The Chinese Valentine’s Day in 2024 falls on a weekend，“Romantic Economy”Add another spark to summer tourism consumption。August 8，Tongcheng Travel releases Chinese Valentine’s Day travel booking data，Data display，On the day of Chinese Valentine’s Day in 2024，The popularity of hourly room bookings in popular cities has increased nearly 2 times month-on-month，The booking popularity of traditional cultural scenic spots on Chinese Valentine’s Day increased by 62% month-on-month。Various traditional cultural activities launched in various places have attracted many overseas tourists，Shenzhen has become the first choice destination for Hong Kong residents to experience Chinese Valentine’s Day culture。Other night tour、Concert、Meteor showers are the most popular Chinese Valentine’s Day travel themes for tourists。

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188bet app Hourly rooms and audio-visual rooms are the hotel room types with the highest increase in bookings during the Chinese Valentine's Day。Tongcheng travel data display，The popularity of hourly room bookings in popular cities during Chinese Valentine's Day in 2024 increased nearly 2 times compared with the previous month，The popularity of audio-visual room bookings increased by 147% month-on-month。In addition，“Hotel + Dinner”“Hotel + Scenic Area”Hotel packages of other types are popular among tourists，Booking popularity increased by 122% month-on-month。

On the choice of hotel booking for Qixi Festival，Men and women show obvious differences in consumption preferences。Tongcheng travel data display，Women are more likely to book hotel packages，Men prefer hourly rooms。57% of the people who book hourly rooms are men，Females account for 43%，Men account for 29% of hotel package bookings，For women, up to 71%。Data is also displayed，Elderly groups over 60 years old have also begun to join in the romantic consumption of Chinese Valentine’s Day，Among the hotel consumers on Chinese Valentine’s Day in 2024，Old people over 60 years old increased from 4% last year to 7%。

Beijing is the most popular hotel booking city for the Chinese Valentine’s Day in 2024。During the Chinese Valentine’s Day，Many scenic spots and museums in Beijing also launch cultural activities 188bet online sports betting to attract tourists，Capital Museum launches“Fragrance on your fingertips”Experience activities，Invite people to experience the traditional craft of filigree inlay。Beijing Folk Museum opens Yuelao Hall，Restore the scene of ancient people worshiping the Weaver Girl and rich begging activities。Tongcheng travel data display，Except Beijing，Shanghai、Chengdu、Nanjing、Chongqing、Guangzhou、Xi’an、Suzhou、Shenzhen and Hangzhou have also entered the top ten list of Qixi Festival hotel bookings。

“New Chinese Style”Romance attracts overseas tourists，Hong Kong residents love to go to Shenzhen to celebrate Chinese Valentine’s Day

Chinese Valentine's Day is one of the important traditional festivals in China，Chinese and foreign tourists also took this opportunity to experience the traditional Chinese cultural atmosphere。Tongcheng travel data display，Chinese Valentine's Day in 2024，The popularity of bookings for domestic traditional cultural scenic spots increased by 62% month-on-month。Cultural activities such as garden parties launched by major scenic spots have attracted the attention of tourists。Night tours in scenic spots are also a hot spot for consumption during this year’s Chinese Valentine’s Day，The popularity of night tour bookings in scenic spots on Tongcheng Travel Platform increased by 88% month-on-month。&ldquo in Luzhi Ancient Town, Suzhou;青indigo straight&188bet online sports betting rdquo;The attention of other night tour projects is rising rapidly。

August 10th，Dozens of concerts held simultaneously in major cities across the country，Zhang Jie、Jolin Tsai、Concerts by Zhou Shen and many other stars have become a popular choice for young tourists to celebrate Chinese Valentine’s Day。The concert also led to an increase in bookings for surrounding hotels，Take Xinzhe Zhang’s Urumqi concert as an example，Hotel bookings around Urumqi Olympic Sports Center for stays from August 9 to 11 increased by 86% compared to the previous weekend。In addition，The night of Chinese Valentine’s Day coincides with the viewing season of this year’s Perseid meteor shower，The popularity of booking meteor shower viewing routes around major cities is rising rapidly。

2024 Chinese Valentine’s Day，Many residents of Hong Kong, China take advantage of the weekend to go northward，Experience the Chinese Valentine’s Day cultural atmosphere in the Mainland。Shenzhen has become a popular choice for Hong Kong residents，Hotel bookings for Hong Kong residents staying in Shenzhen during the Chinese Valentine’s Day increased 2 times compared with the previous weekend。Shanghai、Beijing、Shenzhen、Guangzhou and Chengdu are the most popular inbound air ticket destinations on the Qixi Festival。

In traditional cultural scenic spots，Forbidden City Museum、Niushou Mountain Cultural Tourism Area、Luoyi Ancient City、Datang Everlasting City、Humble 188bet sports betting app download Administrator's Garden、Kaifeng Mansion、Zen Town Nianhuawan、Zhenjiang Jinshan、Xuankong Temple and Changsha Tongguanyao Ancient Town Guofeng Paradise are also popular among tourists。Among them，Luoyi Ancient City、Changsha Tongguanyao Ancient Town Guofeng Paradise and other scenic spots will also hold collective wedding activities on the Chinese Valentine's Day，Attract tourists。