The two sessions that will conclude today released the main goals and tasks during the "14th Five-Year Plan" period，The first year of the “14th Five-Year Plan” has become a new historical intersection。About the new opportunities brought to the tourism industry and itself by the 14th Five-Year Plan、New direction，InterContinental Hotels Group, which has been deeply involved in China for 37 years, also has its own interpretation。

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Jolyon Bulley, CEO of InterContinental Hotels Group Greater China, said: “We are paying close attention to the convening of the two sessions，The new picture of the 14th Five-Year Plan is exciting。From a macro perspective，China’s economic fundamentals are strong，Maintain the long-term positive trend，So we also choose to continue to increase our exposure to the Chinese market。188bet app From an industry perspective，The 14th Five-Year Plan focuses on comprehensively promoting consumption，The experience economy represented by the tourism and hotel industry must be the mainstream of future consumption，Unlimited potential。We noticed，The rebound in consumption after the epidemic is mainly concentrated in online consumption and local consumption，However, as the domestic new crown vaccination will gradually realize all the needs in the future，Domestic tourism consumption will have a lot of room to boost。Especially under the new development pattern of internal circulation，The return of tourism consumption will bring golden opportunities to domestic tourism。”

Benefit 2: Optimization of economic structure，Driving the quality of industry development to a higher level

Lu Haiqing, chief corporate affairs and strategic relations officer of InterContinental Hotels Group Greater China, said: "The 14th Five-Year Plan period will further optimize the economic structure、An important period to achieve high-quality development。Specific to the hotel industry，The continued deepening of consumption upgrades puts forward higher requirements for hotel products and services，Put high-quality development of the industry on the important agenda。Implemented to the enterprise level，First，Seize the opportunity to expand domestic demand、Strategic basis for improving consumption，Fully tap into the domestic market potential，Promote consumption structure upgrade。InterContinental Hotels Group currently 188bet app has 11 major brands in China covering more than 200 cities from first to fourth tiers across the country，Undertake the release of consumer demand，At the same time，Trigger and lead new consumer demand through the growth of high-quality supply。Secondly，Innovative tourism product system，Improve travel consumption experience。Our rich brand matrix and products can accurately meet the increasingly segmented and personalized consumer experience needs，And will continue to absorb the characteristics of the Chinese market，Use innovative ideas to better meet the habits and demands of Chinese consumers。”

Benefit three: coordinated regional development，"Guide the direction" for the company's placement

Zhou Zhuoling said: “The focus of the 14th Five-Year Plan is clear，Clear focus，During the study process, we saw many key areas where InterContinental Hotels Group has been planning its layout，Further boosted long-term confidence in the market。Focusing on the in-depth implementation of major regional strategies、Promote the quality improvement of tourist destinations，We continue to be in the Guangdong-Hong Kong-Macao Greater Bay Area、West、Yangtze River Delta、Beijing-Tianjin-Hebei、Increase the layout of Hainan Free Trade Port and other areas，Also contributes to the improvement of the quality of accommodation 188bet Online Sports Betting and Casino supply in tourist destinations。”

Benefit 4: Support blueprint vision，"Add weight" to the strategic significance of the industry

Lu Haiqing said: “The tourism industry not only bears the responsibility for consumption expansion，Can also make positive contributions in other areas of the 14th Five-Year Plan and national strategy。For example，Intercontinental’s long-term sustainable development strategy is highly consistent with the green economy that is closely related to ecological and environmental protection。Last month we announced five commitments for the sustainable development of ‘Tomorrow Fangzhou’，This includes specific goals for energy conservation and emission reduction for its hotels。Another example is rural revitalization、Policies to promote employment and other aspects，Intercontinental’s hotel product supply in China’s third- and fourth-tier tourist destinations—especially the mid-to-high-end segment，Always at the forefront，Newly opened hotels provide employment opportunities for the local labor market，More than 100 IHG ​​talent training academies have trained many new generation talents for various places over the past 15 years，Through consumption assistance、Employment assistance、Educational Assistance，We support rural revitalization from multiple angles。Cases 188bet online sports betting like this will help tourism companies play a greater role in the overall economy。”