Morning of September 12th，A piece of news that “Meituan returned empty-handed from its Wall Street road show financing” was circulated on WeChat and the Internet。About this matter，Meituan disclosed the latest financing progress，The latest round of financing has progressed to the advanced stage，Except for the active participation of all old shareholders，There are more than 20 domestic and foreign investment institutions with clear investment intentions，The total financing amount is between 1.5 billion and 2 billion US dollars。

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From establishment to present，Meituan has raised a total of US$12 million in Series A financing、US$50 million in Series B financing、USD 300 million Series C financing、And 188bet sports betting app download the US0 million D round of financing at the beginning of this year，Valuation reaches $7 billion。

And now，The secondary market is facing a capital winter，The news that "Meituan failed to raise US$1 billion in financing" spread like wildfire yesterday，A big reversal today，The person in charge of Meituan made it clear that the total financing amount of the new round of financing is between 1.5 billion and 2 billion US dollars。And in the near future，Old rival Baidu Takeout、Baidu Nuomi and Ele.me，Conducted 2 times respectively.USD 500 million、20 billion yuan and 6.US$300 million in financing。

As one of the Internet industry giants closest to the bat camp。The rapidly growing Meituan faces completely different opponents from the group buying era。a few years ago，Meituan’s competitor is just Laishou、Wowo、Manzuo and other professional group buying websites。Now Meituan’s opponent is bat。In the field of group buying，Baidu Nuomi and Dianping，Backed by Baidu and Tencent；Takeaway field，Baidu Takeout and Ele.me，Baidu is behind、Supported by Tencent and JD.com；Movie ticket field，Still Baidu Nuomi。

The group buying market may not be able to support a giant that can rival BAT，But the local life service field can。This determines that Meituan needs to buy in group、Takeaway、Many battlefields such as hotels are facing 188bet app download wars from new players and Internet giants。Carry out a "money-burning" war，Consolidating market share is Meituan’s only choice。Source:，Meituan takeout started in September last year，The monthly subsidy amount is nearly 200 million yuan，Meituan’s monthly cash burn in the first half of the year，Probably has increased to 600 million。o2o subsidy war，Continuing。

Secondly ranked first in the group buying industry

The reason why Meituan dares to compete with competitors in multiple segments at the same time，Meituan is confident that group buying is its core industry, and it still ranks first in the group buying market in 2015。

First half of 2015，Meituan with 51.9% of group buying transaction share continues to maintain its leading position，Dianping 29.5% of group buying transaction share ranks second，Baidu Nuomi ranks third，is 13.6%。And the remaining handle、Wowojia together，Only 5%。Based on the current situation，The development prospects of the group buying market are still good。As the main way of life service o2o，Group buying has become an important part of life consumption。

Can a market value of 100 billion be achieved?

Meituan CEO Wang Xing shared internally,Proposed to build Meituan into a company with a market value of more than 100 billion US dollars，Meituan is breaking through demand，Conducting two major internal adjustments，Strip takeout、Three major businesses including movies and hotels。188bet app But，Facing more professional opponents in every field，For example, Baidu Nuomi adopts the layout of o2o ecology，Create high-quality members，Improve online and offline service content，According to estimation，The market share ranks first among the top three life service websites。

Reviewing the history of Meituan Thousand Regiments’ victory，It can be summed up simply as “the leftover is king”。On the premise of ensuring product quality，Burn money correctly，Until the competitor retreats。However, as the giants gradually turn their attention to Meituan’s competitive field，Can the same strategy continue to be brilliant？Highly homogeneous products in the local service market，Rapid expansion relying on financing，The key to its success，Who is more determined to burn money，More experienced，Longer。Meituan does not lack experience in this area。Today，There is no shortage of funds either。Perhaps what restricts Meituan from becoming the fourth pole of China’s Internet，Only time。