Original title: Analysis on the 188bet online casino games Model of Cultural Ancient Villages and Ancient Towns

Combining the tourism 188bet online casino games and 188bet online casino games process of ancient towns and villages around the world，Goed through 3 stages of 188bet online casino games，There are therefore three different tourism 188bet online casino games models:

The first stage, cultural tourism 188bet online casino games model

Zhouzhuang, one of the six 188bet online casino games in the south of the Yangtze River that was the first to develop tourism in China、Tongli、町正、Xitang、Wuzhen (Dongzha)、Nanxun and Huangshan Xidi—Hongcun、Represented by Langde Shangzhai and others in Southeast Guizhou, Guizhou。

This generation of 188bet online casino games and villages mainly has two major characteristics:

First,Emphasis on the value of culture itself rather than the consumability of culture；

Second,Tourism 188bet online casino games is positioned as a grandstand for local folk culture,With its original architectural landscape and 188bet online casino games features as the core attraction，Architectural landscape、Museum、Celebrity’s former residences and ruins constitute the main products，Show tourists the most traditional folk 188bet online casino games elements。

Due to overemphasis on cultural values，The form of cultural transformation is single，188bet online casino games and villages are static and dull、"Highbrow"，Only able to meet the most basic sightseeing needs of tourists。Supplier，188bet online casino games and villages appear in the form of scenic spots，The phenomenon of “ticket economy” is prominent，Single income model；Demander，Tourists’ tourism consumption is single，Short stay，Basically not overnight。

Wuzhen Dongzha is a typical representative of the first generation tourism 188bet online casino games model.Wuzhen East Gate relies on the local folk culture of Jiangnan and the style of the 188bet online casino games water towns in Jiangnan，Yimao Dun’s former residence、Folk customs museum and other core products of the scenic spot，It is a typical 188bet online casino games town tourist attraction。To 2006，Wuzhen Dongzha Scenic Area receives more than 2 million tourists annually，But tourists mainly spend money on tickets，The proportion of overnight visitors is very small。

Second stage, leisure and vacation tourism 188bet online casino games model

Wuzhen Xizha, which emerged suddenly after 2000、Lijiang Dayan 188bet online casino games Town、Luodai 188bet online casino games Town, Sichuan、Huanglongxi 188bet online casino games Town、Qianhu Miao Village in Xijiang, Guizhou、Xiamen Shanzhongcun, etc. are represented。

This generation of 188bet online casino games and villages proactively combine culture and commerce，The ancient town introduces catering with leisure and commercial attributes、Accommodation、Entertainment and other industries，“Shell” combined with the environment of 188bet online casino games and villages，Marketing a unique cultural and leisure consumption atmosphere，Not only meets the needs of tourists for modern material consumption，Also taking into account the spiritual consumption needs for the environment and atmosphere。

The ancient towns and villages under this type of 188bet online casino games model are welcomed and sought after by current tourists，often becomes an important leisure and vacation destination in the region。But，Although the injection of business has brought new vitality to ancient towns and villages，But it also brings two obvious problems:

First,Domestic 188bet online casino games and commercial creativity lags behind, the formats are similar and lack individuality, leading to the prominent problem of homogenization of 188bet online casino games and villages;

Second,The high degree of commercialization of 188bet online casino games villages and towns has resulted in a large number of products from other places、Culture、Profit-seeking businessmen enter aggressively，Expulsion of local indigenous people，Resulting in the hollowing out and falsehood of local culture，The charm of the original culture of ancient towns and villages is gradually disappearing，In turn, it affects the sustainable 188bet online casino games of ancient towns and villages。

Among them, Lijiang Dayan 188bet online casino games Town is a typical case。Lijiang Dayan Ancient Town receives tens of millions of tourists from all over the country every year，Visitors’ single stay is between 3 and 7 days，Is a model of leisure and vacation 188bet online casino games model。But，Due to excessive commercial 188bet online casino games in recent years，Local residents gradually move away from the ancient town，Nearby residents are not willing to enter the ancient town，Dayan Ancient Town is losing the charm of its original culture。According to investigation，There are a large number of homogeneous business formats and bulk goods in Dayan Ancient Town，High transfer rate、The phenomenon of artificially high resale prices is prominent，2/3 of the shops are poorly managed，Causing more and more tourists to abandon Dayan Ancient Town in Lijiang。

The third stage, life experience tourism 188bet online casino games model

Hungarian Horok Folk Village globally、The small town of Hallstatt, Austria、Japanese Echigo Tsumari、Represented by Indonesia, Bali, Ubud, etc.。

This generation of ancient towns and villages focuses on the organic integration of culture and tourism、Coordinated 188bet online casino games，Also attaches great importance to the 188bet online casino games of cultural tourism，As an important industrial carrier for the sustainable 188bet online casino games of ancient towns and villages，At the same time, introduce new business formats into ancient towns and villages、New element、New products and new populations to filter，Controlled within the spatial carrying capacity and mental endurance of the ancient town and village，At the same time, it can promote the inheritance and 188bet online casino games of local culture。

The main points of this type of tourism 188bet online casino games model are the following three points:

First,Attach importance to the inheritance of local traditional culture，At the same time, selectively introduce foreign culture、Creative or artistic，Increase the vitality of cultural inheritance and 188bet online casino games；

Second,A low-key injection of modern life elements and fashionable travel elements，Not only meets the material and spiritual consumption needs of modern people，While not damaging the local 188bet online casino games context and living habits；

Third,Emphasis on the harmonious coexistence between man and nature，Preserve traditional lifestyle and natural living patterns。Tourism 188bet online casino games and 188bet online casino games of ancient towns and villages，Not changing one’s temperament to cater to foreign tourists，But rely on and exert your own unique temperament and traditional lifestyle，Attract cultural enterprises、Literary and artistic workers stationed and participated in the 188bet online casino games，Attract cultural tourists and art lovers to visit or even stay for a long time，Participate in the protection and 188bet online casino games of ancient towns and villages。

Ubud, Bali, Indonesia is a famous tourist destination in Bali，It is also a world-famous art village。Craft workshops can be found everywhere in Ubud、Museums and more than half of Aboriginal art workers，Witnessing the inheritance and 188bet online casino games of traditional culture，Ubud has also become the cradle of artistic inspiration for Western artists for decades。Local people inherit and develop traditional art and culture，“New Ubud people” bring modern creative art culture，Introducing meditation products that interact with people and spirit，Developed a rice field resort where man and nature coexist harmoniously，While preserving the simple style of Ubud，Low-key and fashionable holiday elements，Injecting vitality into Ubud，At the same time, it continues the continued vitality of culture and art。

The current situation of the third generation 188bet online casino games model of ancient towns and villages in my country

In China，Anhui Bishan Village、Some 188bet online casino games and villages that have become famous in a small area in recent years, such as Qianhu Miao Village in Xijiang, Guizhou，There are gradually signs of developing towards the third generation life experience model。

Anhui Bishan Village，Located in Yi County, Anhui Province，is one of the many famous 188bet online casino games villages in Huizhou。

There are more than a hundred well-preserved 188bet online casino games houses and ancestral halls from the Ming and Qing Dynasties in the village，Its rich rural architectural resources and historical and cultural resources，It is a rare sample of the diverse life of human beings。

The 188bet online casino games of Bishan Village in Anhui is different from the previous destruction of the original foundation，Single tourism 188bet online casino games model，In order to protect and inherit the traditional culture of Bishan Village，A group of contemporary cultural workers launched the "Bishan Community" project in Bishan Village，Go deep into Bishan Village，Living in the countryside，Become a new cultural person in Bishan Village，Exploring the new Huizhou 188bet online casino games model of ancient villages and towns in Huizhou—relying on good rural features and humanistic resources，Taking inheritance and innovation of cultural and artistic industries as the core 188bet online casino games engine，Through the 188bet online casino games of culture and art、Organic agriculture and other industries organically expand the 188bet online casino games space of ancient villages，Advocating the construction of a “new agricultural lifestyle”。

Currently，The "Bishan Community" project has launched a seminar and exhibition on the cultural survival and 188bet online casino games of ancient villages and towns in Bishan Village，The famous domestic Chen Feibo、Hanyu (Li Guoyu)、Liang Shaoji、Qiu Anxiong、Xie Yingjun、Zhu Zheqin and many other artists from various fields were present。

Secondly，Carry out the "Yixian Hundreds of Workers" activity - with pictures、Display 34 local traditional folk handicrafts in the form of images，Like raising silkworms、Oil extraction、Yixian minor tune、Make a fire barrel、Fighting hat, etc.。At the "poetry class" held that day，Famous poetry critic Xu Jingya，Poet Liang Xiaobin、Chen Dongdong、Xiao Kaiyu, Bing Shizhi and others went to Bishan Ancestral Hall to teach students，Exchange each other’s ideas on literature and poetry。Co-created by well-known curators Zuo Jing and Ou Ning、Initiated the first "Bishan Harvest Festival"，It is an important demonstration of the results of the "Bishan Project"。By borrowing the 188bet online casino games ritual of "Harvest Festival"，Looking forward to restoring and rebuilding one of this long-standing rural public life，And give it new connotation。At the same time，Bishan New Culture People also regard the "Bishan Harvest Festival" as an experiment at the intersection of globalization and localization。

The author has visited Qianhu Miao Village in Xijiang, Guizhou more than ten times，Four years of follow-up research。Xijiang Qianhu Miao Village was officially opened to the outside world in 2008，As of the end of 2014，Short 6 years of 188bet online casino games，The annual number of tourists received has reached 1 million。Among many tourists and operators，A small number of tourists take a short vacation because they love Miao Village、Even live there for a long time，A small number of people stay in Xijiang Miao Village to work and live，Participate in the excavation and 188bet online casino games of Miao culture，Become a "New Miao Villager"。

Mother Butterfly and Miaojiang Jinxiu are typical representatives.

Mother Butterfly is a restaurant with local Miao ethnic culture as its core，Artistic expression raised to standard，Advocate "artisticization of national culture、A national culture iconic brand 188bet online casino games theme restaurant created with the concept of "lifestyle"。

Miaojiang Jinxiu is committed to promoting the Miao handicraft culture，His owner Liu Zhongchang，A Miao woman who was called "the master of Chinese folk crafts" by "Macau Daily"，Proposed to "inherit national culture，Expand folk crafts，Build a national brand，Serving the tourism and cultural industry” is the 188bet online casino games concept，Innovation established the “company + farmer” production model，With the concept of "Inheritance-Creation-188bet online casino games"，Integrate design-production (processing)-sales-collection，Independent 188bet online casino games and design、Production (processing) of "Splendid Totem" series products with Miao embroidery culture as the main brand，Also collects traditional folk costumes and embroidery of other ethnic groups。

Company 188bet online casino games、Produces tourism products with national characteristics such as "Fu Shou Kang Ning Craft Silver Butterfly Embroidery Bag"、“Miao Embroidery Fashion Series” in Guizhou Province、"National Liquor Moutai Cup" held by Qiandongnan Prefecture、Won the first prize in the "Honglicheng Cup" competition、“Southeast Guizhou Famous Creation” Award and many other awards。Miao Jiang Jinxiu inherits Miao embroidery skills，Promote Miao culture to the world，Push higher、A bigger stage is the ultimate 188bet online casino games goal。

*About the author，Ren Guocai，Zhihui travel expert author，Assistant to the President of Jingyu Group，General Manager of Large Marketing Department。

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