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Author of this article: Meng Yonghui 2015-11-13
Dianping’s former CEO Zhang Tao announced his retirement,Moved to serve as the chairman of New Meida,The former CEO of Meituan will begin to serve as the CEO of New Meituan。
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According to the latest news announced by New American University,Dianping’s former CEO Zhang Tao announced his retirement,Moved to serve as the chairman of New Meida,The former CEO of Meituan will begin to serve as the CEO of New Meituan。This also means the end of the New American University joint CEO system,However,This seemingly normal behavior still attracted the attention of many people,Many people regard Zhang Tao’s resignation as the inevitable result of the merger between China and the United States,And based on this, we can judge that there is some kind of exchange of interests between Meituan and Dianping in exchange for each other’s longer-term development。

This concern is not unreasonable,Because since the merger of Meituan and Dianping,People have some concerns,Worried about the personnel changes that will result from the merger of the two companies、Strategic adjustments。Also,In addition, the two companies themselves have different development methods,So people think more of the internal friction between the two companies during the running-in period,Unable to achieve the results expected at the beginning of the merger。

The dual CEO system implemented after the merger has further exacerbated people’s concerns。The merger of the two companies is not a merger in the traditional sense,The merger of their two families is more of an embrace after killing each other,This kind of embrace is seen by more people as under the conditions of the cold winter of capital,The two companies’ helpless move to seek better development。After merger,The two companies will face more personnel changes、Strategic adjustments,And the changes this adjustment brings to the enterprise are even more unpredictable。

Zhang Tao resigned as CEO of Xinmei University and fired the first shot of adjustment after the merger of Xinmei University。For Zhang Tao’s resignation,People are paying more attention to the future division of work between him and Wang Xing。According 188bet app download to news from New American University,After Zhang Tao leaves his post, he will focus more on strategic work,Wang Xing will pay more attention to the execution or management level work。The division of labor between Zhang Tao and Wang Xing reminds people more of their differences in work styles,Different from Wang Xing,Zhang Tao’s pace is more steady,Wang Xing’s radical management style at the beginning of Meituan’s development left a deep impression on us。

Zhang Tao appointed as chairman,Strategic planning focusing on stability,Wang Xing serves as CEO,Focus on practical management work。Zhang Tao’s stability will undoubtedly inject more stability factors into Xinmei University’s future strategic planning,Wang Xing’s aggressiveness will expand business for the company,Are you hungry for breakthrough?、Baidu Nuomi、Ali’s reputation provides a steady stream of power。

From a company level,Zhang Tao’s retirement can avoid the conflicts caused by the joint CEO system in decision-making,This will give Xinmei University more opportunities to focus on the development of its own business。The joint CEO system has been criticized by people since the moment the merger of New American University was announced,It’s not that this system is bad,But this system is not suitable for Meituan and Dianping。Why?Mainly because Meituan and Dianping are two highly homogeneous companies,When two companies expand their business, they often touch on each other’s core interests,In order to develop oneself, sometimes one often makes moves that make opponents feel uncomfortable。The implementation of the joint CEO system after the merger will make Zhang Tao and Wang Xing have some scruples when making certain personnel or financial actions,Taking more care of each other’s concerns,This will undoubtedly bring a lot of inconvenience to the company’s development。

Zhang Tao’s retirement can reduce this friction,Give Wang Xing more autonomy to handle the company’s internal affairs,Let Xinmei University have more energy to pay attention to changes in the external environment,Develop effective solutions promptly and quickly,Fight against the blockage from the gourmet O2O market。

From an industry level,Zhang Tao’s retirement undoubtedly provides a good example for later companies to solve such problems。Two companies,Especially two companies with high homogeneity,In the same market environment, we often encounter competition 188bet sports betting app download from peers。Especially under the conditions of capital winter,This competition will become more intense,In order to continue the changes brought about by market changes,You must stay together to get new development opportunities。Merge is an easy task,The many problems brought about by the merger have become the main factors that test this type of enterprise。Zhang Tao’s retirement undoubtedly provides a good example for the subsequent development of this type of corporate merger,More companies will learn more about how to get along with each other,Thus getting through this already quite cold capital desert period。

From an employee level,Zhang Tao’s retirement reduces the impact of taking sides in personnel matters on his work,Focus more on business improvements。After the merger of the two companies,Employees of their respective companies will inevitably have a lot of doubts,The unique exclusivity of human psychology makes the integration between them take more time。If New American University continues to implement the dual CEO system,This will cause employees to have double choices when implementing the company's system,Let them be in a state of swing on many things。Employees’ half-heartedness at work will undoubtedly lead to internal consumption of energy,It is difficult to focus on the development of the company’s business,This will lay many hidden dangers for the company’s development。The same is true for Xinmei University,If the dual CEO system is still adopted after the merger of the two companies, this kind of negative sentiment will undoubtedly arise,It brings a lot of inconvenience to the company’s good development and operation。Zhang Tao’s retirement is undoubtedly a strategy of retreating to advance,This aspect can reduce employees’ communication costs,On the other hand, it can make employees’ will more unified。

Viewed from this,Zhang Tao’s retirement is undoubtedly the best ending for New American University。But,Not all Zhang Tao’s retirement is a good thing,After he broke away from the specific implementation level work,It will leave many challenges for Wang Xing’s subsequent work。What Wang Xing needs to solve most is to reorganize Xinmei’s business,In order to find a better direction suitable for the development of Xinmei University。Sure enough,With Zhang Tao’s retirement,An internal email sent by Wang Xing confirmed everyone’s prediction。

According to an internal email sent by Wang Xing,Xinmei University will reintegrate all resources of Meituan and Dianping,Establish a platform business 188bet sports betting app download group、In-store catering business group、In-store comprehensive business group、Takeaway delivery business group、Hotel Tourism Business Group、Wholly owned subsidiary of Maoyan Films、Advertising platform department and other business sectors。Establish a customer service platform department at the same time、Technical Engineering and Basic Data Platform、Strategy and Enterprise Development Platform、Financial Platform、Human resources and service guarantee platform and other supporting sectors。This organizational structure covers almost all businesses of New Meida,And highlight their respective advantages,To cope with challenges from all parties in the market。

Wang Xing also said,“The market is changing rapidly,Danger and opportunity coexist。We need all colleagues to think and act from the overall perspective of the new company,Trust and support the new comrades around you,Really becoming a family under the new organizational structure!The vast world,There is a lot to be done。Time waits not for us,Seize the day!”

This adjustment of the company’s organizational structure is regarded as Wang Xing’s first major adjustment after becoming CEO。No doubt,This adjustment was decided before Zhang Tao resigned,What can be thought of is that Zhang Tao saw Wang Xing’s determination to integrate and optimize Xinmei University and broke the dual CEO system established at the beginning of the merger,Thus assuming the position of chairman who focuses on strategy formulation。

Judging from the current development trend of the O2O market,This adjustment of New American University is inevitable。Because a company rarely has two CEOs,The joint CEO system established at the beginning of their merger was just a helpless move。Wang Xing is left with more challenges from within and outside the company,What happens next will also be the beginning of testing Wang Xing’s leadership ability。

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According to Wang Xing’s internal email,We can see that he has reorganized and integrated the organizational structure of New American University,And retain the high-quality resources and business categories of the two original companies,And established a takeaway delivery business group that was relatively lacking in the two companies in the past。This sorting is more about integrating the original resources of the two companies,But judging from the actual situation of New American University,Still needs more sorting and integration。

188bet Online Sports Betting and Casino Take takeaway as an example,Dianping previously relied more on its good cooperation with Tencent,Meituan is building its own independent platform,After the merger of New America and the United States,How to make your own platform bigger at the same time,Using Tencent’s channel advantage has become a key issue that New American University needs to solve quickly。The in-store catering business group adjusted by Wang Xing this time undoubtedly integrates the advantages of Meituan and Dianping,But how to optimally use external channels will become a key link that Wang Xing needs to reorganize and integrate in the future。

The company’s external environment needs to be redefined and updated

Before the merger of Meituan and Dianping,The external environment faced by the two companies is already very different from the current business environment。Before Merger,Meituan and Dianping are enemies that kill each other,After the merger,The two became brothers in the same boat。Facing this change in the market environment,New American University must be redefined and updated,And formulate a realistic development plan based on the new external environment。

Before the merger of Meituan and Dianping,They are facing themselves、Baidu、Competition in similar O2O markets such as word-of-mouth,Are you hungry、Foraging、Competition in secondary O2O markets such as Huan Chopsticks has made their market environment even worse。After merger,Less competition within oneself,However, external competition has not decreased,Especially Baidu’s continued investment,Reintegration of word-of-mouth,The rapid development of Ele.me has made the environment faced by New American University not much simpler than before。Therefore,The external market of New Meida must be redefined and updated,And use this to establish a new development strategy。

Bigger adjustments within the company require re-planning and coordination

Adjustments to the company’s development plans and strategies will undoubtedly cause changes and adjustments to the internal organizational structure。What follows is a change in personnel and changes in the work they are responsible for。For old Meituan and old Dianping people who are familiar with their respective jobs,Changes in work will inevitably lead to increased friction among employees,How to appease employees,Letting the employees of New Meida go through the anxiety period smoothly is also an issue that Wang Xing needs to solve urgently after becoming 188bet online sports betting CEO。From the perspective of organizational structure adjustment,A period in the future,What New American University may need to do is to integrate employees with each other,Only by truly integrating employees from the two companies to cope with greater adjustments,It will be a key point that will test Wang Xing’s next work。Whatever,If you want to find a development path suitable for New Meituan University, it will be a period in the future,Key issues that Wang Xing needs to re-plan and coordinate。

Compared to Zhang Tao’s resignation, it seems indifferent,Wang Xing’s appointment makes people feel a sense of urgency that time cannot wait。However,Judging from the current situation,Zhang Tao’s retirement may be the best outcome of the merger between China and the United States,As for whether this happy ending can be further presented in Wang Xing’s wonderful writing,Bringing substantial changes to New American University is an issue we need to focus on in the coming period。


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