Yesterday，At the 2016 E-Commerce and O2O Leadership Summit，Zang Zhongtang, Vice President of China Car Rental, shared，Telling about the “Internet + Automobile” human-vehicle ecosystem。

About O2O in the travel field，Zang Zhongtang expressed，The current Internet technology revolution and 188bet sports betting app download automobile technology revolution，It will bring huge changes to our travel field and automobile industry，Electric vehicle、Smart cars and autonomous driving will change the production model of future automobile manufacturers，And cloud computing big data、Machine Learning and Artificial Intelligence，All can have a huge impact and change on travel。

In Zang Zhongtang’s view，B2C is the only reliable shared ride-hailing platform in China。"Professional Vehicles，Professional driver” B2C operation model，The vehicles are all regular rental vehicles from China Car Rental，And cooperate with professional driver service companies，Service is more secure、Standard、Controllable、Digital，Customer experience is far better than C2C。

Zang Zhongtang also said，China Car Rental hopes to form a closed business loop，Closed loop formed through the combination of online and offline networks，National layout。

The following is the transcript of Zang Zhongtang’s speech:

I am very happy to be here today to share with you O2O in the field of travel，In fact, we are also an e-commerce company。Not to mention that the Shenzhou car sale we are about to do is a combination of online and offline sales of new cars、E-commerce platform for used cars，In fact, travel itself sells services，Also an e-commerce company，This name is unfamiliar to everyone，China UCAR，But everyone must be familiar with China Car Rental and China Private Car，These are all our products。China UCAR is the operating entity of China Private Car，I will introduce its products to you one after another。

We believe that the current Internet technology revolution and 188bet sports betting app download automobile technology revolution，It will bring huge changes to our travel field and automobile industry，We think the revolution in automobile technology is electric cars、Smart cars and autonomous driving will change the production model of future automobile manufacturers，There is also the Internet technology revolution，Cloud computing big data、Machine Learning and Artificial Intelligence，All of them can have a huge impact and change on travel。

In this case，Everyone’s consumption habits and the automobile ecosystem will change，Will be reshaped。We say that consumption habits include the on-demand economy and car buying，Share，In fact, many of you here no longer buy cars，Because if you want to drive, rent it from China Car Rental，If you want to bring a driver, just use Shenzhou Private Car。We are building a B2C sharing platform，There will be other models coming out in the future。The automobile industry will also do it，Includes production mode。

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UCAR is customer-centric，Technology-driven，Leading industry change through sector effects。We have Shenzhou car rental and Shenzhou special car，The e-commerce platform is called Shenzhou Buying Car，has been launched in dozens of cities across the country。

The following focuses on the travel sector，Because there are different modes，Including friends mentioned by the host，The model they do is actually different from ours，It is a C2C platform，We insist on doing B2C，We believe that B2C is the only reliable shared car rental platform in China。The above is car rental and private car，Car rental is mainly for self-driving，Private cars are mainly services with drivers。The following is shared by vehicles，The following is travel sharing，The host has just mentioned two similar brands，It is the C2C mode，Build your own platform and use private cars to come in to take orders and customers。

We believe that private cars are an upgrade from taxis，Rather than replacing taxis，Express is trying to replace taxis，Express train is not a special train，We compare with taxis，China Private Car is positioned as B2C，Service is more secure、Standard、Controllable、Digital，So our prices will be higher than taxis，The usual price of Shenzhou private car is 20% higher than that of taxi，And through dynamic pricing during peak times，Because we want to ensure users who really have needs，So we will get to 50%，This will form differentiated competition with taxis。In addition, we believe that the market demand is very large，In fact, these aspects are important market efforts to ensure our sustainable development in the future，Includes 188bet sports betting app download taxi upgrades，Including bus reform，Including travel by private car，Because we can see，In fact, if you go to work from Wangjing to Guomao，The parking fee alone is 100 yuan，It’s better to take a taxi，People no longer buy cars and switch back to vehicle sharing，This is a data，The demand that private cars can be replaced，We now take 2.8 billion trips every day，This private car refers to travel needs that are more than 20% more expensive than taxis，Excluding subway、The potential demand for dedicated buses is 91 million trips per day，About 560 billion market，The actual demand for private cars is 500,000 times a day，has a market share of 8 billion。By 2020, this data will reach 100 million times a day，Reached 1.1 trillion，The actual conversion rate of private cars is 51 million times，The market space is very large。

Advantages of B2C model

This is also the important reason why we insist on the B2C model，This is the comparison between B2C and C2C，From Compliance、Operation Features、We have made a detailed comparison of customer experience。China private car driver is a professional driver，Full-time，To receive our ticket-free certificate and professional training，Need to do etiquette training，This determines that our operations are relatively heavy，This asset is asset-light，Management capabilities are also in high demand，C2C model because private cars are used，Currently, the state stipulates that private cars are not allowed to be used for business operations to attract customers，But the country still encourages free rides，Hitchhiking is from point A to point B. It happens to be a ride with a colleague at work, so that’s fine，But it cannot be said that point C can be taken from point A or point F，This is the taxi business。But the asset-light operation of the C2C platform is also light，The threshold is relatively low，Words about customer experience，We believe that B2C customer experience is far better than C2C，is controllable。

The biggest problem of C2C is the inability to solve the standardization of services，Because we know that a private car owner downloaded a client，Register and you can get private and express trains，But there are all kinds of drivers coming in，So your service and standardization cannot be achieved，This is a fatal flaw。We saw it too，A lot of news including friends and businessmen are constantly reported，You can search them to have a look，We feel there is no premium for this kind of experience，In other words, there is no pricing power，Without 188bet online sports betting brand premium, it is difficult to have a good business operation model。

How are our costs determined？Car、Driver and oil，This is our cost，Our model is also a revenue model，Income minus costs is profit，This is relatively clear。But，The C2C model has no reliable profit model，For example, A’s commission is 20%，B said I would raise 15%，Private car owners immediately ran to platform B。Whether you can make money from private car owners by charging 20% ​​is also a question，We have also seen some drivers stop working as a result of this issue，Because they are already moving towards the B2C model，Specialize in buying cars to join，Running full time，The definition of C2C we are talking about，Europe and the United States are encouraging the development of ride-sharing，Our country also encourages it，But actually this has changed，Because this platform is subsidized，If there are no subsidies for private car owners，In fact, you can’t make money。

An activity to reward customers for the spring promotion we launched on January 28 last year，All data are growing very fast，Recharge 100 and get 100，How much is the approximate recharge per day？It’s 1 billion level。This shows how much our brand is recognized by everyone，Everyone recognizes our brand level，Our good services are all needed。Our order price can reach 80 yuan per order，We can reach 40% of the market share by providing free rides in private cars，Our customer retention rate can reach 70%，This is the stickiness of customers，100 new customers came this month，There are still 70 users using our cars next month。One of us is a safe investigation，One is a survey on consumer satisfaction，They are all far ahead，The only score of 45 points in the safety survey is because there is no alarm on the car，This also shows that our drivers and vehicles are very reliable and controllable。

Resolutely follow the offline physical store plus online model

Secondly, let me introduce China Car Sales，Because our development strategy is to focus deeply on the automotive and travel fields，China Car Buying and Selling is a combination of online and offline sales of new and used cars，This car buying and selling platform will have a strategic partner，Help us solve the entrance problem from the traffic perspective，In the past two days, I saw an article written by Kevin Kelly, the author of "Out of Control"，He said that the largest e-commerce company in the future should be the largest physical store，Gome is also moving from offline to online first，But we firmly believe that our 188bet online sports betting offline physical stores will be better with the help of Internet tools，Including VR technology、Artificial Intelligence Technology，And the development of tracking technology，In fact, it can greatly change the entire e-commerce in the future，Online only is not enough，Offline experience stores, especially VR technology，This artificial intelligence will greatly improve your experience。

So we are also firmly following the offline physical store plus online model。China Car Trading has been put into operation in dozens of offline cities，We launched Shenzhou quasi-new cars last year and they are sold online and offline，We guarantee there will be no major accidents，No water tanker，No adjustment car，These three problems are the lifeblood of the second-hand car market and we must solve them。This is our store，We plan to open 500 branches in 2017，Single store sales hope to reach more than 150 units per month。

We hope to form a closed loop of business，Closed loop formed through the combination of online and offline networks，National layout。Because China Car Rental itself is the largest car rental company in the country，We have strong purchasing power，China Car Rental and Private Cars need to have an exit after using up their cars，E-commerce platform is the biggest export。

What are our advantages？Our suppliers’ resources and long-term cooperation with insurance companies，Our Shenzhou Car Rental is the largest supplier to major domestic manufacturers，You can see our experience economy，For example, selling a BMW，The price we got is 30% off or even lower，Because our purchase volume is large，Including Camry, thousands of units are sold，Economies of scale are very strong。

There are also offline channel resources，We have registered outlets and e-commerce outlets，Big data，Make sure we focus on your entire travel and car，We will be able to have a lot of user data on car travel and consumption，We will further explore these data，Promote some targeted products，Needless to say brand resources，China Private Car and Car Rental have a strong reputation。

This is a diagram that satisfies the user’s entire car travel life cycle，Includes smart car sharing、Travel sharing、Automobile e-commerce，Including car finance，Our China flash loan has been launched in some areas，You can also buy a loan，You can also get a mortgage loan for a second-hand car，The other is car insurance，We haven’t done this yet，It should be set in the future，Maintenance includes second-hand car 188bet sports betting app download transactions，Smart car，So smart cars are a direction in the future，In the future, everyone will be able to get a car just by holding their mobile phone，Just take one and leave，So this is not reality，We think Google has already appeared in the United States，I think in about 5 years，Autonomous driving should be able to be further promoted in some cities，There are even some cities that may become mainstream。We believe that within ten years domestic smart cars should have a better appearance or be promoted in some cities。

Note: June 16, 2016，The "2016 China Tourism Consumption Innovation Summit" hosted by Zhihui will be held at the National Convention Center，Long Jie, Vice President of China Private Car, confirmed to attend the summit。

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