To better satisfy tourists“Surrounding Tours”’s demand，Domestic scenic spots are continuing to make efforts in local consumption。

Morning of July 15th，Bounce“Kangaroo”Flash Suzhou Paradise，Suzhou New District High-tech Industry Co., Ltd. (referred to as “Su Gaoxin Shares”)&ldquo held in conjunction with Meituan Tickets;New landmark of a better life”—The national launch ceremony of Meituan Kangaroo Park officially opens。

Member of the Party Working Committee of Suzhou High-tech Zone、Deputy Director of the Management Committee Yu Meihua，Secretary of the Party Leadership Group of Suzhou Hi-tech Zone Culture, Sports and Tourism Bureau、Director Zhou Xiaoming，Secretary of the Party Committee of Suzhou New District High-tech Industry Co., Ltd.、Chairman Wang Ping，Liu Yanxiang, General Manager of Meituan Ticket Vacation and Transportation Division，Deputy Chief Accountant of Suzhou New District High-tech Industry Co., Ltd.、Jin Zongtao, Chairman of Suzhou High-tech Tourism Industry Group Co., Ltd.，Zou Xiaodi, General Manager of the Integrated Marketing Center of Meituan Ticket Vacation and Transportation Division，Xie Xu, General Manager of Ticketing Commerce 188bet app Department of Meituan Ticket Vacation and Transportation Division，Secretary of the Party Branch of Suzhou High-tech Tourism Industry Group Co., Ltd.、General Manager Zhu Jun was invited to attend the opening ceremony。

Su Gaoxin Shares&Meituan Ticket“New landmark of a better life”--The national launch ceremony of Meituan Kangaroo Park

Meituan“bag”The spokesperson’s first appearance

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As the &ldquo of Suzhou city;Popular Engine”，Suzhou Paradise is a shining business card for the development of Suzhou’s tourism industry，It is also a well-known tourism brand in East China。After more than 20 years of hard work，Suzhou Amusement Park has become a theme park、Specialty Catering、Specialty Catering、Theme Performing Arts、Import trade and other diversified comprehensive businesses，Provide tourists around the clock、omnidirectional、Cultural, business and travel services for all ages。

“Normalization of epidemic prevention and control has become an unavoidable topic in the cultural tourism industry，It is also a cultural tourism product that adapts to market changes、&lsquo seeking development breakthroughs;Required questions’。”Zhu Jun pointed out: “Hope to take the national launch of Meituan Kangaroo Park as an opportunity，Make full use of the respective advantages of Su Gaoxin and Meituan，Focus more on local market needs，Provide a richer range of comprehensive business products。”

Secretary of the Party Branch of Suzhou High-tech Tourism Industry Group Co., Ltd.、General Manager Zhu Jun’s speech

As understood，Su Gaoxin Co., Ltd. and Meituan jointly create“New landmark of a better life”——Meituan Kangaroo Park Activity，188bet app Aimed at starting from the tourist experience，Online activity content topics、Accurate access to event experience methods，Realize activity content“Grow grass”；Offline，Via Meituan Kangaroo Cruise、Magic pocket interaction and participation in interactive mini-games to obtain gift coupons and other methods lead tourists to immersive play，“Kangaroo”Participate in tourist interaction throughout the process。

Suzhou Paradise is the first "landing" in the country;Meituan Kangaroo Paradise”’s scenic spots，The first parade will be held on July 16th、Opening on the 17th，It will be unveiled in many theme parks owned by Su Gaoxin Co., Ltd.，where，Xuzhou Paradise will be held on July 23rd、Landed on the 24th。On the Meituan App online preview page，Tickets for various scenic spots have been sold out，To add fuel to the enthusiasm of the local tourism consumption market。

Suzhou Paradise x Meituan Kangaroo Park Parade online preview page Image source: Meituan App

Online and offline linkage, the Internet platform helps scenic spots create new marketing benchmarks

The beginning of this year，The State Council issued "“14th Five-Year Plan”Tourism Development Plan》，The travel consumption demand of tourists has changed from focusing on sightseeing to considering both sightseeing and leisure vacation。Increase the supply of high-quality tourism products，Is an effective measure to improve people’s satisfaction with tourism products and services。

In the context of normalized epidemic prevention and control，Tourist travel radius continues to shrink，Tourism experience is being fully integrated with local consumption；188bet app download simultaneously，More and more tourists complete their pre-trip online“Grow grass”、Travel decision、Service booking、A series of actions for experience sharing。

After this cooperation，Meituan will provide exclusive market insights and analysis for Su Gaoxin’s theme parks，Facilitates scenic spots to quickly delineate user interest tags and innovate supply accordingly，Reduce tourists’ decision-making costs when traveling；Meituan will also combine the characteristics of the tourist group structure of the scenic spot，Leverage the multi-business advantages of local life，Plan more interesting experiential content and marketing activities，Provide tourists with“One more time”reason。

“When more tourists can only play in the surrounding area，The requirements for game content and experience will increase，Novelty and fun are the directions he pursues the most。”Said Liu Yanxiang, General Manager of Meituan Ticket Vacation and Transportation Division，Hope to work with Su Gaoxin Shares，Rebuilding users’ understanding of theme parks，Helping scenic spots upgrade tourists’ play experience，Work together to create an industry benchmark for scenic spot marketing。

Speech by Liu Yanxiang, General Manager of Meituan Ticket Vacation and Transportation Division

As understood，February this year，Meituan Ticket Release“New landmark of a better life”Annual Marketing Strategy，Give full play to the ability to deeply explore local life scenes，Innovation through marketing、Product innovation driven by two wings，Linked Meituan Accommodation、B&B、Transportation、Catering、Entertainment and other business formats，Provide information access for 188bet online sports betting scenic destinations、Commodity Trading、Contract fulfillment, after-sales and other full-chain services。

Meituan Tickets is willing to join hands with the industry，Provide tourists with more fresh and interesting play experiences；It also brings more local customers to the scenic spot，Activate consumption potential，Promote the steady growth of the local tourism real economy。