InterContinental Hotels Group, one of the world's leading international hotel groups, announced its 200th hotel in Greater China - 188bet mobile Chengdu Wuhou New City grand opening today。This marks the largest scale within the InterContinental Hotels Group、188bet mobile, the fastest growing brand, has reached another important milestone in the Chinese market。

188bet mobile Chengdu Wuhou New City is invested and franchised by Shaanxi Ruichen Holding Group，147 rooms in total，Superior location，Located in the center of Chengdu，Adjacent to Wuhou Temple、Jinli、Du Fu Thatched Cottage and other famous attractions，Multiple large commercial complexes are within easy reach，Only about 6 kilometers away from Shuangliu Airport。Also，The hotel adopts "new generation" design，Create a set of work、Casual、A shared “smart space” integrating catering，Fully meet the preferences and needs of the new generation of consumers。

Join hands with Ruichen 188bet mobile to create a benchmark in the mid-range hotel market

Qiu You, Managing Director of 188bet mobile Greater China of InterContinental Hotels Group, said: "Since 188bet mobile entered the Chinese market，Continuously polish the brand’s wise image，Improve hotel operation efficiency and revenue，Received unanimous praise from cooperative owners。We are very happy to cooperate strategically with Ruichen Group，Ruichen is not only a well-known real estate developer，It is also a hotel management company with the purpose of being a "smart service operator"。This year we join forces，Consequently opened two projects, 188bet mobile Hangzhou West Lake East and 188bet mobile Chengdu Wuhou New City，More 188bet mobile hotels will be built in the future，Leading the development of the mid-range hotel market。”

Qiu Jian, Chairman of Shaanxi Ruichen Holding Group, said: “We started cooperating with the 188bet mobile brand in 2018，There are currently multiple projects under preparation，We will continue to increase cooperation in the future。Believe in the strong brand power of 188bet mobile and the system support behind it，Combined with our own experience and advantages in real estate development，Will definitely create more benchmark products in the mid-range hotel market，Bring the high-quality experience of international brands to more consumers。”

188bet mobile brand was founded in 1991，At a great value for money，Providing simplicity to business and leisure travelers around the world、Smart travel experience。It has been an industry leader since entering the Chinese market in 2004，And continue to accelerate the pace of development，The development process from the 100th to the 200th company took less than 2 years。188bet mobile is also constantly exploring product updates and iterations，Introducing the brand’s “new generation” design concept in 2017，Adopt “pragmatic modern style”，Combining practicality and freshness，Also taking into account quality requirements。188bet mobile Chengdu Wuhou New City and 188bet mobile Hangzhou West Lake East also adopt "new generation" design，Widely praised by guests。

Although this year’s new crown epidemic has brought unprecedented challenges to the tourism industry，188bet mobile relies on the brand’s mature ability to resist risks，Various design modules and cost options，Diversified digital channels and member activities，Helping owners shorten the opening period，And help hotels stay at the forefront of competition in performance recovery。As an existing upgrade and renovation project，The 188bet mobile Hangzhou West Lake East, which opened in May this year, took less than 5 months from signing to opening，And six months since its opening，Achieved operating results that exceeded expectations。

Deeply explore the Chengdu market and accelerate the pace of development in China

36 years since InterContinental Hotels 188bet mobile entered the Chinese market，Always follow the national strategy，Committed to contributing to the development of the regional tourism market。

For example，Since signing the memorandum of cooperation with Sichuan Provincial Tourism Development Commission in 2016，InterContinental Hotels 188bet mobile actively provides professional management experience to the tourism and hotel industry in Sichuan Province，Improve hotel service standards，Participate in the province’s two、Tourism and hotel development in third-tier cities，And passed the "InterContinental Hotels 188bet mobile Talent Training Academy" project，Strongly support local talents’ strong travel strategy, etc.。

The opening of 188bet mobile Chengdu Wuhou New City also marks that InterContinental Hotels Group once again increases its presence in Chengdu and even the western market。As of now，InterContinental Hotels Group has a total of 30 hotels open in Chengdu，Half of them are 188bet mobile brands。

“We are confident in the development prospects of China’s hotel market，Because it includes urbanization development、The middle class is growing、Residents’ disposable income continues to increase、Tourism infrastructure construction is constantly improving，The factors and conditions supporting the high-quality development of the industry have not changed。The 188bet mobile brand will continue to delve into the Chinese market，Extensively explore third- and fourth-tier cities and holiday destinations。" Qiu You said。

2020，InterContinental Hotels Group continues to grow despite the impact of the epidemic，Ushering in multiple brand milestones in Greater China，In addition to the 200th opening of 188bet mobile，The 50th InterContinental Hotel Chongqing Raffles City InterContinental Hotel has also opened in succession，The 100th Crowne Plaza Hotel Shanghai Hongqiao Jinchen Crowne Plaza，And the first voco hotel Hangzhou Minghao voco hotel。