Days ago，Zhu Yan, a professor at the School of Economics and Management at Tsinghua University who is regarded as the "male god" by many editors on the financial channel，Walked into the financial channel，With the producer、Reporters face to face，Bringing a high-end lecture - "Innovative Thinking in the Internet+ Era"。After listening to it for two and a half hours，The editor’s feeling is，Is this really a lecture，After listening to this, my three views have been subverted, okay？We are also considered the young generation in the new era，Why do I feel so OUT after listening to it、So ignorant、So there is a lack of innovative spirit？

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Do you know "Internet+"? What level of acquaintance are you on?

Once the editor thought，Take beautiful photos of yourself、Item upload network，Get likes from time to time，Trading things with others on the Internet，It is already in line with the Internet era，If you develop another APP，Do something systematically，That is definitely an example of “Internet+”。But today I am confused，Is it really true？

Teacher Zhu said firmly No！“Internet+” is not simply a channel move，It’s not just about moving your business to the Internet。Its thinking must be extended，Not an alternative，It must be creative，Not "moving"。Its true value is，How 188bet online sports betting to extend the space of our market，How to extend the capacity of the entire economy？Wow，Same thing，Look at the completely different height and depth。

The most basic level，Just like the base layer of the right triangle below，Many people think it is just a change in channels。If you think so，It’s too limited，In this way, it only corresponds to the bottom piece of the inverted triangle on the right，Retail-based social economy。

What we want is greater change。The second level，Think of the Internet as a tool。And，Not just a labor tool，It is...a tool for socializing between people！I got to know A，And got to know B，And A doesn’t know that I met B because of him。My connection with A，Brings added value to more than one person。Changes in social patterns，Let future customers communicate、Team Management、Business Model、The profit model may become different。And these，It’s all caused by changes in people。

A higher level，Think of it as a thought，A way of thinking。Thinking changed，For enterprises、Industry、The new model brought by the government，It will be subversive。

Everyone in Marx’s era had Internet thinking，Do you still say you are avant-garde？

New thinking is all connected

Teacher Zhu is studying Eastern and Western history、In the process of philosophy，An interesting phenomenon was discovered，Developing in various eras，In many writings and reform measures，The light of Internet thinking is shining everywhere。Just because there were no channels and tools in that era，Thoughts are still just thoughts。

For example，Speaking in "The Communist Manifesto"，"Replacing those old societies with classes，There will be a new society like this: success for everyone in this new society，All based on the success of others。”This is in the eyes of modern people，This is the current community！Isn’t it just like Douban？This is the freedom that the Internet has always 188bet Online Sports Betting and Casino emphasized、Equality、Open、The spirit of mutual help。In the Age of Utopia，The vision is drawn。

Also mentioned in Mao Zedong’s works，“Let everyone become a seeder，Everyone becomes a propaganda team”，This is what we call self-media！Chairman Mao is the great practitioner of Internet thought。And we already have such a channel today，So it is completely possible for the people to truly participate in national governance，Let the Internet become a platform to “return government to the people”。

Flying for free? !

The subway has bid farewell to the dual era，What？Flying for free？Just kidding！

That’s what Teacher Zhu Yan said，Airlines are heavily discounting during the off-season，Steal passengers with discounts，This is just a regular competition。How to stand out from the competition？Free air tickets。How to do it without money、I can live again？This is where Internet thinking comes into play。Every passenger’s time in the cabin is valuable，If an airline，Be able to reasonably develop the value of each passenger’s time in the cabin，It can create profits that are much higher than the ticket price。If you can do this，Of course the air tickets are free。

This must have an environment where the entire cabin can access the Internet，And that’s no longer a problem。April 2014，An Air China flight that does not charge air tickets has made its first flight to Chengdu，Now the "Air Internet Alliance" has been established。In the sky，The Internet has created infinite value for people，Airlines have also found new ways to make profits，You no longer need to make money by selling air tickets~

How can we allow others to sleep soundly on the side of the bed?

Future，There are three changing trends in consumption-mobility、In-depth participation、Intelligence。

In-depth participation？The most typical example is Airbnb，Chinese called "B&B Technology"。It is known as "the largest hotel management group 188bet Online Sports Betting and Casino without a bed"，But it covers 192 countries and regions，Income exceeds RMB 2 billion。Someone just said it，Why are the empty beds in my home occupied by others？I don’t lack this either、Two hundred yuan，"How can you allow others to sleep soundly on the side of the bed"！But，If the person doing this is to earn this、Two hundred yuan，This business model will no longer exist。Its purpose is not to make money，It is the need for social interaction。

In addition to sharing your own bed，There are also shared parking spaces，Like Parking Panda。You drove the car away，Parking Panda helps you attract people who want to park，Park in your parking space。Waiting for you to come home，The parking space is also freed，But I have already helped you earn 50 yuan。Reuse of this resource，Is the most responsible thing for the earth。

There is nothing not to share。Except bed sharing、Parking space，There are also those who share their children！This is a kind of "Internet + family education"，Via Internet，Share family education resources，Find a bunch of suitable and excellent value benchmarks for your children，Let children draw nutrients from more people，Make their character better and better。Even if you are an only child，Also has many friends，Many idols and role models。

If everyone would help us do things，A new form of industrial organization has been formed。

Have you tried "Remote Haidilao"?

I am in Beijing，You are in Shenzhen，We can only talk on the phone，Can’t do anything else at the same time。When the bandwidth is wide enough、When the price is low enough，Nothing is a problem。

We made an appointment to go to "Haidilao"，Environment、Menu、Bandwidth is supported，Every order has its own dish，Put a big screen in front of the table，Although you are at the remote end，But right in front of me，Place a small hot pot in front of each person，You can also chat while cooking。I’ll press the button after eating，The bill will be sent 188bet online sports betting to you，Just check out。When the bandwidth was not supported before，A hot pot meal costs 200 yuan，The bandwidth fee also costs 200 yuan，Obviously not cost-effective。When the bandwidth is enough，The catering model can undergo some new changes。Wherever you are，Everyone can discuss issues remotely，You can still eat the same meal remotely，I have the same feeling。So，Bandwidth，Can change many unexpected things。

Next 12 months，Digital technology will disrupt your industry？

A survey was conducted on the US market。We are looking for medium and large enterprises with more than 250 employees，1254 executives surveyed，There is only one question: What do you think in the next 12 months，Will digital technology disrupt your industry?？

The results are surprising。Almost all industries are considered to be subject to digital disruption。And，The more customer-intensive industries，The greater the possibility of subversion。Take a look，The first one is insurance，The second is education，The third is finance，The fourth is the government，The fifth place is the media...and this kind of subversion，Must be a kind of service to society、for industry、Disruption that created huge value for the company。

We feel that everything has changed.

Like a mathematical axiom，If the axiom changes，The entire proof system and process must change；

If the paradigm in business management changes，Means a business empire to be re-established。

We are now，Currently going through such a stage，We are re-establishing the paradigm。

The economic phenomenon of “Internet +”，Definitely not a simple superposition，It is an amplification of the market，It is an expansion of space，Should we call it "Internet X"？There is such a formula: Internet。Future Innovation，Will move towards platformization、Ecological and community-oriented development。

“Internet+”，About to break down the barriers in our minds，188bet sports betting app download It may also break the business operation、Industrial Organization、Various barriers in interpersonal communication，Everything everything，We have to start from scratch from the design stage。Your view on consumption、Entrepreneurship Concept、Profit outlook...and even life outlook and world view，Will there also be a subversion?？？