Last week，BOC Securities research report pointed out: Many tourism companies have released performance forecasts for 2020。Since February，39 companies in the social service sector released 2020 performance forecasts，20 of them had their first losses，6 companies’ performance reduction，Many companies deduct non-net profits and all have negative values，The performance of individual stocks within the sector has dropped significantly，A few companies even face the risk of delisting。According to the "Tourism Industry Investment and Financing Data Report in the Past Ten Years" released by Qichacha: Enterprises revoked and canceled in the tourism industry in 2020 11.80,000，Year-on-year growth rate increases quarter by quarter。In the third quarter and fourth quarter, an increase of 4,000 and 7,000 companies were canceled compared to the same period last year。

The epidemic situation is still unclear，Outbound travel is temporarily closed，Fierce competition in domestic tourism，It is difficult to say that the cultural tourism industry in the post-epidemic era has emerged from its darkest moment。If 2020 is a cold winter，2021 is a more challenging year。Study travel is an industry closely related to education and cultural tourism，Can we return to the development 188bet Online Sports Betting and Casino ecology before the epidemic？Those research enterprises that have developed because they have seized the educational needs and policy dividends，How are you doing now？

Data display，The research industry will generally be in a downturn in 2020，Only a few companies have maintained normal operations after adjustments。The 188bet sports betting app download Author noticed，Century Mingde, a leading enterprise in research and development that started earlier in China, is relatively large，But it is the same as other research companies，Reset all summer camps to zero，The winter camp at the beginning of the year only lasted about half a month，It came to an abrupt end because of the epidemic。But what is slightly surprising is that its sales in 2020 are still more than 100 million，Really eye-catching in the research industry。As understood，These incremental revenues，Mainly from the sales of its innovative products and the development of new customers。

According to observation，February 2020，Century Mingde Announcement will be "";Be a leader in quality education for young people”For corporate mission，Open with“Moral Education”Ecological construction of quality education as the core。Subsequently，This research company quickly deployed the comprehensive quality training business for young people，Expand the product line to primary and secondary school students’ career education in one go、Mental health education、Cultivation of innovative talents (its joint “Aipeiyou”Introduced“Puiyou Mingde”Just online)，And aesthetic education、Sports and other directions，No longer stick to studying at home and abroad，Greatly broadened business channels；Also adjusted the business structure，Start refined education services，Further 188bet app download implementation by“To“To“fine”'s progressive development。Teacher quality and ability improvement sector, one of the company’s moat businesses，While expanding offline training business, we also launched online training，More outstanding performance；With the epidemic, teachers’ mental health is a top priority across the country，Century Mingde and Ernst & Young launched a comprehensive solution product for teachers’ mental health“Teacher speaks from the heart”，Contains professional assessment tools and curriculum system，Officially launched the implementation of large-scale application scenarios in Kunming in November 2020。

In addition，Its parent-child travel brand around the city“Crayon Castle”Business volume is rising steadily，Business volume is rising steadily；188bet sports betting app download Authorized by China Travel Service Association“National Study Tour Instructor Training Base”After，Opened study tour instructor training business nationwide，Starting from cooperation with Hongqi Canal Scenic Area，Gradually forming a certain scale，In Henan、Northeast、Shaanxi、Arrived in Shanghai and other places。Data display，Currently，Century Mingde participated in the planning and design、A camp for camp curriculum development and cooperative operation，More than 20 across the country。These camps，In addition to serving the province’s phased recovery study or parent-child travel business，Also operates red training for adults、Business training and other services。Easy to find，From parent-child travel to study tour talent cultivation，Then to the construction of study and practice education camp，As well as strategic cooperation and resource sharing with enterprises 188bet app download inside and outside the industry，Not only is Century Mingde’s important strategic layout to improve the industrial chain，It also brought new income to it。

In recent years，Study travel-related policies have led to an increase in market capacity，Also drives changes in industry trends。Study travel in recent years、The intersection and integrated development of comprehensive practice and labor education，Brings new opportunities and challenges to the entire industry；At the same time，New quality education content is constantly emerging，Museum Education、Aesthetic Education、Sports, etc. are becoming an important part，Make the form of research and practice education more complex。But for now，The entire industry is still not mature enough，A mixed picture of good and bad、Fragmented form，There is a lack of leaders and integrators。Although industry dividends still exist，But as the industry matures and competition becomes more intense，The entire industry will inevitably shift from an extensive development stage to a refined development stage that pursues quality，There will be higher requirements for the educational function carried by research studies，Need research companies to get rid of path dependence、Bold innovation，Seize development opportunities through exploration and practice。

Post-epidemic era，Although inter-provincial study tours are suspended，But within the province、Dynamic changes in the proportion of study passenger flow within the city and neighboring provinces，Put forward higher requirements for flexibility and diversification of product forms，It is more necessary for research companies to pay keen attention to environmental changes、Positively respond to challenges，Through 188bet sports betting app download exploration and innovation，Create income and growth。

Chen Zifu, chairman and president of Century Mingde, mentioned at the 2020 work meeting: “The cultural tourism and study market in 2021 is still not optimistic，Is the winter and summer camp market picking up，Still an unknown number。Because of this，Research companies should try to build a diversified business ecosystem，While waiting for the recovery of research studies，Continuously explore new possibilities。” Century Mingde in 2020，Through innovation and practice，Building a broader quality education ecology，Only then was it possible to start the upgrade from a study company focusing on winter and summer camps to a pan-quality education company with study practice education as its core，Ushered in new vitality，Its game-breaking innovative development may be a case worth learning from。Of course，Even if they are both research companies，There are still different genes and patterns。But，“Survival and development”But it is an eternal issue for every enterprise。As Darwin said: “Species that can survive，Not the strongest ones，Not the smartest ones，But those who respond quickly to changes。”Adapt to changes、Innovative Development，Only can a company break through difficulties、Built to Last。