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Big Traffic Author of this article: Li Yupeng 2015-07-06
Song Zhongjie, founder and CEO of Dida Carpooling, shared his views on the sharing economy at the Mobile Internet Innovation Conference: 1、Share your time,2、Share your vehicle
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Dida Carpooling founder and CEO Song Zhongjie shared his views on the sharing economy at the Mobile Internet Innovation Conference (MIIC2015)。He thinks,The private car services on the market today are not a true sharing economy。What he calls “sharing”,First, share your time,The second is to share your vehicle,Enter the private car platform with your private car,In fact, it is a paid travel service。

Before the new model of mobile Internet,Paid services mainly refer to buses, subways and taxis,Specialized cars that have emerged in the past year、Express is a taxi-type paid trip。The idea of ​​Dida Carpooling is to allow car owners to pick up passengers who are on their way,Created a new market,Changed the travel mode where there is a big price gap between bus and rental prices。

The market demand exists,But carpooling is the same as private car after all、Taxis are different,What unique attributes does it have that enable it to have over 10 million users in just a few months?

The following is the full text of Song Zhongjie’s speech, edited by TMTpost Media:

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Private cars are also used by private car owners to provide travel services with their private cars,Carpooling is also a service for private car owners to bring their private cars for travel,Both are sharing economies,I don’t know if you agree or not?It seems everyone agrees,such as Uber,He said I am the Airbnb of the sharing economy,In fact, it is a pseudo sharing economy,What is sharing?Or share your time,Or share your vehicle,If you join the private car platform with your private 188bet sports betting app download car,Provide a professional paid operational travel service,Actually nothing is shared。Many people make the trip,Say I am a sharing economy travel method,This is wrong。

What is true sharing economy travel?This is the carpooling we do now,This person has a job,He owns a car,While traveling,Whether he is at work,Still off work,Let’s go out for a meeting,At this time,Through our platform,Picked up a passing passenger,This is real sharing,At travel time,Shared the vehicles he needs for life and work,He shared the travel time,This is a very essential difference。This difference itself will bring about the biggest variable in travel、The largest space、The biggest opportunity。

Just now,When we talk about the past, payment was actually two yuan before the emergence of the emerging mobile Internet model,One is the bus and subway,One piece is a taxi,The one that came out in the previous section was a special car、Express,In fact, they are all doing professional paid travel with taxis。

From this perspective,There should be two revolutionary things about the mobile Internet travel method,One is to use the mobile Internet to create a ride-hailing platform,Created a platform for accepting jobs,No need to run down the street,This is a revolutionary thing,Improved efficiency,Some aspects have greatly improved the user experience。Second,Provides something more revolutionary,Greatly improves the supply of paid professional travel,How many taxis are there in Yunlai, Beijing?About 6.60,000 vehicles,How many are there now?Probably more than 300,000、400,000。Improves the experience of taxi drivers,Traveling is also more convenient,Also enjoyed the dividends of subsidy competition。

Create new markets

What we do to truly envision economical travel is to allow a large number of working private car owners to pick up passengers on the road,We have truly created a new market,It is a market that has never existed before,Except for renting in the past、A private car is a bus、188bet sports betting app download Metro,Bus、The huge price difference between subway and taxi with no way to travel,It’s because we use the sharing economy model,Greatly reduces costs,So,Created a very low-cost way to travel。The price can be as low as 1/2 or even 1/3 of a taxi。Ridesharing has created a huge ultra-low-price market。

Said this market is huge,How big is it?Taxi、Bus、On the subway,Probably a taxi ride,About 70 million times a year in China,National statistics,Minister Yang of the Ministry of Transport said that there are 1.2 million taxis in China,If one taxi makes an average of 30 trips a day,About 35 million or more,But,Don’t forget,There are many "black cars" in every city,No official statistics,The most conservative estimate is 1 times that of a licensed taxi,Same quantity,More than 70 million times a day in China。How many carpools are there?One thousand to twenty million times a day,Depends on how many car owners are willing to participate,There is no problem with the client,I will do a survey,How many people have tried Pinyin?

Many people have tried it,Because the carpooling model is similar in form to the ride-hailing software on the Internet、The taxi-hailing software is basically the same,The user sends a request,The car owner will answer later,Acquisition for payment transaction,Form travel mode。No difference in user experience,There is even a better aspect,Eighty to ninety percent of people who take a taxi rationally prefer carpooling,Because the price is too cheap,But,The main problem is on the supply side,How much supply is there?

The number of private cars in China ranges from 100 million to 140 million,Conservative estimate,If we predict that 10% of people will participate,Ten million to fourteen million,Based on the activity of the car owner and the number of pick-ups a day,Can come out easily,Ten million to twenty million times。If the density is large enough,pick up from one to one,Can pick up and drop off multiple people,The quantity will 188bet app be larger。What Pinyin really is is the sharing economy,Because it’s cheap,Generating a huge blank market,This is why we say ride-sharing is the biggest variable in the market。

What are the characteristics and attributes of carpooling mode

In carpool mode,What other features and attributes are there?Carpooling we are doing now,It is a rigid need、High frequency、Low price,Because everyone travels at least twice a day,This is something that is impossible not to do,This is a rigid need,This is high frequency,Because it greatly reduces the price,So,Making high-frequency things even more frequent。

In addition,Because all of us who work on the Internet know,If you have urgent needs、High frequency、price,This mode must be invincible,There must be a huge space,Just to see who can do it successfully。But,Not only that,The ride-sharing platform also has strong social attributes,Because Uber’s marketing activities are so good,80% in carpooling、90% of travel scenarios are covered by Uber,Actually only accounts for 5% in Uber、10% scenario。

Why?If you are a professional driver,How many common topics will you find with him?I believe there is no such thing,In this platform,We have been operating for 9 months now,We have found a lot of fun、Joke story,For example, find people with common interests,For example, playing basketball、Golf friend,I also found my husband、Mrs.,I know of four cases,Two cases in Shanghai,One case in Beijing,When a reporter interviewed me, he said that there are two pairs in Shanghai,The reporter said he encountered a case in Beijing,She discovered it while doing a manicure。

Those who have found a job,I took a taxi from a young man when I got off work,is a master’s student at Harbin Institute of Technology,Department of Computer Science,Two years of work experience,Do Java,I said at that time that I especially needed backend Java talents,Sit to the end,Have to tell people the truth,I said I am from Dida 188bet app download Carpool,We are lacking such people,Are you interested in joining?He rejected me,I don’t know what the real reason is,He said I just transferred to this company,I don’t really want to change jobs,But this scene is there。

Someone does business on this platform,When a reporter interviewed me, he said that he took an insurance salesman’s car,I think insurance salespeople are too smart,How to sell insurance?killed,Friends and relatives sell it first,Find a stranger after selling out,It’s hard to find someone who really talks about insurance,Accept work at the location of the target group he estimates,Everyone had a great time chatting on the 30-minute journey,If appropriate,Can sell insurance,Many examples like this,Because the car owner and the passengers are from the same class,There are many stories that can happen。

Of course,We still have typical big data characteristics,Because we have a large number of users doing high-frequency trading,Over 50% of people will post the image,will take his profession、Industry、Frequent places and hobbies、ancestry、Put your age,It is unthinkable on operational vehicles,Use Uber、Would you have thought of uploading this information to the platform during Didi??No,But,Carpool users can put it up voluntarily,We have huge user information,There is also a lot of travel data,There is also a lot of vehicle information,This is a typical big data pattern。There are plenty of ways to monetize,More diverse than the commercialization of B2C travel methods。

Our team created in 2010,5 people,Experienced the group buying war of hundreds of groups、Thousand Regiment Battle,5 years now,No one is left behind yet,Not allowed to abandon ship yet,This is something I am particularly proud of。Online on October 20 last year,Already opened in 36 cities,Already has 16 million users,More than 1.5 million certified car owners,The highest daily ride demand exceeds 1.2 million。

Raised three rounds of funding in the 188bet sports betting app download past 8 months,Total 1.300 million,It is also the fastest in this industry、Most,Also represents the investment community’s recognition of this model,Our company’s mission is to make travel enjoyable and interesting,I encourage people who don’t have carpools to actively download,Positive try,I believe it will become popular in the future、Fashionable way,If you don’t join,You are OUT。

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