188bet mobile login Open Class

Activity Author of this article: Yu Zhangtao 2016-03-08
The 16th issue of the public course on March 3, 2016,Haoqiao.com CEO Yu Zhangtao talks about the future direction of international hotel resource supply。This article is a course sharing content,The text is compiled by Zhihui 188bet mobile login based on the voice。

Part1: Current status of international hotel supply 188bet mobile login

International hotel supply has two characteristics: first, hotel 188bet mobile login are dispersed,The second is the non-standardization of data。

1. Hotel 188bet mobile login are scattered

Considering from the perspective of revenue management,Hotels hope that supply channels are diversified and decentralized,Because this can maximize the hotel’s interests。Usually hotel channels are divided into two categories,One type is individual travelers,The first category is centralized procurement。The source of individual tourists is mainly OTA、The three main categories are company contract rooms and FIT (door-to-door individual travelers)。Centralized purchasing is divided into hotel wholesalers、188bet mobile login agency、TMC、MICE etc.。Among them,188bet mobile login agencies are divided into ground 188bet mobile login agencies,Private room provider、Organization Club。For different types、Different regions、Hotels of different brands also have great changes in channel purchasing。So the hotel supply channels are relatively scattered,No one channel can fully control a hotel’s distribution channels。What needs to be emphasized here is,Compared to domestic hotels,International hotels are more scattered in their choice of channels。

2. Non-standardization of data

Because the 188bet mobile login are scattered,So the data provided by each company is non-standardized。Non-standardization mainly manifests itself in three aspects:

Data:For data,Different channel suppliers mostly label the same hotel with different names,Different room types,The area is different,So,When we search again,There are often a lot of confusion。Also,The prices and inventory of many channels are also different。Take 188bet mobile login agency as an example,The channels for knowing are very limited,Usually only 2-3 channels can be used。Generally speaking,There are dozens of OTAs,There are hundreds of private room operators,There are thousands of local 188bet mobile login agencies,So when 188bet mobile login agencies make purchases,It is difficult to purchase them all。

Content 188bet mobile login:In terms of content information,All 188bet mobile login lack content information。For example, the channel’s pictures of hotels、Traffic information、Features,Information on surrounding living facilities is generally lacking。

188bet mobile login:First,Different channels have different booking policies;Some can be canceled after booking,Some can only cancel the first night,Some channels may not allow name changes, etc.,The services of many channels are not standardized。Secondly,Non-standard access speed;The network response speed of foreign suppliers varies。Secondly,Non-standardization of user experience;Because it is slow,Missing content information,The names of room types are not uniform either,188bet mobile login agencies will have a very poor experience when operating。Last,It is the non-standardization of customer service;Most channels do not have customer service capabilities,Even large supplier channels have very little customer service,There are very few customer service staff who can speak Chinese,This also greatly limits the ability of domestic 188bet mobile login agencies to purchase resources abroad。It is precisely because of the dispersion of channels,And de-annotation of data and services,This makes it very inconvenient to purchase channel resources。

Part2: The era of independent 188bet mobile login,What problems do 188bet mobile login agencies and online 188bet mobile login websites face in purchasing international hotel resources?

To put it simply, resources are scattered、Very low efficiency,Data and services are non-standardized,Making procurement face many problems

Haoqiao serves the 188bet mobile login agency industry and online 188bet mobile login companies,In the era of free 188bet mobile login,Currently, the proportion of independent 188bet mobile login by domestic 188bet mobile login agencies accounts for 10%,It is expected to reach 40% in 3-5 years,We believe that independent 188bet mobile login is a booming market that is growing rapidly。

Haoqiao.com is positioned to help the 188bet mobile login agency industry in the era of independent 188bet mobile login in resource procurement, especially hotel resource procurement。

Foreign OTAs basically focus on direct signing,Supplementary by third-party supply 188bet mobile login。Domestic OTAs are basically third parties,Directly signed hotels are basically rare。

So domestic OTAs basically have no say in international hotel resources,Because of insufficient traffic。188bet mobile login agencies’ main purchasing channels are hotels、Wholesaler、Private room provider、District 188bet mobile login Agency、The six categories of OTA and direct procurement,Hotel among them、Wholesaler、Private room provider、Mainly provided by local agencies。In the past, 188bet mobile login agencies used to find local pick-up agencies,Because it is more convenient for local agencies to purchase together when doing group tours,Government agencies also face problems,Limited resources、Limited number of hotels,Low online level,As a result, in the era of independent 188bet mobile login, the needs are becoming more and more general,Ground transportation companies cannot meet current needs。So 188bet mobile login agency、Online 188bet mobile login websites, etc.,The difficulty faced in purchasing hotels is that no one can integrate the most advantageous hotels in the world,Just like the data provided by a platform,These data cover a wide range of areas,Gathering the advantages of each company on one platform,Show low-cost resources。

The second one is the lack of accurate data content。Because in the past, only a few hotel resources were needed when centralized procurement,Now facing customer needs,Need more accurate data for local hotels,Includes traffic information、Surrounding information、Large picture information。The third one is customer service。188bet mobile login agencies pay more attention to customer experience than OTAs。188bet mobile login agencies prefer to provide more pre-sales consultation when users have needs,Because the 188bet mobile login agency operation manager does not necessarily know much about foreign countries。

So we need to know the information,On the one hand, he will read the content information,or call for consultation。Finally, after-sales service,When the guest arrives and there is no room,Maybe the customer service will be off work、Chinese customer service cannot be provided,Backward customer service policies, etc.,It is difficult to get user satisfaction。So from the perspective of a 188bet mobile login agency or online 188bet mobile login company,Hope to provide unified and standardized customer service。The fourth is the lack of stable and fast search services,Some foreign website systems are unstable,Problems such as slow access speed。So the product’s stable and fast experience service can not only satisfy the need to book directly and find good resources,At the same time, we hope to provide flexible and customized services for some companies with higher requirements,For example, some online 188bet mobile login companies hope to combine packaging with destination fragment products。There are even some online channels that want to help create a private label hotel booking channel,Outsourcing needs will also emerge。

Part3: The future direction of international 188bet mobile login resource supply

The social division of labor is more clear。In the past, suppliers both purchased resources,Also do your own product experience,Find distribution channels,But now this model is increasingly unable to meet the general needs of everyone in the era of free 188bet mobile login。So the social division of labor will be clearly manifested in several aspects:

The first is that the trend of centralized procurement for private rooms, commercial establishments and local agencies is more obvious,Supply 188bet mobile login are more dispersed,Concentrate purchase of a small number of hotels,Let them have a strong price advantage on these hotels,Distribution channel providers are gradually weakening。

The second is that someone will help the 188bet mobile login upgrade its services,The current 188bet mobile login systems are generally relatively backward,In addition to international 188bet mobile login chains, there is a system that can confirm in time,In fact, many independent hotels are relatively backward,When you go to Europe, you will find that European hotels are even more backward than Chinese hotels,Old system,In the future, the Internet will upgrade 188bet mobile login systems,Make direct connection more convenient,Improve the efficiency of confirmation。

Someone from the third future will help with 188bet mobile login operations,After all, operations are not something hotels are very good at,The 188bet mobile login’s advantage lies in the service itself。

Integrators will definitely appear in the fourth future,It can bring together the advantages of all 188bet mobile login,Provide comprehensive、Reliable、Unified service,Include reliable data、Reliable hotel introduction information、Unified payment and customer service,In the future, more and more excellent channel providers will appear,Providing value-added services。

Because 188bet mobile login are scattered and non-standardized,The resources of international hotels are not valuable if they only provide connections,How to provide value-added services to solve the worries of procurement 188bet mobile login is more meaningful。

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