Division,General urban white-collar workers have limited holidays,It is rare to 188bet app with parents。Taking advantage of Father’s Day and the Dragon Boat Festival holiday,Three days of vacation plus one or two days of annual leave,You can easily arrange a filial family tour with a 4-5 day itinerary。Therefore, Tongcheng 188bet app has also launched domestic 188bet app products suitable for the elderly,Itinerary is scheduled for 3 to 5 days,Focus on relaxation and comfort,The price is more than 1,000 to 2,000 yuan。For example, a 4-day self-guided tour of Xiamen starting from Shanghai only costs 999 yuan,The comfort of bullet train 188bet app is recognized by middle-aged and elderly people,Currently, bookings for this type of product are very popular。

Water-related projects become the most popular theme in summer

Summer has arrived in late June,On the choice of 188bet app theme,Water-friendly projects are popular among parent-child tours。The results of the survey are displayed,Water World、Underwater World、Paradise is the most popular theme for parent-child 188bet app。Based on booking data of Tongcheng 188bet app,Take Nanjing Happy Water Cube Water Park as an example,The booking volume in the past week has increased approximately 4 times compared with the same period last year。

Itinerary design” and “word-of-mouth evaluation” have become the most critical factors in selecting parent-child 188bet app products

The "Report" also analyzes the reasons why parents choose parent-child 188bet app products。Survey results show,On the selection of parent-child 188bet app products during the Dragon Boat Festival,“Itinerary design” and “word-of-mouth evaluation” are the most critical factors for parents to choose parent-child 188bet app products,The selection proportions accounted for 56% and 31% respectively;“Price” is the factor that receives the least attention。

Introduced by the person in charge of peripheral tours of Tongcheng 188bet app,Parents when choosing parent-child 188bet app products,They often don’t pay much attention to price,The most important thing is the comfort of the trip、Safety and fun,If there are links specially designed for children, etc.。Summer is the peak season for family 188bet app,Tongcheng 188bet app also takes special care of the uniqueness of children’s 188bet app in product design,Itinerary arrangements are generally relatively easy,There are a variety of fun parent-child sessions designed such as painting、Ceramics, etc.,So it is popular among parents。

The reporter also learned,Tongcheng 188bet app recently released the "Happy Childlike Heart" parent-child 188bet app brand at a press conference in Beijing,At the same time, five parent-child 188bet app products "Childhood Dream Series" suitable for children were released,And it will be combined with the phenomenal program "Where Are We Going, Dad",Launching a series of special activities "Cute Baby PK"、""Where Are We Going, Dad" Destination Contest"、"Same product as "Where Are We Going, Dad"" etc.,Start this year’s happy parent-child summer,Bringing extraordinary 188bet app experience to parents and children。

The top ten popular tourist cities in China are released,

This survey also selected the top ten popular tourist cities in China during the Dragon Boat Festival,Beijing, Shanghai and Guangzhou are still the most popular。The rankings are: Shanghai、Guangzhou、Beijing、Nanjing、Shenzhen、Hangzhou、Suzhou、Chongqing、Qingdao、Tianjin。

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