Recently，"188bet Online Sports Betting and Casino Business Observer" published an article "Anger from one place to another: Tour charter and tour guide services have been ruined by e-commerce"，Bringing the conflict between the platform and the ground connection supplier to the surface。

Actually，The game between the two sides has always existed，How should various links in the industry cooperate，How to develop 188bet Online Sports Betting and Casino is always a problem。

After this article was sent，Causing heated discussion in the industry，There are also opinions，Information asymmetry is the biggest weapon in the traditional 188bet Online Sports Betting and Casino industry。The entry of e-commerce will cause upstream resource suppliers to lose control over prices。This has caused a huge blow to the traditional 188bet Online Sports Betting and Casino industry！

Is this really the case?？！Throw aside the many contradictions and difficulties in the industry，Why not first discuss the essence of 188bet Online Sports Betting and Casino - service。

Since 2013，The National 188bet Online Sports Betting and Casino Administration has issued repeated orders on various occasions，We must provide good 188bet Online Sports Betting and Casino services，Strengthen service system。No other reason: stable、In a sustainable business model，Price and service are always proportional。

The 188bet Online Sports Betting and Casino industry has special attributes，Blind price war，It will only shrink the terminal service，What ultimately brings about is worse and worse customer experience and more and more user complaints。

Just in the past two days, there was an article about Weibo user @ttdz，Once again, collective complaints about the 188bet Online Sports Betting and Casino industry。No matter whether it is right or wrong。Price can penetrate all industries、The most powerful weapon for all users，Naturally copied into the 188bet Online Sports Betting and Casino industry。

Though regardless of industry，All users are price sensitive by nature – but as a specialty，Travel products do not end after completing the purchase，It’s just the beginning。So，Such a universal rule，The 188bet Online Sports Betting and Casino industry is obviously out of control。

In short，Tourist satisfaction is never about price。To this point，@ttdz complained about his own experience，Evolved into an accusation against the entire 188bet Online Sports Betting and Casino！The shameful thing is，No one thinks about changes in the 188bet Online Sports Betting and Casino。

The increasing maturity of Internet technology has impacted the entire 188bet Online Sports Betting and Casino、Brings convenience to users，It also makes travel companies like Travel Know-how that started from traditional stores feel even more pressure，It’s good to be independent，Passive or not，Start the road to transformation one after another，Hope to use the power of the Internet to expand market share。

But we also know，The Internet is always a tool，It promotes the evolution of 188bet Online Sports Betting and Casino，But not everything。In the long process of product consumption (as short as one day，As long as ten days)，Good service from beginning to end is the key，At the same time, it also needs to be provided by real people。Getting to its essence，The Internet subverts only means，not content。

2016: Is the 188bet Online Sports Betting and Casino industry still in the spotlight?

Lei Jun has a famous saying: "Stand in the wind，Pigs can fly too。”The magic of the Internet is evident。Looking at the 188bet Online Sports Betting and Casino industry，But a little uncomfortable。This industry contains too many unstable factors，Great variables，The wind is somewhat unpredictable，Hard to grasp。

As for Xiaomi，Why 188bet Online Sports Betting and Casino can rise rapidly in just a few years？188bet Online Sports Betting and Casino is indeed flying by the wind，But more of 188bet Online Sports Betting and Casino relies on the wings formed by his own "fan effect": being able to play with the fan economy，188bet Online Sports Betting and Casino’s Lei Jun’s ability；Can make fans loyal，188bet Online Sports Betting and Casino is the inner part of the product。

Looking at the 188bet Online Sports Betting and Casino industry。Strong capital support has reduced the development of this industry to "low price"。Users’ habits are also formed from this。（In the final analysis，It is also the price war that develops user habits like this)

1、188bet Online Sports Betting and Casino is king。Make information transparency a manifesto，Attract users to purchase；

2、Subsidy supplemented。Various offers、Subsidies frequently hit users’ attention，Increase attention；

3、Data Effect。If 188bet Online Sports Betting and Casino can support a stable and massive number of users，Quickly accumulate users’ usage habits and behavior data，Build a new profit model。

But 188bet Online Sports Betting and Casino is low profit、High intensity industry，There are two main directions for profit: repeat purchases from stable customer sources；High-quality exclusive products expand profit share。

In comparison，The latter is more difficult，188bet Online Sports Betting and Casino requires a very high degree of control over resources。So，Attracting customers to make repeated purchases becomes an incentive for price wars。

I think everyone knows: we are not afraid of the immediate losses，I can solidify the brand recognition in users’ minds through 188bet Online Sports Betting and Casino，Eventually developed into a point that no party can ignore，Will profits be far away?？

In 188bet Online Sports Betting and Casino regard，Travel Know-how always adheres to its own characteristics。Mix the price，Travel Knowledge does not have such strong capital；Putting together subsidies，The communication effect of stores cannot compete with the Internet。So we can only think of solutions based on data effects: Travel Know-how has already completed the construction of the service system，188bet Online Sports Betting and Casino helps speed up the accumulation of fans。

188bet Online Sports Betting and Casino process，Based on the consumption habits of fan groups、Directly developed new products such as current hot topics，Avoid the trouble of price war，Complete the marketing path of “independent communication—user consultation—order purchase—product after-sales—user re-dissemination”。

Inside，The one-to-one service advantages of offline stores are reflected，Even if a problem occurs, 188bet Online Sports Betting and Casino can be solved quickly。From the data of 2015，Travel Knowledge Complaint Rate is about 0.3‰，A decrease of about 30% compared with 2014。

188bet Online Sports Betting and Casino not only greatly promotes the brand building of Travel Know-how，A large number of repeat purchases because of good service also played a key role in increasing business volume。

Today，The 188bet Online Sports Betting and Casino O2O model is very popular，It is even considered to be the future outlet of the 188bet Online Sports Betting and Casino industry。The huge offline demand is being fulfilled through the convenience of mobile Internet，The problem of scene application has long been solved，The richness of 188bet Online Sports Betting and Casino products is not a problem，To seize the opportunity，Smooth takeoff，The top priority is how to ensure service connection，Easy to complete、Reliable consumer

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