Discover 188bet mobile and Vipshop have reached a strategic partnership,Entering the young female 188bet mobile consumption market

Author of this article: 188bet mobile 2016-03-25
​Recently,Discover 188bet mobile announced a strategic partnership with Vipshop,Vipshop’s 188bet mobile channel has also become its first external channel launched after the New Year。

Recently,Discover 188bet mobile announced a strategic partnership with Vipshop,Vipshop’s 188bet mobile channel has also become its first external channel launched after the New Year。

According to the latest Chinese consumer survey report released by McKinsey: more than 70 million Chinese people traveled abroad in 2015,For the 70 million Chinese people traveling abroad,Overseas 188bet mobile accounts for 25% of his personal annual expenditure。Meanwhile,The increasingly mature Chinese consumers are accelerating modernization,Indiscriminate,The primary stage of consumption where you buy what you want is gone。

Discover 188bet mobile is a company that strictly adheres to the "no flying low-cost airline"、“Don’t live shortcut”、"No search strategy"、The Four Unprinciples of “Don’t Go to Death”,And provide considerate but not personal 7*24-hour butler service,A technology innovation company that uses technology to optimize the 188bet mobile experience and focuses on "young people's first high-quality overseas trip",

Previously,This company is learning the “Xiaomi model”,Successively acquired Shunwei Capital led by Lei Jun,The companies invested by Zhongwei Capital, including Jiang Nanchun in the LP, mainly adopt the operating model of "hot products + fans",Its official website sales account for more than 90% of its total sales,And maintain rapid and steady growth at a monthly growth rate of 20%。

This time I chose Vipshop 188bet mobile Channel to test external channel operations,Discover what are the considerations for traveling?David, the leader of the cooperation project, gave his own answer。David said,After more than 2 years of development,I discovered that 188bet mobile fans have spread all over South China、East China、North China、Most areas of China such as southwest and central plains,The proportion of young female fans is as high as 70%。Young women’s enthusiasm for 188bet mobile consumption and market potential are immeasurable。

Vipshop is the world’s largest e-commerce store with special sales,Has high popularity among young female users。With Mr. Jay Chou joining as CJO,Vipshop’s appeal in the young female consumer market has also become stronger。

Also,“Selection + Quality” is the main differentiated feature of Vipshop’s 188bet mobile sales。This pursuit of product quality is what makes 188bet mobile more attractive。This is the core criterion for selecting partners for Discovery 188bet mobile,It is also the first requirement for partners。

With the release of collaboration,Discover 188bet mobile will initially provide Vipshop 188bet mobile Channel with coverage of popular island destinations、Several thousand-yuan selected independent 188bet mobile packages including fashionable shopping destinations;Vipshop 188bet mobile Channel will also focus on promoting 188bet mobile discovery products to its over 100 million members,Thus both parties form a joint force,Deeply explore the young female 188bet mobile consumption market。

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