August 14，World Travel Network and Sina Weibo have reached strategic cooperation，World Travel Network wants to take advantage of the massive resources of Sina Weibo，Building a tourism sharing economy。And Sina Weibo，Also gained partners that can bring in advertising revenue。

“On the cusp of Internet+，Every enterprise is actively leveraging various platforms and strengths to achieve innovation or transformation，The essence of the sharing economy is to achieve profitability by making full use of resources that are not covered by the old distribution system，This is the consensus and motivation for cooperation between World State and Weibo。" Zhang Pinghe, CEO of World Travel Network said，The two parties will link the travel economic model of "big data + expert crowdsourcing personalized customization" with Weibo'188bet app s massive travel expert user resources，World State fully integrates into the tourism consumption scene from the tourism guide。

Zhang Pinghe revealed，Super Free Travel has been online for one year，Revenue increased 125 times，Currently there are about 3-4 million active users in Shijiebang。

Shijibang’s core competitive advantage is customization on demand、One-price all-inclusive free travel mode，Through big data and more than 2,000 travel experts around the world，Users can according to their own needs，Customized travel plans for any number of people at any time；One-price all-inclusive package includes visas that may be involved、Air tickets、Hotel、Tickets、Insurance、WIFI、Sightseeing and other services。Shijiebang focuses on outbound travel business，It plays the role of a secretary or housekeeper among users。Local travel experts help users determine their travel itinerary，The platform provides a series of agency services，Resolve users’ problems during overseas travel with professional solutions。As understood，If you do not accept Shijie Bang’s service packaging plan，You will not be able to enjoy the route itinerary customized by the expert。

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As the largest social media on the mobile Internet，Weibo has built a huge sharing ecosystem，Original Weibo content 188bet app download related to tourism and pan-tourism accounts for a large proportion，How to make full use of these valuable user shares is a question it has been exploring，World State’s crowdsourcing model provides a path。Weibo CEO Wang Gaofei said，Sina Weibo’s resources will still be open to other travel websites，However, related resources for independent travel will be exclusively cooperated with World Travel Network。

Zhang Pinghe revealed，The cooperation with Sina Weibo will not affect the user’s Weibo experience，All information is intended to bring added value to users，Provide information for users to actively receive，Instead of forced push harassment，The ultimate goal is to package goods and services together and connect them with Weibo traffic。

It’s not surprising that Shijiebang and Sina have reached strategic cooperation。On the one hand，Sina is the Series B investor of World Travel Network，On the other hand，Sina Weibo’s massive traffic and high-quality content have a strong appeal to Shijiebang。According to Sina Weibo CEO Wang Gaofei，Sina Weibo produces 20 billion pieces of content every day，10% of which are related to tourism。Currently，There are more than 20,000 Weibo travel self-media authors，Among them, there are more than 300 active travel self-media people with more than 1 million views。Not only has the activity of domestic 188bet online sports betting travel experts increased significantly，Many Chinese in overseas destinations also generate travel notes and travel guides through long Weibo posts。After the establishment of the cooperation between Weibo and World State，Tourism self-media will have greater room for development，Both parties will further explore the revenue model of tourism self-media。

According to "China Outbound Tourism Development Annual Report 2014"，China’s outbound tourism scale reaches 1.1.4 billion people，16% year-on-year increase，Outbound travel spending reaches US$140 billion，18% year-on-year increase。Zhang Pinghe revealed，Sharing economy revenue totals US$15 billion so far this year，And ten years later，This number will grow to $335 billion。This number gives huge imagination space for outbound tourism。In the outbound tourism market，Although Tuniu exists、Online travel giants such as Ctrip，But they provide more information and goods，Not a service。

World Travel Network was founded at the end of 2012，And obtained Yahoo founder Jerry Yang、Dinghui Wu Shangzhi、Angel investment from Tencent’s early investor Wang Shu and others。October 2013，Announced nearly US$10 million in Series A financing，The investors are Fosun Kunzhong Capital and ChinaRock 。2014，Sina.com invested tens of millions of dollars in Series B financing of Shijiebang。

As the founder of World State，Zhang Pinghe’s experience is also quite eye-catching，Served as the first president of Yahoo China in 1999，Served as a partner of 188bet sports betting app download Dinghui Investment in May 2009。