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1. Multiple management, unclear system
According to my country’s current administrative system,Various scenic spots and cultural relics resources are still under construction respectively、Forestry、Environmental protection、Culture、Cultural Relics、Religion、Ocean、Geology、Tourism and other departments exercise management rights,And according to its scientific value、Historical and cultural value、Aesthetic value and geographical scope are divided into national levels、Provincial level、County level,Managed by relevant administrative departments at all levels。
Establish corresponding administrative agencies when necessary,Such as scenic spots、National Forest Park、Nature Reserve Management Committee (or Management Bureau)、Cultural Relics Management Committee (or Cultural Relics Management Office), etc.。
2. The mechanism is backward and the concept is conservative
Currently most A-level tourist attractions are compiled by public institutions,Scenic area funds mainly rely on government financial allocations,Weak product innovation in scenic spots,Low quality of service。
3. Disorderly order and poor service
The tourism order in some scenic spots in my country is chaotic、Service is not fully functional,The rights and interests of tourists cannot be effectively guaranteed。There are three main reasons:
First, some scenic spots implement contract management and even subcontract at different levels,The owners do their own thing、Lack of coordination。
Second, some scenic spot operators are eager for quick success,Only focus 188bet Online Sports Betting and Casino on the development of new projects and ignore the construction of internal service facilities。
Third, some scenic area developers carry out scenic area development in order to develop real estate projects,Ignored the subsequent construction and management of the scenic spot。
4. Resource destruction, environmental pollution
my country’s tourist attraction resource and environmental problems are mainly manifested in serious constructive damage,Degradation of ecological resources,Excessive pressure on environmental sanitation, etc.。The reason,Mainly include:
First, some scenic spot managers and investment companies are not of high quality,Resulting in a lower level of scenic area construction,Causing a waste of resources;
Second, some investors excessively pursue maximizing economic interests,Overhaul and construction in the scenic area,Resulting in constructive damage to scenic area resources;
Third, there are loopholes in the management of scenic spots,High passenger flow causes resource damage;
Fourth, multiple management of scenic spots results in unclear management entities,Multiple departments are building sanatoriums in order to "enclose the land"、Training centers and other institutions,Causing damage to the scenic landscape;
Fifth, the waste management and treatment methods in scenic spots are extensive,Resulting in poor sanitary environment in scenic spots。
5. Segmentation, regardless of government and enterprise
In many scenic spots and cultural relics spots,Due to fragmentation and lack of separation between government and enterprises、Irregardless of political affairs,Various shortcomings of government agencies and old state-owned enterprises have been revealed。In business reception,Basically waiting for customers to come to your door,Rarely take the initiative to promote promotion。
In terms of economic balance and expenditure,Financial allocation plus unit income generation,Some have a slight surplus,Most people cannot make ends meet;In the labor and personnel system,Overbloated organization,Many redundant staff;On the distribution system,Dead wages,"Big Pot Rice",Egalitarianism prevails,Cannot effectively stimulate the enthusiasm of employees 188bet Online Sports Betting and Casino and the development of scenic spots。
6. Tourism development does not respect the interests of residents
Local residents are the owners of tourist destinations,It is also a special tourism resource and the main human resource in the tourism industry。In recent years,Conflicts of interest between scenic area developers and local residents occasionally occur,Mainly reflected in the narrow space for local residents to express their political rights、Unbalanced distribution of economic benefits、The external diseconomy of tourism is highlighted。
二、Analysis of hot spots and trends in scenic area management
1. Resident participation, sharing between host and guest
Compared to tourist attractions,Local residents live in the area (or surrounding) where the tourist attraction is located、Participate in tourism development、People who manage or serve tourism economic activities and have certain interests in tourist attractions。Together they constitute a grassroots organization with a certain interpersonal communication model or community meaning - community,So local residents are also called community residents。
atIn this area,Their economic activities、Lifestyle, cultural heritage and even basic interests have similar or consistent characteristics。June 1997,World Tourism Organization、The "Agenda 21 on Tourism - Achieving Sustainable Development that is Adaptable to the Environment" jointly promulgated by the World Travel and Tourism Council and the Earth Council clearly states that sustainable tourism must ensure community members,Including women and local people can enjoy the benefits of tourism。
Table 1 Impact of community participation on scenic spot management
2. Tourism capacity of scenic spots
Due to the imperfect paid leave system,Convergence of citizen tourism and other reasons,During the long holidays, the number of tourists received by my country’s scenic spots shows a surge,Hot scenic spots often greatly exceed the maximum reception capacity of the scenic spot,And the resulting damage to scenic resources、A series of problems such as poor tourist experience。
January 2015,The National Tourism Administration issued the "Guidelines for the Approval of Maximum Carrying Capacity of Scenic Areas",Require major scenic 188bet app download spots to calculate the maximum carrying capacity of tourists,And formulate relevant visitor flow control plans。Scenic spots gradually promote the normalization of tourist flow monitoring,Technical means mainly include access control and ticketing systems、Scenic Spot Card Linkage System、Real-time monitoring system for scenic spots, etc.,At the same time, formulate corresponding tourist flow control plans for holidays and large-scale events。
Related concepts of tourism capacity include tourism capacity、Tourism resource capacity、Tourism environment carrying capacity、Tourism ecological capacity、Tourism Perceived Capacity、Tourism economic development capacity、Tourism society regional capacity, etc.。In addition,Many foreign tourism capacity theories also define the carrying capacity of scenic spots、Conduct qualitative and quantitative research on tourist experience and other content,To formulate management strategies。
Figure 1 Tourism Capacity System
3. Development Trend of Operation and Management of Tourist Attractions
1.Enterprise system reform
With the deepening of my country’s economic reform and transformation,The property rights reform of my country’s tourist attractions is imminent。There are currently many ways to transfer operating rights,Including leasing operations、Entrusted operation and buyout、Auction etc.,But the more popular approach now is to separate ownership and management rights、Scenic spot hosting。There is no unified standard or process for specific operation methods,It is easy to misjudge the value of scenic spots、Corruption、Unreasonable development、Many issues including land enclosure。
2. Construction of ecological scenic spots
The development and utilization of tourist attractions will have an impact on the natural ecosystem and human ecological system of the scenic area,Improper tourism development will cause irreversible damage to the ecology of the scenic spot。The ecological construction of scenic spots refers to the ecological characteristics reflected in the development and construction process of scenic spots,Mainly manifested as ecological planning concept、Green building materials、Ecotourism Project。
3. High-quality tourist attraction management and service construction
The construction of tourist attractions in the future will evolve towards high-quality scenic spot management,In recent years,With the popularity of tourism investment,Tourist attractions have become hot spots for capital to pursue,High investment will inevitably lead to high-quality scenic spots。Boutique scenic spots require high-quality routes from design planning to post-management,Therefore, the quality of scenic area management personnel will also become higher and higher。
For example,The "National Business Tourism Demonstration Zone Construction and Management Specifications" (LB/T038-2014) puts forward higher requirements for the National Business Tourism Demonstration Zone,Including complete facilities、Beautiful environment、Excellent service、Advanced management, etc.,Through high-quality construction and management requirements to achieve a nationwide demonstration effect。
4. High-tech services
Modern science and technology will be increasingly applied to the planning of scenic spots、Under management and operation,The development of high technology such as innovative applications of mobile devices and online payments,It will bring about revolutionary changes in the management and operation methods of scenic spots,The scenic spot management information system will be further optimized。
The development of information technology has profoundly affected all aspects of scenic spots from planning and construction to management and operation,Geographic information system helps scenic spots carry out detailed project construction,The application of virtual technology helps the scene design and creative project construction of in-depth experience in scenic spots。
The rapid development of e-commerce and online payment in recent years has provided a variety of means for the profit model of scenic spots;With the development of mobile communication technology,Popularization of 3G\4G,Mobile terminals represented by mobile phones are changing our lifestyle。
5. Ticket economy shifts to industrial economy
2013,The news of tolls in Fenghuang Ancient City in Hunan Province caused an uproar as soon as it was released,The rational discussion of the "ticket economy" in 188bet app download scenic spots has once again become a hot topic。
The ticket economy superficially shows the backwardness of scenic area management and the single product,But behind it,implies that our government has invested too little in tourism,The travel system is not complete,The tourism industry is lagging behind,Failed to form a good industrial chain。
Industrial economy does not only refer to ticket revenue,Focus more on the economic growth of other sectors within the tourism industry driven by the existence of scenic spots,Not only can it improve the overall income level of the tourism industry,Better able to meet diverse tourism needs,Building a more stable tourism system and tourism industry economy,It is an inevitable trend in the economic development of scenic spots。
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