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Message on August 31st,Recently,International OTA giants Booking and Expedia have successively released Q2 financial reports: affected by the new crown epidemic,The room nights of the two dropped to 28 million and 19.2 million respectively,The decrease rate exceeds 80%。
Same period,188bet domestic hotel room nights are 78 million,17% decrease year-on-year,An increase of 82% compared with the first quarter,is 2 from Booking and Expedia.8x and 4x,Become the world’s largest online hotel booking platform。
At the analyst meeting after the earnings release,Meituan also revealed,Second Quarter,Local hotel booking business has rebounded the fastest,Achieved 25% year-on-year growth,三、四、Room bookings in fifth-tier cities have returned to the same period last year,Overall, it is expected to achieve positive year-on-year growth in the third quarter。Among them,Leisure vacation needs from outbound travel、Domestic long-term travel to local area、Peripheral backflow,Enhanced 188bet power also means improved 188bet quality。This is consistent with the trend reflected in Meituan’s financial report。
Meituan disclosed at analyst meeting,High-star hotels accounted for more than 15% of room nights in this quarter,An increase of 3 percentage points year-on-year,is a new all-time high。Meituan said,Super group buying has been launched successively after the epidemic、Surrounding tour packages are mainly based on high-star hotels、Innovative products covering multiple categories of 188bet,More high-star hotels tend to choose to cooperate with Meituan,To reach a wider consumer group,Especially the more active younger generation of consumers。
It’s worth noting,Under the normalization of epidemic prevention and control,Local travel、Peripheral travel is still a long-term mainstream market。Meituan big data display,Take hotel 188bet in June 2020 as an example,The proportion of local 188bet increased by more than 11 percentage points compared with last year。
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