Liang Jianzhang wants to increase inbound 188bet best bookmaker,Zhang Qing from Chunxiao Capital analyzes entrepreneurial opportunities and pain points

Author of this article: Spring Capital 2016-11-30
Internet Era,Inbound 188bet best bookmaker faces many opportunities,At the same time, we also face more challenges: solving the problems of the crowd、Problems with products and services、The problem of organizing offline services。,For startups, the biggest pain point and the most important opportunity in inbound 188bet best bookmaker lie in the supply chain。
I’ve heard too many stories about outbound travel. It’s time for inbound travel to “turn around”

Recently,Liang Jianzhang, who resigned as CEO of Ctrip, said,Be the first to eat crabs in Chinese OTAs,Hope to obtain more foreign resources,Be prepared for inbound travel。These words can’t help but remind people,Inbound 188bet best bookmaker may become a battleground for 188bet best bookmaker companies in the near future。While China’s outbound 188bet best bookmaker is booming,Inbound 188bet best bookmaker has also come out of its trough,Showing good development momentum,The industry says that 2016 is expected to be a big year for the development of my country’s inbound 188bet best bookmaker。

Indeed,Inbound 188bet best bookmaker has been growing rapidly for a long time since the reform and opening up,Growth has slowed since 2008,After negative growth began in 2012,Start to resume growth in 2015,Also showed continued growth in 2016,Shows a bottoming out trend。According to statistics released by the National 188bet best bookmaker Administration,It is expected that the number of inbound tourists in my country will reach 1 in 2016.3.7 billion people,Growth 2.5%。At the same time, the National 188bet best bookmaker Administration will increase the promotion of inbound 188bet best bookmaker this year,Keep an eye on overseas markets。For example, the recent "Pandas Traveling the World - Beautiful China" global 188bet best bookmaker marketing campaign was officially launched in Germany,Heralds the turnaround of China’s inbound 188bet best bookmaker has officially begun。

Opportunities and challenges coexist

Look at the above,With state-assisted external promotion and considerable data,In general, inbound 188bet best bookmaker is developing towards a growth trend,And the vast majority of entrepreneurship is still far away from inbound 188bet best bookmaker,No competition at all,Many opportunities。However,Some people in the industry also said,The challenge is also very difficult from the customer source structure。The current number of inbound tourists has a 2:8 structure,Foreigners and Hong Kong, Macao and Taiwan,Strictly speaking, the current growth data is mainly due to the number of arrivals from Hong Kong, Macao and Taiwan,What my country really needs for inbound 188bet best bookmaker is the overseas markets of other countries。Then,Why don’t we see a decline in data growth in these areas??

Yu Liangbing, deputy general manager of CYTS International 188bet best bookmaker Co., Ltd., told the travel magazine: "From the perspective of a travel agency operating inbound 188bet best bookmaker business,It has been declining since 2008 until now,I haven’t intuitively felt the market recovery yet。The occurrence of this situation,The reason is complicated,You cannot rely on a breakthrough at one point to drive the overall recovery。Including national image establishment and brand promotion,There is room for improvement in aspects such as establishing roots in tourist destinations and cooperating with local travel agencies。Same,Inbound 188bet best bookmaker also faces criticism of unreasonably low-priced products,This will also greatly reduce China’s price system and service satisfaction as a destination。”

At the same time,Zhang Qing, Vice President of Chunxiao Capital Investment also said,Inbound 188bet best bookmaker has great opportunities but there are also three major pain points: solving the problem of crowds、Problems with products and services、The problem of organizing offline services。

“Under the background of consumption upgrading, outbound travel is definitely a booming trend,With more and more entrepreneurs,There is too much competition in this field。But in the area of ​​inbound 188bet best bookmaker, foreign tourists are welcomed to visit China,There are not many choices for specialized language docking capabilities。Also,The cost of acquiring tourists for inbound 188bet best bookmaker is too high,In China you are facing Chinese groups to attract customers,But when you enter the country, you are facing people from all over the world,You will face pressure to attract customers in every country,The top priority now is to think about how to solve this problem。”

Travel magazine also learned,The current business ratio of inbound and outbound 188bet best bookmaker is unbalanced,All business talents are also scarce,Mainly because of the huge market demand,Facing the blue ocean of the outbound 188bet best bookmaker market,Travel agencies have to switch to the lucrative outbound travel sector。And it is still a very huge project to revive the inbound 188bet best bookmaker that has been forgotten for many years,There are as many challenges as there are opportunities。

It’s time to upgrade inbound 188bet best bookmaker

Inbound 188bet best bookmaker is a big piece of cake,But there are still very few people who dare to eat it now。The reason why inbound 188bet best bookmaker can be rediscovered,First of all, China does not lack excellent 188bet best bookmaker resources。Secondly, domestic prices and exchange rates are beneficial to enhance competitiveness when competing with other countries for customers internationally,Have both national support and help,The 188bet best bookmaker Bureau’s consistent attitude is to vigorously develop immigration,Encourage domestic development,Moderate development of overseas development。Last,Domestic service industry suppliers are developing more and more rapidly,The level of large-scale IP development in scenic spots and other areas has improved,Sufficiently attractive to overseas markets。

Zhang Lei, founder of Varitrip, a domestic company specializing in GDS distribution systems for inbound 188bet best bookmaker, said: “The cost of acquiring overseas customers is very low,Not as scary as in China,New customer acquisition method、Quuke Technology (AI,VR, etc.) are developing much faster than in previous years,Global-level CRM systems are more mature,So there are great opportunities for small and medium-sized companies。Assuming that Ctrip’s entry is actually a good thing for the industry,Can bring a lot of experience,I’m also looking forward to seeing what they do next。But for now,In the context of inbound 188bet best bookmaker,For startups, the biggest pain point and the most important opportunity in inbound 188bet best bookmaker lie in the supply chain,The supply chain needs rich products,But the product richness in the supply chain is too low now。”

A long time,my country’s 188bet best bookmaker services for foreign tourists are still blank in the market,No amount of multilingual signs and maps is enough。The difference between foreign tourists and Chinese tourists is that they are less dependent on brands,Always service first。So,Add product types and categories,Enriching product supply is the only way to attract overseas tourists,The only way to develop inbound 188bet best bookmaker。Now we have entered the era of Internet-based 188bet best bookmaker,The needs of inbound tourists have changed. At this time, we must boldly innovate,The market is in urgent need of new product forms。

However,The country has also taken many measures to vigorously develop inbound 188bet best bookmaker,For example, China downplays the ticket economy and strives to reverse the decline of inbound 188bet best bookmaker。It is understood that the image of beautiful China has been compromised to a certain extent due to smog and other natural environmental problems,This year the National 188bet best bookmaker Administration focuses on promoting cultural 188bet best bookmaker products,This year will revolve around the "Yellow River in the World"、Charming Yangtze River、Great Wall、Millennium Canal、Silk Road” and other 188bet best bookmaker brands,Focus on launching 60 high-quality travel routes for overseas tourists。Present,Only by promoting competitive brands and products to the international market,Only in order to expand share in the fiercely competitive market environment,Get the initiative,Let innovative 188bet best bookmaker products meet smart marketing,Inspiring overseas tourists to travel to China。

How profitable is inbound 188bet best bookmaker?When we have the ability to enable Chinese people to go to the world,In fact, the whole world should come to China。Just like Liang Jianzhang said,188bet best bookmaker should be the benchmark for China’s economy,If 188bet best bookmaker develops very well,It will attract the whole world to travel to China,China’s economy has a very bright future。New Internet Era,China’s 188bet best bookmaker companies have completed leapfrog development due to the upgrading of outbound 188bet best bookmaker consumption,I believe that inbound 188bet best bookmaker will be another milestone in the 188bet best bookmaker industry,It will eventually explode at the right opportunity。

As Zhang Qing said: "Inbound 188bet best bookmaker is a good entrepreneurial opportunity,Facing different customs and habits of various countries in in-depth services,How to implement good service and product experience?There are no Internet companies in this area to integrate offline overseas groups and independent entrepreneurs。Now,More and more foreigners like to come to China for free travel,How to provide fragmented products and services,Do you have to book through Ctrip and other traditional Chinese OTAs?,Is there a better experience and method for foreigners,Experience it in the website mode they are familiar with?These are all issues worthy of entrepreneurs’ implementation,I believe there must be an opportunity。”

*This article is reproduced from Spring Capital (ID: chunqiuziben)。


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